Business Strategy & Competitive Advantage BU 481 – Session 5 & 6 1 Today’s Class: Creating Strategy • What is Strategy? – Chapters 2 and “What is Strategy” Reading – Chapter 3 (Big picture of Diamond-E and Strategic Analysis) • Elements of Strategy – Goals‚ Core Activities‚ Product Market Focus‚ Value Proposition • Generic Strategies – “Generic Strategies” Reading • Case: WestJet in 2009 – How Strategy Creates a Competitive Advantage Course Roadmap Strategy Formulation Setting Direction
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online. After all the costly marketing promotions and advertisements‚ overnight popularity‚ having the most complete online product offerings and latest technology at their disposal‚ still in the end Pets.com failed to show much added value and differentiators in the eyes of the customers. 3. Completely ignored the power of traditional brick and mortar business model. Pets.com failed to understand their
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Executive Summary Introduction [pic] Goggle is classified under information communication technology which specialise in search engine with online advertising. It falls under the strategic group category of focused differentiator. External Analysis 1 Porter’s five forces 1 Bargaining Power of Suppliers The buying power of the suppliers is weak as Google can easily find alternative suppliers for their equipment like servers & data centres. 2 Bargaining Power of Buyers The
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CONTENTS COVER PAGE 1 CONTENT PAGE 2 1. EXECUTIVE SUMMARY 4 2. INTRODUCTION 5 3. CURRENT COMPANY SITUATION 6 3.1. Past Performance Assessment 6 4. EXTERNAL ANALYSIS 7 4.1. Political 7 4.2. Economic 8 4.3. Social 8 4.4. Technological 8 4.5. Legal 9 4.6. Environmental 9 4.7. Conclusion of PESTLE Analysis 10 5. INTERNAL ANALYSIS 10 5.1. SWOT Anal ysis on Eu Yan Sang 10 5
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1. What is the brand’s vision and brand essence? According to Amazon’s official Facebook page‚ Amazon’s vision is to be Earth’s most customer centric company; to build a place where people can come to find and discover anything they might want to buy online. For amazon.com‚ the brand essence is based on the idea of unparalleled breadth of selection. For example‚ one time I want to find product about my favorite rock and roll band “The Kiss”‚ and amazon.com has almost 9‚000 products available! (key
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Strategic Human Resource Management of Volunteers and the Link to Hospital Patient Satisfaction Introduction Hospitals have focused their hard work on providing high quality patient care while aiming to reduce costs. One of the key indicators of hospital performance is patient satisfaction. There is an indication that hospital volunteers may be able to enhance patient satisfaction. (Brent Hotchkiss‚ et al.‚ 2009) Found that the great use of volunteers was related to higher patient satisfaction
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ORGANIZATIONAL DEVELOPMENT & CHANGE | November 30 2010 | It is report on collaborative strategies between Future group & Generali group aimed at helping each other to perform task or to solve problem that are too complex and multifaceted for single organizations to carry out. | StrategicChange Intervention | INTRODUCTION ABOUT THE COMPANY: Future Generali is a joint venture between the India-based Future Group and the Italy-based Generali Group.It is present in India in both the
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Problem Statement: Should Becton Dickinson alter their current pricing strategy and enter in agreement with APG and thus shift end-users’ perception from BD being a differentiator to price leader? Becton Dickinson is being asked to revise their initial proposal‚ presented on August 1‚ 1985‚ subject to rejection. Lowering their prices as well as having all their blood collection products be part of APG’s private-label
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high that’s why they mainly focus on a niche group of people . Vehicles: They are internally developed themselves by launching their own private labeled brand when they do not have the sufficient supplier for the beef and the chicken. They also use acquisition strategy by acquisition with wild oats market and expand their business into new and big cities but due to unwarranted debt generated by wild oats market it proved ultimate failure. Differentiators: The whole food is early recognized that
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Industry Analysis Financial Services Overview The financial services industry is one of the most widespread and established industries in the global economy. All companies who have sales from the management of money for either individuals or institutions are included under this umbrella. In the United States alone‚ according to the Census Bureau 2007 industry report‚ it included 503‚156 establishments‚ had approximately 6.6 million employees‚ and had revenues of 3.6 billion dollars. Financial
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