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    I was their personal translator. Since I could speak I would explain to people what my parents were trying to say. They knew how to speak a bit of english but not enough to have full conversion or convert the message across. When I was twelve years old my dad and I started working on the tax returns‚ and that was a huge swing in the amount of which they relied on me. It took awhile the first time but I got used to it. Early 2013 my parents decided to buy a house and the whole process was left up

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    THE CONSUMER DECISION-MAKING PROCESS The consumer purchase decision process is generally viewed as consisting of sequential steps or stages through which the buyer passes in purchasing a product or service. The various steps in this process‚ as well as the relevant internal psychological processes‚ those occur at each stage such as motivation‚ perception‚ attitude formation‚ integration and learning. 1. Problem recognition—is the first step in the consumer decision-making process. This is caused

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    Decision Making Process Vicki Maxwell MGT/230 July 21‚ 2014 Lastacy Whitman Decision Making Process Decision making process are essential skills for everyday life and business. Decision making can often be challenging for many individuals depending on how serious the issue. Therefore improving effective decision making involves brainstorming and selecting a choice of action. Decision making process is based on many circumstances‚ majority the importance of the issue and the impact of the decision

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    The strategy Dell currently implements is the cost leadership and maximizes the operational efficiency. This strategy is accomplished through the low cost to reach the low price product and service to obtain the larger market share in order to generate more profit. On the other hand‚ Dell attempts their excellent supply chain model to control their inventories in low level and maintain the high quality production. Moreover‚ Dell motivated their employees to be nimble atmosphere to deal with unexpected

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    WAYS OF BUYING BEHAVIOR   According to the concept of marketing the buying behavior can be divided in two ways :-   1. Consumer Behavior: - It includes that user who buys the product for the direct consumption‚ not to use for further sale purpose. Like as home users.   2. Business Behavior: - It includes those users who buy the product for the further sale purpose. Like as shopkeepers‚ dealers‚ and retailers.   BUYING ROLES IN BUYING BEHAVIOR   In the buying behavior there are different

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    The consumer decision making process consists of six basic stages. Factors affecting the decision making process are a consumer’s demographic‚ social‚ and psychological characteristics. STIMULUS: A stimulus is a cue or drive meant to motivate a person to act. A stimulus can be any of the following: Social‚ Commercial‚ Noncommercial‚ Physical. A prospective consumer may be exposed to any or all of these types of stimuli. If a person is sufficiently stimulated‚ he or she will go on to the next step

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    CONSUMER DECISION MAKING PROCESS (Individual Assignment) On 26th February 2010‚ I have bought a national car‚ Perodua Viva 1.0 for RM35‚ 400 for myself. I have spent a lot of time thinking about this product before I finally come up with a decision to purchase it. Below shows the steps that I go through before I finally make my decision to purchase this car. Generally speaking‚ I follow the 5 steps of decision making process which I have learnt from my MKT2103 Lecturer‚ Mr. Visneh Maran in

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    2011 The market of computers has many different options and brands for customers to choose from. Everybody has their own opinion on why they buy a certain brand and what they think are the best qualities on a computer. The knowledge buyers have can vary from someone who knows everything about the computer and how it works on the inside; to the average buyer who mainly needs it for school‚ business‚ or personal everyday use. The big discussion topic on the market is if computer users prefer Macintosh

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    Business buying behavior refers to the buying behavior involved in a business ‚that is‚organizations that buy goods and service for use in the production of other products and services that are sold‚rented or supplied by others. in the business buying process ‚ business buyers determine which products and services their organization need to purchase‚and then find‚ evaluate and choose among alternative suppliers and brands. Business to business marketers ‚also know as B2B‚must do their best to

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    Q. 1) Describe how Dell (case 1‚ pp. 143-145) has influenced visibility‚ consumer behaviour‚ competition‚ and speed through the use of ICT in its supply chain. [Answer in 100 words] - > Dell is known for its hyper-efficient supply chain system‚ which has been made possible through effective use of ICT: * Just-in-time operation was made possible through constant vigil on available stock‚ communication with supplier and regular demand forecasting * Consumers were able to track their order

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