BRAND AUDIT OF CADBURY DAIRY MILK Presented By: Group 1: Sonia Dadlani Leena Chellani Pallavi Vats Chandan Pahelwani Nikunj Gajara Atirek Neeraj Yashwant TABLE OF CONTENTS LIST OF FIGURES ABSTRACT The journey of Cadbury started way back in the year 1905 from Bourneville‚ UK. But it came to Indian market in 1948. From the time it was introduced in India‚ Dairy Milk has been the market leader in the confectionery segment. It has average daily sales
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C H EM 301A - O rganic Chem istry L ecture N otes © Dr. Peter de Lijser‚ 2011 Introduction – Welcome to O-chem! “What is Organic Chemistry?” Organic chemistry is the chemistry of Carbon. “Why is Organic Chemistry Important for me?” Organic Chemistry is the central science for many other fields: • Medicine/Pharmacy: • Biochemistry: • Industrial Applications: • Reaction Mechanisms: What do "Organic Chemists" do? • Discover new reactions • Improve old reactions
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these mark schemes. CIE is publishing the mark schemes for the October/November 2008 question papers for most IGCSE‚ GCE Advanced Level and Advanced Subsidiary Level syllabuses and some Ordinary Level syllabuses. Page 2 Mark Scheme GCE O LEVEL – October/November 2008 Syllabus 5054 Paper 2 Do not accept fractions. No penalty for [ 2 s. f. unless stated or for 1 s. f. where exactly correct. Only one unit and only one fraction penalty per question. Section A 1 (a) 0.5(0)
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= W e b S ta r t U p Sample Business Plan Ar r a y Co n s u l t a n c y S e r v i c e s www.arrayconsultancy.com info@arrayconsultancy.com Sample Business Plan Page Array Consultancy Services -1– Executive Summary eGrocery.com is focused on online grocery retail business. It plans to connect millions of household customers with distributors. eGrocery.com is an online portal available 24 X 7 to the internet friendly customers. It is a virtual online market place facilitating
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O. Henry William Sydney Porter (September 11‚ 1862 – June 5‚ 1910)‚ known by his pen name O. Henry‚ was an American writer. O. Henry’s short stories are known for their wit‚ wordplay‚ warm characterization and clever twist endings. Biography Early life William Sidney Porter was born on September 11‚ 1862‚ in Greensboro‚ North Carolina. He changed the spelling of his middle name to Sydney in 1898. His parents were Dr. Algernon Sidney Porter (1825–88)‚ a physician‚ and Mary Jane Virginia Swaim
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The Game of Life My way‚ or theory of how to win the game of life.. May not be the most moral of deeds. But I believe when done right‚ with the helping hand of manipulation‚ deceiving‚ and using trust & support against them at the right moment – that is one great way to get far in life. For myself personally‚ if you are in my way to get where I want my future to be‚ my future family and friends I will go right over you in order to secure my life. One man from history‚ that we’ve recently talked
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Product Lifecycle Management Stage 4: Decline The decline stage of the product life cycle is the one where the product ultimately ’dies’ due to the low or negative growth rate in sales (see Figure 1). Profitability will fall‚ eventually to the point where it is no longer profitable to produce‚ and production will stop. As a number of companies start to dominate the market‚ it becomes increasingly difficult for the company in question to maintain its level of sales. Consumer tastes also change
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The product life cycle theory is used to comprehend and analyze various maturity stages of products and industries. Product innovation and diffusion influence long-term patterns of international trade. This term product life cycle was used for the first time in 1965‚ by Theodore Levitt in an Harvard Business Review article: "Exploit the Product Life Cycle". Anything that satisfies a consumer’s need is called a ’product’. It may be a tangible product (clothes‚ crockery‚ cars‚ house‚ gadgets) or
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A product life cycle is comprised if the combined demand over an extended period of time for all brands including a product category. A product life cycle is composed of four different stages each with its own properties and characteristics. The four stages that compose the cycle are introduction‚ growth‚ maturity and decline. In the introduction stage‚ also known as the pioneer stage‚ a product is first launched into the market in a full-scale marketing programme. The marketing programme’s main
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Roll No. 17 Marketing Assignment What is Marketing ? Marketing is building profitable customer relationships. The aim of marketing is to create value for customers and to capture value in return. The management process through which goods and services move from concept to the customer. Marketing is the way companies interact with consumers to create relationships that are beneficial to both parties. Businesses use marketing to identify their audience before advertising to them. Today‚ this is
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