MINI-CASES I. Cathy’s Collectibles Your cousin Cathy runs a part-time business out of her apartment. She buys and sells collectibles such as antique prints‚ baseball cards‚ and cartoon cells and has recently discovered the Web with its many auction sites. She has begun buying and selling on the Web by bidding on collectibles at lesser-known sites and selling them at a profit at more well-known sites. She downloads and uploads lots of graphics (pictures of the items she’s buying and selling). She
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Brief case study for “The Recalcitrant Director at Byte Products‚ Inc.” Terri Grisafi MGMT 6301 Fall 202 Prof. Christian Byte Products is a leading manufacturer of specialized electronic components used in computers for business and engineering. With their main headquarters located in the Midwest‚ they are the largest volume supplier with 32% of the market and an industry leader with annual sales of $265 million and for the last six years sales have been
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What are the properties of water? In mini-lab 1‚ water was dropped onto the flat surface of a penny until the surface tension of the water was broken. 50 drops were able to be put onto the penny surface‚ with 51 drops of water being the point at which the hydrogen bonds of the water droplets that had created surface tension prior to drop number 51 failed to keep the surface tension‚ and the water spilt over the edges of the penny. This number of drops on the penny‚ 50‚ was possible because of cohesion
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rights to manufacture and market 10 HP Mini Tractor ‘Vanraj’ in 4 Indian States – Gujarat (GJ)‚ Madhya Pradesh (MP)‚ Maharashtra (MH) and Uttar Pradesh (UP). It has many features - affordable‚ fuel efficient‚ low maintenance cost‚ less operational costs‚ comparable features with big tractors. However‚ Pramal partners are in dilemma in targeting market segments. Background: The 4 states in which 2. PROBLEM IDENTIFICATION & ANALYSIS Below are the case analysis and the problems identified 1
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Administration Xavier University‚ Cagayan de Oro City Case Analysis 2 PACKAGED PRODUCTS Submitted by Corazon Caseres Lagamayo MBA-2 Submitted on July 03‚ 2010 I. FACTS OF THE CASE • Packaged Products specializes in the production of cereals and ready-to-bake products • Given the continued growth‚ Mr. Robert Yamani‚ marketing director‚ proposed to continue to be a new-product oriented by introducing one new product or an improved product every year. • A sizeable portion of
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Debt is Good for You (01/25/2001) Franco Modigliani and Merton Miller published their famous theory about the optimal balance on debt and equity of the corporate finance. In the Modigliani –Miller theory they stated that the value of the firm is independent of firm’s capital structure. As the portion of debt goes up‚ the firm will be riskier‚ and the expected return will increase. In an efficient market‚ the business risk does not vary with leverage. But later‚ Modigliani –Miller theory modified
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Minicase 4 Yield Curve Hypotheses and the Effects of Economic Events CONCEPTS IN THIS CASE term structure of interest rates default risk risk premium yield curve expectations hypotheses segmented markets theory preferred habitat theory liquidity premium theory Your employer (a bank) has decided to offer five-year loans to its small business customers. You have been presented the task of determining what the appropriate minimum interest rate should be for the most creditworthy customer
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MINI MARKETING PLAN Introduction Marketing Plans work when they are based on unique‚ meaningful marketing strategies that focus on the current needs and desires of a target customer. Ten Steps to Marketing Success 1. Finding your niche ----Market Segmentation/Unserved or Underserved customers ----Size‚ Usage‚ Benefits‚ Lifestyles‚ Occupation‚ Distribution Channels‚ Geography‚ Income‚ Social Class‚ Personality‚ Age‚ Family size‚ etc. (Examples-Demographics‚ Market Surveys‚ etc
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Product Red 13 April 2014 Introduction Over the years‚ businesses have evolved to incorporate consumer views in their practices. As a result‚ consumer power has become an influential force that directs organizational strategies towards ethical practices. Based on the previously mentioned view‚ an evaluation of Product red’s strategy provides insight on its strengths‚ weaknesses‚ and improvements. Product Red Harvard Business School (2009) argues that numerous challenges
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associated with product silos Westpac bank has approximately 80 applications to manage their core product functions and 100 more applications to provide additional capabilities. A core product application supports only a small number of products such as bank accounts‚ credit cards‚ investments etc. Delivery mechanism of the core product is tightly coupled in the core product application‚ thus resulting into a product silos. Figure 1 explains the product silos high level view of product silos. Delivery
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