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    2010 Analysis of Life-Cycle of IBM OCTOBER 23‚ 2010 IN PARTIAL FULFILMENT OF THE REQUIREMENTS OF THE COURSE "ORGANIZATIONAL BEHAVIOUR - II" OF MBA (FULL TIME) SUBMITTED TO: Prof. Harismita Trivedi and Prof. Sari Mattila Submitted By: Group No. 43 Saurabh Shrivastava – 101143 Rohit Adukia – 101243 Roshni Kumar – 101343 Table of Contents 1. CURRENT SCENARIO 1 2. HISTORY OF IBM 2 2.1 The Origin of IBM 2 2.2 IBM’s Early Growth 4 2.3 IBM post World War II and rise of

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    Kera Cleary Jeff Johnson Businesses-127 Case Study- Turnaround at IBM 1. Work with another student to answer the following questions. What strategy changes did Gerstner use to solve IBM’s situation? Develop your answer by selecting specific strategies relating to corporate‚ business‚ and functional strategy options. In my opinion Gerstner used 2 strategies. The growth strategy and the diversification strategy. To meet the needs of customers‚ Gerstner adopted the open systems so that standard

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    Ibm Ceo Virginia Rometty

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    Female CEO Biography Virginia (Ginni) Rometty‚ IBM CEO Abstract IBM recently promoted Virginia (Ginni) Rometty to its top leadership position. Ms. Rometty will become the first white female chief executive officer in the company’s 100-year history and every move she makes will be carefully watched. Rometty has truly earned this position and has an impressive history with IBM to show it. There are challenges ahead but Ms Rometty’s education‚ experience and determination will suit

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    Ibm Think Brand Strategy

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    There are three main reasons for IBM to come up with “Think”: the first one is that the ThinkPad’s success has created high awareness in the customers’ mind‚ and then without absolutely giving up the old popular brand‚ IBM’s managers abstract a similar but new brand—“Think”‚ which contains the managers’ expectation to continue the success of ThinkPad; the second one is that the original founder of IBM—T. J. Watson—has made “Think” the motto since he established IBM. Therefore‚ deepening its own brand

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    Case Study About Ibm

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    Lyanne V. CRUZIN‚ Richelle Ann DIA‚ Minette SACE‚ Carla I. Introduction IBM was founded in 1888 as Herman Hollerith and the Tabulating Machine. It was incorporated in 1911 as “Computing-Tabulating Recording Co.” The company later changed its name to International Business Machines (IBM) Corporation in 1924 after becoming a Fortune 500 Company. Also known as “Big Blue‚” IBM has won several accolades. It is known to have more patents than any other American technology company

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    Capital Assed Pricing Model‚ widely known as CAPM is essentially an equilibrium relationship between expected return and risk of an asset and that is used in the pricing of risky securities. CAPM is the result of William Sharpe (1964) and John Lintner (1965). Sharpe took the Nobel prize in 1990 for the asset pricing theory. CAPM is used for a range of applications and purposes‚ these include estimating the cost of equity capitals for firms as well as evaluating the performance of managed portfolios

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    Ibm Db2 vs Oracle

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    For this week ’s paper I have chosen to do a comparison between IBM ’s DB2 database management system (DBMS) product and Oracle. Realistically‚ making such a comparison is akin to discussing religion with friends. Each person will have their own biases based on their own experiences. Looking for an unbiased opinion is much like looking for the Holy Grail‚ every bit as speculative and subjective with the results jaundiced by the outlook of the reporter (Lim‚ 2002). A decision between DB2 and Oracle

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    IBM and their workforce diversity program. 1. IBM is a pioneer in diversity programs. How does it diversity its employees (the criteria). Discuss those (the criteria) in brief. Answer: IBM considered by many to be the leading organization in the field which manages a strong workforce diversity. IBM diversified their workforce in these criteria’s: A. Gender B. Physical Ability C. Age D. Ethnicity Discussion: A. IBM diversified their workforce by advancing women’s which represents ”Gender”

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    Individual business report IBM and APPLE Executive summary The purpose of the report is to demonstrate the various aspects of the marketing theory and practices. The report selects two well known companies IBM and Apple to do this study. The hardware range from IBM like the note book is selected and the Consumer electronic range like e IPod has been taken as the products for our research. The report studies the various aspects like industrial background‚ company background

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    IBM operates primarily in a single industry using several segments that create a value by offering a variety of solutions that include‚ either singularly or in some combination‚ technologies‚ systems‚ products‚ services‚ software and financing. This may lead you to believe that IBM has adopted a corporate level strategy of concentrating on a single business unit‚ but this is only half the picture. For IBM there is not one general type of corporate strategy that best suits their needs‚ but a combination

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