ASSIGNMENT-SMART CAR USA 1. IDENTIFY AT LEAST 3 BASES FOR SEGMENTING THE MARKET FOR SMART CAR IN THE US. PREPARE A MARKET-PRODUCT GRID ILLUSTRATING AT LEAST ONE OF THESE BASES. ➢ Geographic Segmentation: Larger cities that suffer from congestion ➢ Demographic Segmentation: Appeal to younger adults(Age)‚ Affordability (Income) ➢ Behavioral Segmentation: Park-ability‚ Less fuel‚ environmental consciousness 2. What criteria should Smart Car use in assessing the
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MARKETING: ELECTRIC CARS BY TESLA MOTORS Submitted by: Bruks BM 236 THE TREND OF THE FUTURE: ELECTRIC CARS BY TESLA MOTORS I. SITUATIONAL ANALYSIS The concern for the environment has never been bigger than at the turn of the century. The growing acceptance of global warming‚ coupled with the growing green marketing galore gave impetus for the clamor for major auto companies to build a better and more affordable electric car. This plus the unpredictable
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proven in many cases (e.g. in France‚ Germany‚ typical summer day. Within the Scandinavia and Spain). first six months after its introduction‚ 2 Million trips were made with the Public Bicycles‚ Key benefits replacing around 150‚000 car trips. In combination with the The implementation of a Public Bicycle scheme... increased use of private bicycles‚ • provides a fast‚ convenient and flexible inner urban transport option; • can be a “door opener” to increase the acceptance
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NO MORE PROMISES Synopsis The theme of this essay “A democracy that delivers” is an apt one coming in the wake of Nigeria’s emerging democracy. This essay titled “No more promises” discusses democracy and its operations in Nigeria where I live. It examines governance in Nigeria within the context of the challenges of returning to a democratic system of governance after many years of military rule. It looks at citizens’ expectations and how far they have been met in ten years of a new democratic
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Although these two types of vehicles have many similarities‚ their differences are what distinguish them. Hybrid vehicles are more cost effective‚ environmentally sound‚ and safe than the standard gasoline vehicles in the long run. Cost is a key factor to consumers in determining what vehicle to purchase. On average hybrid vehicles cost fifteen hundred dollars more than the standard gasoline vehicle. However‚ this extra expense is well invested. A hybrid vehicle can reach sixty-one miles per
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Buying a Car Choosing between buying and renting a car can be hard‚ because both have their pros and cons to them. Personally I would buy the car because you can do what you want with a car that you own. There are different factors you should look at when deciding which one you should choose. You should look at upfront cost‚ monthly payments‚ and vehicle return process. Upfront cost is a good factor to look at when you are deciding whether to buy or rent a car. When you are renting a car you have
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has been a huge demand for automobiles with modern technologies. A3 segment cars have a very good market in India. The objective of this paper is to study the behavior of consumers while they go for the purchase of A3 segment cars especially Maruti SX4 and Honda City and also to analyze the attributes of the car which are considered important. Keywords : Consumer Behaviour‚ Customer Perception‚ Satisfaction‚ A3 Segment Cars‚ Maruti SX4‚ Honda City etc. Introduction In general‚ human beings are very
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Basically the mousetrap cars work by winding a string around the axle‚ the mouse trap’s spring is stretched which stores all of your energy. When you release it your car will hopefully move. I want to focus on how far it goes so I will be using some different materials. There are multiple ways to get your mousetrap car to go a further distance. First you would need to make sure your back wheels are bigger since they are more important because it helps the car impulse farther. You should also try
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PROPOSAL FOR COMPUTER CONTROLLED MODEL CAR Submitted By: Abhishek Koirala(67003) Adarsh Bhattarai(67005) Amrit Khatiwada(67008) Bijay Dulal(67025) Submitted To: Department of Electronics and Communication Engineering Thursday Jan 10‚ 2013 ABSTRACT Autonomous and semiautonomous robots have made their impact felt in industry for the past 20-30 years. More recently‚ the technology has been applied to vehicles in an attempt to create the autonomous car. Although hardware and software has
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consumers will gain when manufacturers provide more fuel-efficient cars? Today‚ we have many different kinds of cars to choose. They have different sizes‚ colors‚ prices and models. When we buy an automobile‚ we look for the best auto to satisfy our needs like going to the store. Manufacturers provide more cars to help us in our needs. When manufactures provide more fuel-efficient autos‚ consumers save money‚ gas‚ and time. A fuel-efficient car will help us saved money. I mean think about it
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