A SUMMER TRAINING PROJECT REPORT ON “A COMPARITIVE SURVEY OF PEPSI DEALERS IN RESPECT TO OTHER BRAND DEALERS IN ALLAHABAD AT Submitted to UTTAR PRADESH TECHNICAL UNIVERSITY In partial fulfillment of the requirement For the award of the degree of MASTER’S OF BUSINESS ADMINISTRATION SESSION (2009-2011) UNDER GUIDANCE OF: - SUBMITTED BY:- PROF. PALAVY KAUR PANKAJ JHA
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Pepsi in Burma Question 1 Identify the moral issues that are raised by Pepsi’s presence in Burma. A moral issue can be defined as any issue concerning how one ought to behave‚ how others ought to behave‚ or whether a situation is proper or improper. Morality is judged based on what is right or wrong. Pepsi’s presence in Burma raised several ethical and moral concerns due government operations under the military regime. In the 1990’s Burma was undergoing social‚ economic and political crisis
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different brands names. INTRODUCTION Pepsi is an American multinational food and beverage corporation headquartered in purchase ‚ New york ‚ United States ‚ with interests in the manufacturing ‚ marketing and distribution of grain-based snack foods ‚ beverages ‚ and other products . Pepsi Co. was formed in 1965 with the merger of the pepsi - cola company and Frito – Lay ‚pepsi co has since expanded from its namesake product pepsi to a broader range of food and beverage brands ‚ the
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Running Head: Non-Profit Assistance for the Disabled Veterans Non-Profit Assistance for the Disabled Veteran Manester Bruno March 1‚ 2015 Author’s Note HS8300- Diversity in the Workplace Literature Review Non-Profit Assistance for the Disabled Veteran Non-Profit Assistance for the Disabled Veteran is important for two reasons. First‚ most veterans who return home after military service will not take advantage of their benefits. These benefits could assist them to better their quality of
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------------------------------------------------- Planning and Promoting Special Events for Non-Profit Organizations * Why do special events? * 60%-80% of smaller nonprofit organizations self report doing special events for fundraising purposes * If done properly‚ special events can help build your pipeline for major gifts‚ renewed & increased sponsors‚ future planned gifts and loyal volunteers * Fact: $ Amount of charitable donations are staying the same‚ but donors
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changing their well established Coke formula and introducing an new one in 1985 for the purpose of gaining more market share; the reason why such decision was made by Coke’s executives was mainly because of a series of marketing campaign conducted by their major arrival - Pepsi. During mid 1970s‚ Pepsi has ran a the famous “Pepsi Challenge” of blind taste tests on all the commercials to show that the majority preferred Pepsi than Coke based on its teste. By 1977‚ Pepsi had exceeded Coke’s market share
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business can increase their profits‚ improve their customer service‚ and expand their business. I have never looked at the financial statements that are given to each shareholder. I have to present my proposals to the Vice President in the afternoon business meeting. In order for this company to get what they want‚ they must have a vision of what they are trying to achieve as a whole. In my statement‚ I am going to explain to the VP how the business can improve its customer service‚ profits‚ and expand
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employees. PepsiCo brands are available in nearly 200 countries and territories. Many of PepsiCo’s brand names are over 100-years-old‚ but the corporation is relatively young. PepsiCo was founded in 1965. Pepsi Co is one of the largest companies in the beverage industry. The market share of the Pepsi is first to Coca Cola. About 39% of the worlds market the products of PepsiCo control share. In Asia‚ they selected Lahore to make their regional office. This was done in 1970. This regional office is
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The Coca-Cola Company‚ based in Atlanta‚ Georgia‚ is the world’s largest non-alcoholic beverage company‚ serving the functions of manufacture‚ distribution and marketing (The Coca-Cola Company‚ 2013). The company is famous for its flagship product Coca-Cola‚ a carbonated cola flavored soft drink invented by pharmacist John Stith Pemberton in 1886. Asa Griggs Candler bought the Coca-Cola formula and brand in 1889 and then incorporated The Coca-Cola Company in 1892. Today‚ the company owns or licenses
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Price: Coke Zero is available in different sizes and shapes‚ so pricing varies according to individual desire (The Coca-Cola Company‚ 2018). Coca-Cola used price penetration in the early stages of its release to grasp new customers and draw them in‚ however‚ this could not be sustained long-term as it would cause overall sales to plummet. Instead Coca-Cola uses customer satisfaction objectives by setting an acceptable price for its Coke Zero products to retain loyal customers. It then relies on its
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