IACSIT Press‚ Singapore Factors Affecting Consumer Preference of International Brands over Local Brands Zeenat Ismail1∗‚ Sarah Masood2 and Zainab Mehmood Tawab2 1 Department of Social Sciences‚ Institute of Business Administration – Karachi 2 Students of Institute of Business Administration – Karachi Abstract: This study was conducted in order to determine the consumer preferences of global brands instead of local ones. It is also designed to find out the buying behavior patterns of
Premium Brand Brand management Marketing
A Survey on Service Satisfactory of Saint Louis College Canteen Name (optional): __________________________ Age: ___ Gender: __________ Direction: Please rate how strongly you agree or disagree with each of the following statements by encircling the number. 1- Not satisfied/Disagree 2- Barely Satisfied/ Barely Agree 3- Satisfied/ Agree 4- Very Satisfied/ Strongly Agree 5- Very Much Satisfied/ Very Strongly Agree A. Staff Services 5 | 4 | 3
Premium Nutrition Food Eating
tQUESTIONNAIRE 1) Do you like to eat potato chips? Yes No 2) Which brands of potato chips are you aware of? ____________________ ____________________ ____________________ ____________________ ____________________ if anymore please mention____________________________ 3) Which Brand in potato chips do you eat? Lays Balaji Wafers Bingo Pringles Uncle chips 4) What do you like in the brand of potato chips which you eat?
Premium Potato chip Prime number Potato
Analysing the data in the questions asked under the broad heading “Information Flow”‚ we come to find that in the construction industry‚ majority (40%) of respondents feel that the manager is reluctant to pass on data to them on a daily basis (Q1)‚ majority (46%) believe that the top management hears their views (Q2)‚ they also believe (69%) that there is good horizontal communication flow (Q3) and most of them (49%) are very comfortable putting forth their views to their managers (Q4). Hence we
Premium Communication Management
What is your religious background? Hindu Christian Muslim other. Do u think major abortion issues? Are u prolife or prochoice? Is abortion ever necessary? Yes sometimes never. If never‚ then why? Abortion is murder. It is unsafe. It is my religious belief. Other. Why do you think women have abortions? Teen preg. forced into it by partner/family member. Cant afford it. Sexually assaulted. Want to pursue education. Other What are the consequences of abortions? Life . risk of infertility‚ cancer
Premium Abortion Religion Sexual intercourse
Greener Business Research Methods Download free ebooks at bookboon.com 2 Business Research Methods © 2008 Dr. Sue Greener & Ventus Publishing ApS ISBN 978-87-7681-421-2 Download free ebooks at bookboon.com 3 Contents Business Research Methods Contents 1. Research problems and questions and how they relate to debates in Research Methods Chapter Overview Introduction The nature of business research What kind of business problems might need a research study? What
Premium
Dear Respondent‚ We are the students of M.Com‚ Department of Commerce (University of Karachi). We are conducting research on “Declining growth of SMEs” for our course Business Research Methods. We would really appreciate if you kindly fill out this questionnaire. The information provided by you will be used for academic purpose only. Thank You. QUESTIONNAIRE FOR SMALL AND MEDIUM ENTERPRISES NAME ___________________________________ ORGANISATION ____________________________
Premium Energy development Alternative energy Finance
I heard the news that the President of Sparklin Automotive Company has decided to go off my recommendation and adopt the Balanced Scorecard‚ which I believe he adopted it to improved the performance of the employees as well as the company itself here at Sparklin Automotive Company. The President of Sparklin Automotive Company took the time out and sent me an email informing me "We at Sparklin Automotive Company have decided to adopt the Balanced Scorecard". The email also had some other information
Premium Balanced scorecard Strategy map Management
SPSS Softdrink Questionnaire Marketing Research INTRODUCTION TO STUDENTS SPSS is recognized as one of the leading software packages for statistical analysis. For about the last 10 years‚ it has been packaged with marketing research texts as an ancillary resource. However‚ there has not been an organized attempt to integrate SPSS with the marketing research course. The objective of these SPSS Exercises is to do just that – integrate the use of SPSS into the Marketing Research course‚ resulting
Premium Soft drink Coca-Cola
Business Research Methods Part I Team A QNT 561 July 16‚ 2012 Business Research Methods Part I Electronic books are becoming more popular because it offers portability‚ flexibility‚ larger capacity‚ and affordability. Barnes and Noble recognize the need to evaluate this change and therefore conduct a business research to determine the best approach to modify the business strategy. The learning team will determine an appropriate business research method to conduct a survey. The survey will
Premium Book Scientific method