AIDS‚ condoms and carnival Durex in Brazil OUTLINE • • • • • • • • • Aids’ and condoms history Brazil’s global environment PESTEL SSL activities Export and supply process Marketing mix SWOT analysis Conclusion Recommendations References INTRODUCTION Problem formulation Was it a good idea for Durex to enter the Brazilian condom market? CONDOM MARKET IN BRAZIL SIZE Commercial market: 660 000 000 (6.6 million) Government hand-outs: 1 000 000 000 (1 billion) BRANDS MARKET
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Aaron Henley Tim Goss Composition 9 February 2012 My First Cruise Have you ever wanted to travel the world? What made you want to travel? I went on a cruise in June of 2011. I’d say it was the best time of my life. I got to swim in the ocean‚ Meat people from other cultures‚ and discovered parts of the world I’ve never seen. The name of the cruise ship was Destiny. Maybe it’s my destiny to travel the world. It all started one early morning in June. I was awake and was so anxious
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Copa Cruises - Welcome Aboard! Copa Cruises is a 40-year old company that offers dining and sightseeing cruises. What started with only one ship at Maryland’s Eastern Shore‚ is now a big business operating at multiple locations with 40 vessels. Copa operates scheduled tours at least twice daily during the peak travel/tourism seasons at each of its locations. The total number of scheduled tours varies based on the number of vessels available at each location. Copa also offers its ships exclusively
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data points from the fit line is 2603.23 indicating that average difference of overhead costs from the linear is $2603.23. 2.3 Cost Prediction 2.3.1 Increased Labor Hour Prediction If John Cruise was to raise the labor hours for Island Wheels Ltd to 8500 hours‚ then the overhead costs would stand at $81400 [(44000+(4.4*8500)] and $84432 [46862+(4.42* 8500)] when used High Low method and Regression analysis respectively. 2.3.2 Increased Machine Hour Prediction If John Cruise was to raise the machine
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1. How accurate was the demand forecast for the first quarter of 2005? First‚ is wise to make a comparison in the individual level‚ between the forecasts made for the year 2004 and the real demand. The Forecast overestimates the real demand in every single product. As it is shown in the tables above the average difference percentage in the individual level is higher that the difference percentage in the aggregate level. What is the current demand forecasting method
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The Issue Ex:13 Island Cruise Negotiation about a cruise ship’s right to visit a tropical island Players: Director of the cruise ship Mayor of the island Points of negotiation: Number of visits per year Length of individual visits Volume of passengers allowed to disembark each day Vinola Vincent 05/29/2008 Background—The Cruise Ship The Island Queen—privately owned and operated luxury cruise ship Passenger demand for cruises down Poor economy Fear of worldwide terrorism Recurring
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The Rio de Janeiro Carnival - Rio de Janeiro‚ Brazil The Carnaval in Rio de Janeiro is a world famous festival held before Lent every year and considered the biggest carnival in the world with 2 million people per day on the streets. The first festivals of Rio date back to 1823. The typical Rio carnival parade is filled with revelers‚ floats and adornments from numerous samba schools which are located in Rio. ur number one is Rio Fest. The first records of Carnival festivities in Rio de Janeiro
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My Singapore with Cruise (July – Sept’13) 5 Nights & 6 Days Destination: Singapore Singapore Blessed with a tropical climate‚ Singapore is warm throughout the year and anytime is a good time to visit this vibrant place. The wettest months are November and December while the hottest are May and June. However‚ to capture the true essence of the city‚ the festival season is considered by many as a good time to explore Singapore. Whether it is culture‚ cuisine‚ arts or architecture‚ Singapore
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1. What is the minimum number of passengers Health Cruises must sign up by November 20th to break even? [show your calculations] Fixed Cost = 220000+10000+65000 = 295000 Variable cost per passenger = 200 Revenue = 1500 per passenger X # of passengers (# of passengers = x) Revenue – Cost = Profit 1500x – (200x+295000) = 0 x = 226.92 rounded up to 227 passengers to break even 2. Should Health Cruises go ahead with the cruise since 200 people have signed up by November 14th?
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1. Someone who had the most impact on Liz in a negative way would be her parents. They chose drugs and alcohol over making sure her and her sister had a healthy home environment. Her principal at the school she went to when she was 17 and decided to better her life had a positive effect on her and believed that she could succeed‚ and that she did. 2. Liz didn’t have many opportunities growing up. She spent most of her childhood taking care of her parents or in an orphanage. Liz learned from the
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