1487 THE CHANGING DIMENSIONS OF PUBLIC RELATIONS: THE RELATIONSHIP BETWEEN BRAND MANAGEMENT AND PUBLIC RELATIONS E. Pelin BAYTEKİN*‚ Mine YENİÇERİ ALEMDAR**‚ Nahit Erdem KÖKER*** ABSTRACT The changes in the dimensions of public relations‚ due to the globalization effect on the business enterprises‚ are remarkable. In this manner‚ the relationship of public relations with re-engineering‚ total quality management‚ six sigma approach‚ event management‚ crisis management‚ reputation management‚ knowledge
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MEDIA RELATIONS Print media today is still considered to be the number one medium for public relations practitioners‚ despite the recent progress were seeing in electronic media and especially the Internet. Public relations practitioners channel any pertinent information through the media in order to send it to its target audiences or shareholders in the company. Public relations professionals mostly deal with print media. Print media is considered an important function for public relations professionals
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Public Policy Influences Government Stakeholders: Government Stakeholders Influences Public Policy James Dykes Williams University: ORG-807 January 22‚ 2014 Public Policy Influences Government Stakeholders: Government Stakeholders Influences Public Policy The American people expect that government and government-reliant organizations will protect their interests when there are imminent threats to the well-being of citizens and humanity. In the process of sustaining trust from
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Custom Does The Public Have a Right to Know about a Public Figure’s Private Life Introduction Public Figures are people who are well known in the society and are famous for the roles they play. They include artists‚ politicians and athletes among other celebrities. Photos of artists as they go about their day to day activities are all over media. We are curious to know their daily life and how it can be separated from the cameras. Human beings are naturally inclined to love news about famous
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THE ROLE OF PUBLIC RELATIONS IN BUILDING A SUSTAINABLE CORPORATE IMAGE: A STUDY OF BENUE STATE INTERNAL REVENUE SERVICE (BIRS) JANUARY‚ 2013 TABLE OF CONTENTS Title Page……………………………………………………………………………….I Certification…………………………………………………………………………..II Dedication…………………………………………………………………………….III Acknowledgements………………………………………………………………...IV Table of Contents……………………………………………………………………VI Abstract……………………………………………………………………………. IX CHAPTER ONE: INTRODUCTION
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Public Relations Using the example of one specific organization of your choice‚ establish the role a Public relations officer plays within the organization. Illustrate your answer with specific examples. A public relations officer also known as Media Specialist is the spokesperson of a company or any organization. His role is to convey the policies and interests of the organization to the public through various forms of media. Public relations are a vital part of maintaining the organization’s
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Executive Summary: Marijwhatnow? Was a public sector campaign delivered in 2012 by the Seattle Police Department following the passing of Initiative 502 in Seattle‚ which legalised adult possession and recreational use of marijuana. The Seattle authorities’ goal from this campaign was to inform the public of the changes in the State law regarding marijuana and also to promote safe use of the drug. The campaign was light-hearted and humorous and was made up of several elements including a blog with
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AN ANALYSIS OF THE CODE OF PROFESSIONAL CONDUCT AND ETHICS OF IPRA AND CERP IN RELATION WITH THAT OF NIPR ABSTRACT Professional code of conduct and ethics has come to stay with all professions who wish to promote healthy relationship and commitment of its member. These ethics and code of conducts help streamline the activities of members in the performance of their tasks. Public relations practice have over the years become an accepted human endeavour and the application of this code have become
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challenging world. In government‚ public relations specialists—who may be called press secretaries‚ information officers‚ public affairs specialists‚ or communication specialists—keep the public informed about the activities of agencies and officials. For example‚ public affairs specialists in government information agencies keep the public informed on policies and issues relating to their area of responsibilities. This is usually done through effective media relations. At my organization I am a
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MEASURING PUBLIC RATINGS’ IMPACT ON FINANCIAL CONDITION OF MASS MEDIA COMPANIES IN THE PHILIPPINES: AN ANONYMOUS RELATIONSHIP A Thesis presented to the Faculty of the College of Business‚ Economics‚ Accountancy and Management De La Salle Lipa In partial fulfillment of the requirements for the Degree Business Management Major in Financial Management by Macatangay‚ Gladys Maralit‚ Joshua Montes‚ Jose Miguel Salute‚ Niel Patrick Acknowledged by Winnie D. Dimaano
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