A PROJECT ON THE CADBURY DAIRY MILK Submitted By: CHANDNI MANIAR (Roll No-10065) Guided By: PROF. BHAVESH O. VANPARIYA PGDM PROGRAMME (YEAR 2010-2012) TOLANI INSTITUTE OF MANAGEMENT STUDIES ADIPUR ACKNOWLEDGEMENT Success is an amalgam of dedication. work and able guidance of people around us” I am very thankful to
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most respected Company in the world – the Cadbury Company‚ its marketing approach and methods to remain at the top of the chocolate market in India. Let‟s have a brief background of the company. Cadbury is a leading global confectionery company with an outstanding portfolio of chocolate‚ gum and candy brands. They have direct operations in over 60 countries‚ selling products in almost every country around the world. Started way back in 1824‚ John Cadbury opened a shop in Birmingham selling cocoa
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Subject: Logistics Management Total marks 80 Case 1 (10 Marks) M/s Britecolor Paints Ltd. (BPL) is a manufacturer of decorative paints for households commercial premises and industrial application. (a) M/s. BPL had embarked on a policy of satisfying every possible customer in respect of shades‚ delivery and durability. Thus it went ahead and created twenty-five depots‚ one almost in every major city. The manufacturing base however‚ was maintained at Pune. The factory received information
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Business logistics The way business is done was revolutionised by the Internet and caused emergence of the e-commerce. The main changes from the business perspective happened in the supply chain. Supply chain is important for any business‚ because it literally shows the way inputs go through to reach the customers. It is often very sophisticated and complex‚ but simple version could be shown in the following scheme: As far as the logistics is concerned‚ we can look closely to that aspect
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Case 1 Integrated Logistics Overview This case finds Tom Lippert‚ sales representative for DuPont Engineering Polymers (DEP)‚ in a situation common to today’s competitive sales environment. His company‚ as a supplier to a major manufacturer (GARD)‚ is faced with changing times. GARD is in the midst of a “changing of the guard” as Mr. Lippert’s long-time contact‚ Mike O’Leary‚ retires. O’Leary’s successor‚ Richard Binish‚ brings a new set of supplier expectations to the fore of GARD’s
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its Xbox gaming console executives had to make a strategic decision whether to manufacture the Xbox or outsource the manufacturing. After some studies‚ it was decided that they did not have manufacturing and logistics capabilities and decided to outsource the assembly and significant logistics functions to Flextronics‚ a Singapore-based contract manufacture. Microsoft already knew Flextronics because they had already contracted out the manufacture of computer mice to them. Since Microsoft had worked
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Paul Munnelly Business Logistics & Transportation Case Study 1 Integrated Logistics for DEP/GARD Company: C1 C2 C3 C4 C5 C6 Percentage: 60‚60‚15‚15 25‚25‚15‚15 15‚15‚25‚25 60‚60 25‚25 25‚25 Compound: A B E F A B C D A B E F C D E F C D DEP Materials Inventory (7 Days) Manufacturing (6-8 Days) Distribution Warehouse DEP Truck (since destination is within 200 miles) GARD 1. As
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Field of study: Reverse Logistics | Topic: Managing returns for increased Reverse Logistics profits. | | | Research Proposal Alcuin Ninian Dhilip II MIB‚ 11SJCCMIB00 Managing returns for increased Reverse Logistics profits Reverse Logistics is one the most overlooked elements of the complete operation cycle. There is a perception that returns are a necessary evil to be avoided at all costs‚ Even though reuse of products and materials
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Degree Enrolled In: Master of International Business (MIB) and Master of Logistics Management (MLM) Student No: 305044575 TABLE OF CONTENTS 1 INTRODUCTION 1 2 GREEN STRATEGIES AND LEAN STRATEGIES 1 3 REVERSE LOGISTICS STRATEGY 2 4 E-LOGISTICS STRATEGY 3 4.1 Forward E-logistics 3 4.1.1 Procurement 3 4.1.2 Inventory Management and Warehousing 3 4.1.3 Transportation and Delivery Management 4 4.2 Reverse E-logistics 4 5 GREEN PURCHASING STRATEGY 5 5.1 Green Purchasing Policy 5 5.2
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SCMA306 Logistics and Physical Distribution – Mrs. JR. Gurayah July to October 2013 UNIVERSITY OF KWA-ZULU NATAL FACULTY OF MANAGEMENT STUDIES SCHOOL OF MANAGEMENT‚ IT & GOVERNANCE (MIG) LOGISTICS AND PHYSICAL DISTRIBUTION SCMA306 COURSE OUTLINE 2013 This document contains important information. Please read it carefully and retain it throughout the semester. 1. Introduction Welcome to the field of Logistics and Physical Distribution - it includes the functions of planning‚ organising‚ motivating
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