Bibliography: Interview with Steve Kish (restaurant owner) November 30‚ 2010 Packet from Preservation Society‚ no specific author mentioned.
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This study by Seiter and Gass was titled The Effect of Patriotic Messages on Restaurant Tipping in it the authors compared the effectiveness of 2 types of patriotic messages with a “warmth/ingratiation” message and a control condition on restaurant tipping. The independent variable in this study was placing one of four messages on customers’ checks: “Have a Nice Day‚” “God Bless America‚” “United We Stand‚” or no message. The servers were instructed to write one of four messages on the back of the
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issues of self-image and self-presentation‚ and regret. Ten interviews each were conducted with ``ordinary ’ ’ men and women consumers‚ and a further 10 with women classi®ed as ``excessive shoppers ’ ’ (more commonly referred to as ``compulsive buyers ’ ’). Two male excessive consumers were also interviewed. Distinctive patterns emerged for each dierent shopper group. Findings show that impulse buying‚ regret and other concepts have complex meanings beyond those that can be measured easily in
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and compliments Supplier power Buyer power 4. Limitations and extensions of porters five forces 5. value net 6. conclusion 7. recommendation 8. References Executive Summary Industry analysis is guide to know the profitability of the fast food industry by as assists us in 1. Understanding the competitive forces in the industry. 2. Assessing the attractiveness of‚ and growth opportunities within‚ a new industry 3. Developing effective strategies
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applied to this industry McDONALD’S 1. Threat of substitute products Low-Moderate – Availability of the MCD products – Choose MCD for Easting and Entertainment – Narrows Threat of Substitutes due to introduction of local taste products. 2. Threat of new entrants HIGH – Regulation of Limit – Easy Access Market and Low start up cost – Example of SubWay’s market penetration 3. Intense rivalry among existing players HIGH – Very competitive Fast Food industry – Competitors
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Hello Kitty Café @ Soeul‚ South Korea “Hello Kitty Café” ร้านคาเฟ่กาแฟสุดน่ารักในธีมตัวการ์ตูนคิตตี้ มี 2 สาขา คือ ย่านชินชอน และย่านฮงแด คาเฟ่คิตตี้เป็นของบริษัท F & B professional company ซึ่งเปิดในปี 2009 ลูกค้าทุกเพศทุกวัยสามารถมาใช้บริการที่คาเฟ่ได้ ภายในร้านร้านเบเกอรี่ 2 ชั้น ภายในร้าน อุปกรณ์ทุกอย่าง ช้อน ส้อม โต๊ะ ถ้วยชาม หน้าเค้ก หรือแม้แต่ห้องน้ำล้วนตกแต่งด้วยคิตตื้ทั้งหมด ทำให้กลุ่มลูกค้าที่นี่ส่วนใหญ่ล้วนเป็นแฟนคลับคิตตี้ ที่แวะเวียนกันมาจิบกาแฟหอมๆ ทานเบอเกอรี่หวานๆ พร้อมนั่งถ่ายรูปกับตุ๊กตาตัวโปรดในบรรยากาศสบายๆ
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Restaurant Billing Sytsem is a system that computes the total sales of the restaurant‚ the profit they earn each day and the negative and positive computation of sales versus the target sales.The system would focus mainly on the development of the restaurant billing system for Mcdonald’s Lipa Ayala itself. It would include the systems database wherein the computation of sales would be kept in a way that only authorized personnel can access. The system can also produce report of sales whenever it
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Vision Statement 12 1.2 Mission Statement 12 1.2.1 Nando’s Mission Statement 12 1.2.2 Recommended Mission Statement 12 2. Macro-environmental Analysis and Industry Attractiveness 14 2.1 Porter’s Five Forces 14 2.2 Overall Macro-Environmental Pest Factors 21 2.3 Key Driving Forces Affecting the Industry 22 2.4 External Factor Evaluation (EFE) 23 3. Company and Competitor Analysis 25 3.1 Competitive Profile Matrix (CPM) 25 4. Micro-Environmental Analysis and
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a particular industry or company’s market. We have to consider two things while situation analysis 1. Company’s external or macro-environment • Industry and competitive conditions 1. Company’s internal or micro-environment • Competencies‚ capabilities‚ resource strengths and weaknesses‚ and competitiveness. Industry and competitive analysis uses a tool kit of concepts and techniques to get a clear fix on key industry traits‚ the strength
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TRENDS THAT AFFECT THE RESTAURANT BUSINESS A number of megatrends have been identified by Datamonitor‚ a global market analysis firm. These trends concern behavioral changes and shifting spending patterns in such areas as convenience‚ health issues‚ age complexity‚ gender complexity‚ life-stage complexity‚ income complexity‚ individualism‚ sensory needs‚ comfort needs‚ and connectivity. It is important for restaurant owners to be aware of such trends and to consider their potential impact on operations
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