ORGANIZATIONAL DESIGN AND STRUCTURE * Examine customers in each market. * Determine the types of sales jobs needed to serve a market. * Note the job activities salespeople must do. * Design sales jobs around customers. * Set up the sales force organizational structure‚ which includes the various sales jobs and geographic territories. Application Of The Sales Job Classifications 1. Order Takers: wait for the costumer to order 2. Order Getters: obtain
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Sales Promotion Sales promotion is one of the four aspects of promotional mix. (The other three parts of the promotional mix are advertising‚ personal selling‚ and publicity/public relations.) Media and non-media marketing communication are employed for a pre-determined‚ limited time to increase consumer demand‚ stimulate market demand or improve product availability. Examples include: • contests • point of purchase displays • rebate (marketing) • free travel‚ such as free flights A good definition
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Sales and Salesmen Week 5 Jerome Wood DeVry University October 4‚ 2014 Sales and Salesmen In this weekly research paper‚ describe your most memorable experience with a salesperson that was positive and made you feel comfortable. Then in the next section‚ describe an experience with a salesperson that was unpleasant and made you feel uncomfortable. In comparing the two experiences‚ answer the following questions. In reflecting on the positive experience‚ what one thing about the experience
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____________________________________________________________________________ Majority of your customers belong to which age group? (You may circle more than one) 1-14 15-24 25-34 35-49 50 & above Additional suggestion(s) to improve the sales and presence of eyewear: _________________________________________________________________________________________________________________________________________________________________________________________________________________________________
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Sales Management Ashley Cain March 18‚ 2013 MKT/445 University of Phoenix Sales personnel performance can be very difficult to manage based upon the type of business that is being run and along with the job responsibilities. Management techniques are basically the strategies that managers put into place in order to manage behaviors. There are numerous management techniques that can be effective. There are also many different tools that managers utilize to keep their business running properly
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the major reasons for using sales contests. What makes a good sales contest? • Increase number of new customers • Develop sales of a new products • Counteract sales slumps due to seasonal variations • A good sales contest needs to have realistic goals‚ should be publicized and promoted‚ not too long of duration (approx. 2 weeks‚ if runs too long interest is lost)‚ give the reps prizes that they value‚ don’t make it so only the top sales people win. 1.13Identify
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Sales Forecasting Sales potential is larger than sales forecast. Reason:- • Company do not have sufficient production capacity to capitalize on full sales potential. • No good distributive network. • Limited financial resource. • Company’s being more profit oriented than sales oriented. Sales forecast is depended on how much amount of resources can sell if it implements a particular marketing programme. Sales Forecast Methods:- 1) Qualitative method a) Expert’s opinion. b) Survey
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past two years‚ our website has converted a consistent 3% of its visitors into sales‚ with very little fluctuation. Clearly‚ then‚ our goal for the upcoming year should be to raise the number of visitors to our site by any means necessary. If we can double our number of visitors by casting a wider net on pay-per-click advertising and by creating site content that is more search-engine friendly‚ we’ll double our sales. The author of the argument believes that the goal of the company for the upcoming
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Introduction Sales promotion is of paramount significance in today’s marketing world by which marketer want to make their product reachable to their desired customers mind for making him or her remind regarding purchasing their product. For this term paper my selected topic is sales promotion which is one of the branches of marketing where I will briefly discuss sales promotion strategy‚ tools & ways to develop it. For each and every issue‚ the practical examples of the different renowned companies
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Sale Promotion A Description of the Sales promotion: Sales promotion is any initiative undertaken by an organization to promote an increase in sales‚ usage or trial of a product or service. Sales promotions are varied such as sampling‚ couponing‚ contest and sweepstake and on. The type of promotion vehicle that I want to talk about in this case is the premiums. A premium is an offer of an extra item of merchandise or service either free of at low price that is used as an incentive for purchase
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