1. Executive Summary Nowadays‚ consumers demand higher quality‚ variety of services for less cost‚ time and complexity in the Grocery Retail Market. Even through in different country‚ in different shopping behaviour and environment. Retailers across the world have recognized to be taken to re-evaluate their strategic direction by supply chain management application in grocery retail industry‚ to enhance the industry competitive and gain the absolute advantage as a whole. In the following paragraphs
Premium Supermarket Retailing Grocery store
Phenomenon At Wal-Mart‚ "everyday low prices" is the motto. This slogan has helped create the largest business in world history with over $245 billion in revenues. It is actually three times the size of the No. 2 retailer in the world‚ France’s Carrefour. Nearly 138 million shoppers visit one of the 4‚750 Wal-Mart retail stores in the United States each week. This trade giant has eliminated tens of billions of dollars in cost efficiencies out the retail supply chain‚ passing the larger part of the
Premium Wal-Mart Retailing Marketing
Seasonal Changes effect the demands of the products ➢ By presenting in globally Kraft foods Came across competition from retail house brands‚ generic brands‚ regional ‚ local‚ & other multinational brands Ex: Super Markets like Tesco ‚ Carrefour
Premium Kraft Foods Cadbury plc Food industry
Summary: (Taken From Harvard’s site) Although Wal-Mart‚ the world’s largest company by revenue‚ was into its 9th year of operations in China‚ its stores were still losing money. It had created a miracle in the U.S. retail industry by revolutionizing the sector’s business model and successfully implementing its model through innovative practices that enabled it to sell national brands at "Every Day Low Prices". The challenge Wal-Mart faced was whether it could transport its successful model to win
Premium Wal-Mart Retailing Hypermarket
Harmonic Solutions (plants and fertilizers) Dongguan Dingqi Cleaning Supplies Co.‚ Ltd. (Cleaning Supplies) Alex Manufacturer Sdn. Bhd. (wire mesh) Chun Hoe Trading Sdn. Bhd. (Barbed Wire) Intermediaries Tesco (reseller) Jusco (reseller) Carrefour (reseller) Aeon (reseller) Maybank (financial) Cold Storage (reseller) Yin Choon Sdn. Bhd. (distributor) Trip advisor (marketing services agency) TimeOut Kuala Lumpur (Service Agency) Taxi Auto Fare (transportation) Rapid KL (transportation)
Premium Kuala Lumpur Household income in the United States Tourism
convenience products like those offered by the Total Group are very much based on getting high utilitarian value. Consumers choose only two simple thoughts: (1) which place is the closest? (2) which place has the lowest prices? Hypermarkets like Carrefour pursue a very aggressive price policy and offer gas at particular low prices as a way of luring customers. First Marketing Strategy of Total * To reduce the risk of cannibalization‚ Total close relatively low performing stores within trade
Premium Marketing Convenience store Filling station
Hyderabad. RETAIL CHAIN STORES: • BhartiWal-mart Pvt. Ltd. (A well known World’s No.1 Retail Chain) • Aditya Birla Retail Ltd. (Well Known chain of "More" Brand) • Reliance Retail Ltd. • Victoria Food Pvt. Ltd. (mfg. of RajdhaniBesan& Dal) • Carrefour WC & C India Pvt. Ltd. ( No.1 in Europe and No.2 in worldwide) GOVT. SUPPLIES: • H.P. State Civil Supply Corporation (HP) • Punjab State Civil Supply Corporation (Punjab) • Nafed‚ Delhi • Confed‚ Haryana • Delhi State Civil Supplies Corporation
Premium Dal Dal
the tag-line “Is se sasta aur achcha kahin nahin” It sells variety of merchandise at affordable rates‚ the prices of which it claims are lowest in the city. Usually the items are clubbed together for offers as on the lines of Wal-mart and Carrefour and it also offers weekend discounts. It currently operates out of more than 100 stores and top 25 stores register a cumulative footfall of 30 lakh a month on an average. 4Ps OF MARKETING "Marketing" is the promotion of products‚ especially
Premium Marketing
El Corte Inglés can be considered one of the most successfully world case in its sector of business nowadays. The expansion along the history until it becomes a leader in the Spanish market was impressive. El Corte Inglés is originally a department store opened in 1935 in Madrid‚ Spain. From 60’s‚ the shop starts its expansion in line with the department store concept into other cities of Spain‚ and then diversified its commercial activities in other business sectors‚ like travel agency and supermarket
Premium
of the world are China and Dubai of Asia. Diverse foreign direct investment in indian retail is greatly cherished by most of the major and leading retailers of USA and European countries‚ including Walmart (USA)‚ Tesco (UK)‚ Metro (Germany)‚ and Carrefour (France).
Premium Investment Foreign direct investment