Positioning Harley Davidson positions itself as a cult brand with a very high aspiration level. It takes aspiration to the highest scale of achievement among its target audience. Brand Association * Status Symbol * A heavy machine (Chopper) * Customization as per the consumer’s requirement * Powerful Brand Awareness * Harley Davidson has always understood the power of storytelling. Their ads are like mini stories‚ pulling you in and leaving you yearning for more.
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April Penn English 102 Section 69s Critical Response Hotel California I powered on my Nintendo Wii to get a quick game of guitar hero’s world tour‚ as I was sitting at home alone and bored. I flicked through the available tracks‚ and came across Hotel California by the Eagles; a song I had never heard before by a group I had no knowledge of. Since I had never heard the song before‚ I decided to go for it. I choose that track to play on the easy level being that it was my first time hearing
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California Condor Repopulation In a recent San Francisco Chronicle article‚ by Peter Fimrite‚ it was reported that the California Condor population is being replenished‚ and once again these majestic birds are roaming the California landscape. Last month five condors were spotted at the Lick Observatory on Mt. Hamilton‚ just east of San Jose California. As stated in the article “It is the second time since condors were reintroduced into the wild after nearly going extinct that the enormous carrion-eating
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132 days. 2‚200 miles traveling to California for the gold rush. There was a gold rush in California. Some challenges people faced when traveling to California gold rush were the long journey‚ the lack of resources‚ and the spread of diseases. One of the challenges that travelers faced was the long journey. “There were wagons of every kind‚ including well-built covered wagons and simple‚ open carts. Usually they were pulled by oxen‚ but some pioneers used mules. Not everyone sat in a wagon or cart
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The Gold Rush established California as a place for life in the fast lane. It has been 150 years since that most significant event in California and the nation’s history. In 1848 a cry rang out that uprooted homes the world over and sent ships to the sea‚ wagons to the Northwest and hopes and dreams skyward. The cry was GOLD and the California Gold Rush was on. The Gold Rush had a profound impact on the settling of California. Hundreds of thousands came to find gold‚ and many of them stayed. San
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The Eagles are a band from the sixties and seventies‚ which came up with one of my favorite songs Hotel California. Hotel California is a song that is subtle because the song has many distinct images and unusual twists of phrases‚ there are several possible interpretations‚ philosophies‚ and ideas of what this song could mean to different people. It does not mean that this song is not argumentative; it just means that it depends on the listener and there opinion on the meaning of the lyrics. Hotel
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Five Important Events that shaped California. California and its people went through a lot of different events‚ ones more important than other‚ however‚ California was shaped because of some of its most important and those are the ones we possible know about. They are more than five that were important for this to happen. But this time I am going to address those that I think were the most remarkable in California history. Californians were affected by some of the events but they were also benefited
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Final Review Sheet ( 2pgs) Be prepared to write yet another thoughtful essay! Your exam topics will come from a combination of the ideas listed below. Make sure to go back and study the essay assignments that you have already written and pay careful attention to the marks and suggestions that I have written on those essays. 5 parts: Moore‚ Shlain‚ lecture‚ roadtrips and notable californians Moore: 1. Why did people choose to live in Richmond before the war? What affect did encouraging
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California is a great place to visit because of the land features and all the places tourists can visit. The state has beautiful sites such as beaches‚ mountains‚ and trees. The beaches are so pretty because the water is so clear and you can watch all the surfers ride the waves. The waves are so big because it’s the Pacific Ocean. When you go into the water you can barely stand‚ the waves are always knocking you around‚ and you can barely boogie board I’ve tried and it doesn’t end well‚ let’s
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Beginning in the 1700’s‚ the Spanish searched Alta California in order to find a place for them to begin colonization. They had a couple of goals they wished to accomplish by settling in Alta California‚ which included; conversion of the native peoples’ to Christianity in order to acquire a larger population and gaining more land in a power race with the Russians. Before the Spanish had arrived‚ the natives were already struggling with diseases which had travelled from animals which they ate‚ for
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