Recommendations Brand equity is a phrase used in the marketing industry which describes the value of having a well-known brand name‚ based on the idea that the owner of a well-known brand name can generate more money from products with that brand name than from products with a less well-known name‚ as consumers believe that a product with a well-known name is better than products with less well-known names. There are few ways that Dutch Lady Company can strengthen and leverage their brand equity
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often had students who learned faster than others did just by participating in class. As part of my own experiment‚ I decided to peacefully force my shy students to participate more. This made my class the most wanted in the Japanese institute. Recommendation #1: Have students participate more in class. Statement: It is well known that students who have hands on approach or are active on any given subject tend to remember and learn things more clearly. As Confucius said‚ "Tell me and I’ll forget;
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Capital Budget Recommendation ACC/543 November 19‚ 2012 Fred Johnston Capital budget evaluation techniques are used to determine if cash inflows are enough to repay the company for the cost of assets‚ cost of financing the asset‚ and a rate of return that would compensate the company for any errors made during the estimation of cash flows (“Capital Budgeting Techniques”‚ n.d.). When using evaluation techniques it is best to use more than one perspective so as not to produce biased results
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December xx‚ 20xx To the Fellowship Selection Committee: I am writing in support of Janet Lerner’s application for an NSF Fellowship. Janet is genuinely a gifted student with great potential as a research scientist. I encourage you to give her your most careful consideration. Janet has been conducting an independent honor’s research project in my laboratory for the past year. Without a doubt‚ Janet is one of those rare individuals that comes along only once every few years; she is highly intelligent
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Running head: GETMERECRUITED.COM: THE FUTURE OF ONLINE GetMeRecruited.com: The Future of Online Recruiting Services Lamont Taylor Capella University GetMeRecruited.com: The Future of Online Recruiting Services Introduction GetMeRecruited.com (GMR) is a relatively new online recruiting service that was established in August 2012. It is a web-based business designed to help male high school basketball players prepare and succeed in their aspirations to secure an athletic scholarship for college
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competitiveness in the industry. Segmentation analysis was used for further study of the ice cream industry in Russia. The analysis was carried on key variables like distribution channel‚ buying behavior‚ geographic locations‚ and product characteristics. Recommendation: Ice-Fili will need to focus on the strengthening of its distribution channel through various efforts including marketing and raising of capital while focusing on its long history and brand recognition. Above all‚ availability of its product to
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CanGo Video Analysis- Week 2 The Innovative A’s Consulting Group is glad to run our analysis on your company’s operational process. Your company has done tremendous progress and indeed it is a recommendable success as it started out small and grew to be one of the leading businesses in the industry. In our analysis over the past two weeks‚ we observed that‚ if planned well‚ CanGo has a promising future ahead. Our team came up with certain issues being faced by your company‚ which we assume‚ if
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influencing customer buying behavior: psychological influences‚ personal influences‚ situational influences‚ social/cultural influences Video-not as bad as 75% figure‚ issues at evaluation and purchase Expensive are more likely to hesitate Valstem II research on consumers and their tendencies‚ tailored to characteristics similar to CanGo Appeal to customers’ self-concept‚ Peer pressure marketing to push consumers to click and buy Video-international markets
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Dear Mr. Gritsch: In continuation of your email dated February 10‚ 2014‚ I have completed analysis of three projects: Juniper‚ Palomino and Stargazer. The risk levels in Juniper‚ Palomino‚ and Stargazer are low‚ medium‚ and high respectively. It is in the best interest of Piper Industries Corporation to move forward with the Stargazer project. Stargazer is selected due to its feasibility and risk level. From market feasibility study‚ some strategic customers have already indicated interest
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Gillette is going to choose a strategic option for Fusion and Fusion Power‚ its new breakthrough offering‚ which are following the MACH3‚ the former successful exiting offering‚ in order to increase sales of Fusion and Fusion Power of which sales are flat 10.6% in 1st quarter to 10.8% in 2nd quarter‚ which is little bit disappointing‚ compared to the MACH3 (See the Exhibit 1.) Decision I strongly recommend that Gillette should launch new advertising campaign with a promotion campaign‚ in order
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