Executive Summary Norwegian Cruise Line (NCL) is rapidly becoming one of the best cruise lines in the industry. It has a strong financial position due to the 1Billion dollar cash equity investment made in the company by the private equity group Apollo Management. The company was started by Knut Kloster in 1966 under the name Kloster’s Rederi‚ which is one of Norway’s oldest shipping firms. This is a global company based in Miami‚ Florida but is considered a Bermuda Corporation with subsidiaries in Bermuda
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CARIBBEAN CRUISES LTD. TIME CONTEXT : 1968 - present SUMMARY Royal Caribbean Cruises Ltd. is a global cruise vacation company that operates Royal Caribbean International‚ Celebrity Cruises‚ Pullmantur and Azamara Cruises. The company has a combined total of 35 ships in service and seven under construction. It also offers unique land-tour vacations in Alaska‚ Asia‚ Australia‚ Canada‚ Europe‚ Latin America and New Zealand. Since the company was founded in 1968‚ Royal Caribbean Cruises Ltd. has
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Case Study (Carnival) Barry J. Ellis 20 Feb 2013 The Carnival Corporation and plc is the largest global cruise line operator and one of the largest vacation companies in the world. Carnival is headquartered in Miami Florida and London England. It operates a fleet of over 80 ships and typically has over $150‚000 guests and 65‚ 000 shipboard employees sailing at any given time. Carnival is part of the North American market which is dominated by 3 organizations; Carnival‚ Royal Caribbean
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I. COURSE TITLE: CRUISE SALES AND MANAGEMENT II. COURSE DESRIPTION: This course explores the travel industry by developing an understanding of the reference materials used to market cruise for domestic and international destinations. Course Credit: 3 units lecture Contact Hours: 3 hours lecture/week 54 hours of lecture/term III. COURSE RATIONALE Cruising has been considered a global phenomenon; statistic shows the growing popularity of the cruise industry. This course
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The Future of Cruise Industry Abstract Cruise industry has rapidly developing since 1990s; it becomes not only as transportation tool‚ but a modern way of travel and even lifestyle. It is regarded as ‘floating resorts’. This journal article focuses on the future development of cruising industry. It examines cruise industry on five main factors: the structure of the industry: high concentration and enter of Low-Cost cruise lines; the potential customers: whether aging population or young generation
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Carnival Cruise Lines Strategic Audit Group 2: Michael Kenlan Karen Maxwell Brian McKearney Tara Murphy Zach Smith MIE 480‚ Spring 2010 North Carolina State University Table of Contents Table of Contents i Executive Summary 1 Introduction 2 External Enviornment anaylsis 3 Porters Five Forces 3 Rivalry among Firms 3 Buyers 3 Substitutes 4 Suppliers 4 Other Stakeholders 4 Internal Environment Analysis 4 Carnival Cruise Line Business Model and Strategy
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A cruise is providing customers with an experience of a lifetime. The company seeks to fulfill the following needs of the customers to the extent of delighting them: • Customer Service • Delivering on its Promise MARKET TRENDS: The tourism industry has been growing at a high rate for the last few years. Due to busy lives‚ people are willing to spend more on vacations than anything else. Though most vacation packages are costly‚ but they provide a feeling of satisfaction and serve as a source
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What is Cruise ship? Cruise is a large ship that floating at holiday resort for vacations. On board you can enjoy the luxury and comfort of a star hotel and you can choose from different activities. Most cruise ships are equipped with several restaurants‚ bars‚ casinos‚ swimming pools‚ Jacuzzi‚ spa‚ gym‚ shops‚ theater‚ cinema and more. The interior is tastefully decorated with an eye for detail and design. Cruise can take you to everywhere in the world. What makes cruise vacation so special? Why
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Carnivals of the Animals – Assesment 2 1. The reason why the work was written: Camille Saint-Saens wrote the ‘Carnival of the Animals’ while he was on holiday as a light hearted musical joke. It was originally planned for the students of Sain-Saens at the music school where he taught piano‚ Ecole Niedermeyer but he had little time to compose. The work was subtitled “Grand Zoological Fantasy” and it became Saint-Saens intent to perform it as a surprise at the annual Mardi Gras concert of cellist
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The Carnival Dog‚ the Buyer of Diamonds by Ethan Canin What’s the one thing you should never do? Quit? Depends on who you talk to. Steal? Cheat? Eat food from a dented can? Myron Lufkin’s father‚ Abe‚ once told him never get your temperature taken at the hospital. Bring your own thermometer‚ he said; you should see how they wash theirs. He ought to have known; when he was at Yeshiva University he worked as an orderly in the hospital‚ slid patients around on gurneys‚ cleaned steelware. Myron knows
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