University of Liverpool Management School MSc in Operations and Supply Chain Management Strategic Management and Business Analysis ‘Strategic Business Analysis and Evaluation of McDonald’s Corporation’ January ’2012 Prepared by: Mohammad Marai ‚ Georgia Kabantega ‚ Anthony Amoonu ‚ Meng Foo ‚ Oluwadamisi Tayo-Ladega Word Count: 3‚306 excluding Cover page ‚ table of content ‚references and appendices. Table of Contents Project Summary 3 MacDonald’s Organization Overview
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Toyota Motor Corporation: Strategic Analysis Introduction Toyota Motor Corporation has been a dominant name in vehicle manufacturing for several decades. Despite the patriotic drive in the United States to "buy American"‚ the company has held its own‚ remaining a dominant and continually growing company in the corporate world of transportation. Though this is quite an accomplishment‚ in and of itself‚ the many layers of the company reveal it to actually be a far more complex entity than the average
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The Strategic Role of HRM in Multinational Corporations – A Holistic Perspective. Sanjay Bhavnani Director & Chief Operating Officer MMS Maritime Agency(I) Pvt Ltd Mumbai. A Subsidiary Company of Meiji Shipping Group‚ Japan To say that Human Resource Management is assuming a key importance in all organizations would be an understatement. It would be far more realistic to recognize the fact that the field of HRM is being perceived as more strategic in nature at all levels of an Organization which
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interpreting them (Laws‚ 1998). Therefore the aim of this report is to address the implications and changes to the heritage and culture tourist industry and how this has impacted upon the execution of cultural events‚ especially the Notting Hill Carnival in London. Heritage and Cultural Events Major events can be an advantageous way with which to position a destination and all that it represents‚ promoting it to the world stage. It has been suggested that destinations have become a place product
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Carnival Cruise Lines is a British-American owned cruise line based in the Doral suburb of Miami‚ Florida (Carnival Cruise Lines‚ n.d.). The company offers vacations that appeal to a wide range of lifestyles and budgets. Carnival was founded in 1972 as an independent company by Ted Arison. The cruise line company became known as the world’s most popular cruise line and in 1987 it made an initial public offering of 20 percent of its common stock. The public offering provided the company with an influx
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MEMORANDUM TO: FROM: DATE: SUBJECT: Ms.Rogers Kailin(Karen) Dong September 3rd‚ 2012 Recommend a cruiser behavior estimation system to improve CRM process As you requested‚ I have investigated the current competitive position and strategies of Carnival Cruise Line (CCL) and implemented the analysis. I suggest that CCL keep promoting the “Fun Ship” theme and make an IT investment in Cruiser Behavior Estimation system by analyzing the consumer behavior activity data. The IT improvement will help
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The Five Porter Competitive Forces: 1. Competitive Rivalry: (High) Carnival is the leading company within the cruise line industry‚ has a large fleet capacity and operates 11 of most recognizable cruise brand names. The cruise line industry is effectively an oligopoly market; in which the market is shared by a small number of producers or sellers. Carnival is constantly engaged in marketing and pricing battles with their competitors‚ making internal rival central to the industry. They are only
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Case Study (Carnival) Barry J. Ellis 20 Feb 2013 The Carnival Corporation and plc is the largest global cruise line operator and one of the largest vacation companies in the world. Carnival is headquartered in Miami Florida and London England. It operates a fleet of over 80 ships and typically has over $150‚000 guests and 65‚ 000 shipboard employees sailing at any given time. Carnival is part of the North American market which is dominated by 3 organizations; Carnival‚ Royal Caribbean
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Interim An audit which conducted in between the two annual audits with a view to find out interim profits to enable the company to declare an interim dividend is known as Interim Audit. It is a kind of audit which is conducted between the two periodical or balance sheet audits. Objectives Of Interim Audit 1. To know profit or loss of interim period. 2. To distribute interim dividend. 3. To get loan on the basis of interim account. 4. To get information about the financial position
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Human Relations (CI #1) Employee and Labor Lawsuits Employees of Carnival are claiming unfair working conditions with poor compensation. (CI #2) Succession Mr. Arison stepping down in the future‚ who will run company‚ third generation Arison or someone else. Operation/Logistics (CI #3) The Costa Concordia Cruise Ship lawsuit Cruise ship laying on side‚ environmental risk‚ and lawsuits from crash. (CI #4) The Carnival Triumph dead at Gulf of Mexico Pending lawsuits from this event‚ leading
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