Introduction Not many industries have seen such a dramatic change and decline in their traditional business model like the music industry has seen it in the last 15 years. The internet hugely damaged CD sales‚ along with the rise of MP3 Players that allow consumers to store entire record collections into a device the size of their pockets. If you look at the industry in 2013‚ one can clearly see that the traditional business model of record labels is about to vanish and market analysts even predict
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AEREN FOUNDATION’S Maharashtra Govt. Reg. No.: F-11724 SUBJECT:-E-COMMERCE MANAGEMENT COURSE : Total Marks : 80 Attempt all the cases Case 01 GM’s E-Business Strategy INTRODUCTION US-based General Motors (GM)‚ the largest automobile company in the world‚ was in trouble in the late 1990s. The company’s market share in the US automobile market had been steadily declining from a high of 50% in the late 1960s to a low of 28% by 1999.Analysts pointed out that GM had been in the grip of a vicious
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1. For the Princess Cruises ship issue‚ where the norovirus found? After several days’ investigation‚ the norovirus was found in seafood‚ which provided on-board‚ was contaminated and carried norovirus. 2. What are the symptoms of norovirus? Norovirus will cause viral gastroenteritis. The symptoms usually are nausea‚ vomiting‚ watery diarrhea and abdominal pain. If people infected by norovirus‚ these symptoms will show up in 12-48 hours. 3. Why did they sever contaminated food? I don’t have the
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like to stay on a cruise ship for seven days. It amazes me that over a thousand people can board a ship to be brought to other countries. I got to have the experience of going on a cruise for vacation‚ not once‚ but three times. After experiencing cruises it is now my favor place to be. For me‚ it is the mixture of relaxing by the pool and excitement of events that makes it significant. On the morning we leave for vacation‚ I get out of bed‚ excited to embark on my seven day cruise to Cozumel‚ Grand
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References: Ahava‚ Anna-Maija‚ and Päivi Palojoki (2004)‚ “Adolescent Consumers: Reaching Them‚ Border Crossings and Pedagogical Challenges‚” International Journal of Consumer Studies‚ 28(4)‚ 371–378. Arthur‚ Brian (1989)‚ “Competing Technologies‚ Increasing Returns‚ and Lock-In by Historical Events‚” Economic Journal‚ 99 (394)‚116–131. Bansal‚ Harvir‚ and Shirley F. Taylor (2002)‚ “Investigating Interactive Effects in the Theory
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A STUDY ON CUSTOMER RELATIONSHIP MANAGEMENT (CRM) IN SELECTED COMMERCIAL BANKS IN TAMIL NADU INTRODUCTION This aim of a business concern is to get profits. This concern works for a business having a long-term approach towards satisfying customer needs. Customer retention is the purpose of their business. The trend in marketing towards building relationships with customers continues to grow and marketers have become increasingly interested in retaining customers over the long run. Building
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CHAPTER 1 2. Why are information systems so essential for running and managing a business today? * List and describe six reasons why information systems are so important for business today. Six reasons why information systems are so important for business today include: (1) Operational excellence (2) New products‚ services‚ and business models (3) Customer and supplier intimacy (4) Improved decision making (5)
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Dell Computer – The Past‚ Present‚ and Future When Michael Dell founded Dell Computer in 1984 the company’s mission was to be “the most successful computer company in the world” (Diversity Facts‚ 2011). To achieve his goal of becoming the dominant supplier of affordable consumer grade PCs‚ Dell Computer adopted a Direct Selling business model‚ building each PC only after a customer places an order. Revolutionary at the time‚ this system allowed Dell to reduce inventory to Just in Time levels.
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Successful CRM: Turning Customer Loyalty into Profitability By Bob Thompson CEO‚ CustomerThink Corporation Founder‚ CRMGuru.com [pic] October 2004 Compliments of: [pic] Copyright © 2004 RightNow Technologies. All Rights Reserved. Executive Summary Customer relationship management (CRM) gained recognition in the mid-1990s‚ primarily driven by its perception as information technology (IT). However‚ not enough attention has been given to the fundamental drivers of CRM success:
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Single Cruises: The Best Place for Singles to find a Companion Since there is a great demand for cruise lines‚ there is also a rapid increase for single travelers who would want to spend some of their precious time in the cruise. Usually‚ single travelers are on its peak during Valentine seasons. During this time‚ single cruises will give their customers a special singles prices‚ exclusive singles activities and other valentine related events. Single Cruises are the best way to complete your single
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