Competition in the Bottled Water Industry 1. List and describe the dominant economic characteristics of the bottled water industry. Market size and growth rate The industry is size is worldwide with a growth rate averaging nearly 9% from 1996-2001 (with a U.S. per capita growth from 20 gallons per year in 2001 to 26 gallons per year in 2005.) Number of buyers There is a significant number of buyers in the U.S. and internationally. No one buyer accounts for a significant fraction of
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Bottled Water‚ Pro or Con? Many people and schools believe that the sale of bottled water should be banned for a multitude of reasons. However‚ due to to lack of convenience‚ profit‚ and access to safe water‚ my school (YMS) should not ban the sale of bottled water. Why ban water? Many people believe that since bottled water is the #1 most sold drink and gives off the most waste‚ that that is the drink we should ban. However‚ banning bottled drinks such as Gatorade‚ sodas‚ or other sugary
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Bottled Water is causing damage to the Environment. Along with all the bottles that end up in landfills or the bottles that get burned (sending tons of pollution into the air)‚ the gasoline and other fossil fuels that it requires making all of the bottles is both a waste of fossil fuels and damages the environment. Home Water Filters can save the environment and keep some more green in your pocket. Bottled water on average costs 5000 times more for the United States as a country as apposed to
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Dimensions of Bottled Water Industry The bottled water industry enjoyed substantial growth in the last decade‚ especially in the United States. The popularity of bottled water increased dramatically since 1996‚ and different customers were able to be targeted. The different customer groups included those concerned about water safety‚ those primarily concerned about fitness‚ and those customers that drink bottled water primarily for the convenience of it. Customers either purchased bottled water in bulk
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Bottled Water the Unknown Enemy Water bottle sales have been going up exponentially these last few years. According to the International Bottled Water Association (IWBA). People who are buying bottled water are being cheated. Tap water is cheaper‚ more convenient‚ and the change in taste is almost nonexistent. It is the better choice. Water bottles do not have as many perks as tap and is not reliable. The first big selling point about tap is how cheap it is. Consumer Reports News reports
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to use this time to share the benefits of installing water fountains and filling station over the use of dispensing bottled water for public consumption‚ as well as to dispel the myth of bottled water. My hopes is that by the end‚ you will all be informed of the cleanliness of our city’s water. It goes without saying that the safety and quality of the water that you drink is directly linked to the source of that water. In the case of city water‚ it is standard procedure to filter and treat with chlorine
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Bottled water‚ it seems such an unlikely culprit for such massive deterioration. Bottled water‚ as simple and convenient as it is‚ is the beginning of a large controversy. Behind it is not only a story of pollution‚ but also a story of the damage from the production. “... many had an incomplete understanding of the total environmental impact of bottled water production” (Saylor‚ et al. 599). The environment is being destroyed by the plastic and the wastes of oil. Not only is the environment being
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The Bottled Water Market Abrianna Dykes‚ Krystal Miller‚ Richard Mikulaj‚ Shantelle Hannon MKT/571 December 23‚ 2013 Dr. M. Gullory The Bottled Water Market The bottled water industry has grown substantially in the last few years. Drinking water is one of the most sought-after goods‚ and it is one of the few items that don’t taste much differently from other waters. Each company adheres to what they believe in making a better product for the consumer. This is enhance by the marketing strategy
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Every year‚ Americans spend billions of dollars on bottled water. Some people refer to it as an unneeded expense‚ however‚ it is an easy convenient way to get needed fluids. Bottled water is a profusely used commodity all over the world. There are many benefits to bottled water such as‚ travelling‚ emergency preparedness‚ convenience‚ proper hydration‚ and weight loss. Bottled water can be efficient while travelling. It helps keep you hydrated much better than coffee or carbonated
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our day and purchase or receive a bottle of water. When was the last time you were not able to access a clean bottle of water? Hard to think of a time‚ right? Tap water can be very hazardous especially in developing countries and many people are not in favor of it. Bottled water is better than tap water because of its convenience and time saved. Bottles of water are also safer to drink unlike many parts of the world who don’t have access to clean water in general. So‚ to make this clear and simple
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