Zhe Cui Prof. Nicholas MKTG-342 Case Analysis Feb 27‚ 2015 La Casa de Las Botas 1. Summary La Casa de Las Botas is a small company which has luxurious retail space in downtown Buenos Aires and a little workshop located about 10km to the west. El Señor Jorge Da Silva Villagrán‚ the company founder and owner‚ used to work as an apprentice for Pierri Company for fifteen years. When Mr. Pierri was retiring along with some of his employees‚ Jorge decided to buy the business from him in 1989‚ since he
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introduces Dominican priest Bartolome de las Casas (1484-1566) as one of the first settlers in New Spain (the New World) and his address to Prince Philip (future king of Spain) regarding the Spanish treatment of the Native Americans as unjust. He advocates for Indian rights and rejects the encomienda system. The encomienda system was a grant from the Spanish crown allowing the colonists in America the ability to demand forced labor and led to protests by people like Casas that the system was unethical and
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In the textbook of Bartolome de las Casas From The Very Brief Relation of the Devastation of the Indies‚ de la Casas said “This was the first land in the New World to be destroyed and depopulated by the Christians‚ and here they began their subjection of the women and children‚ taking them away from the Indians to use them and ill use them‚ eating the food they provided with their sweat and toil.” Base on this saying we can guest his thought about the New World and its inhabitants‚ he explains
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Some of the measure taken by De la Casas and the other priest might have been communication. They might have tried to take some sense into the men commuting this brutal acts‚ but this tactic was probably in effective. De la Casas and those who held similar beliefs probably hide and helped the Indians escape to the mountains‚ to safety. They might have also freed slaves from the midst of torture if they could. I am sure that people like De la Casas tried their best to reach out the people
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Bartolome De Las Casas writes to the King of Spain about the treatment of indigenous peoples by the Spanish conquistadors. Being a Spanish Dominican priest‚ he was appalled by how Christians were treating these people. He writes‚ “The Christians seized all the maize the locals had grown for themselves and their own families and‚ as a consequence‚ some twenty or thirty thousand natives died of hunger‚ some mothers even killing their own children and eating them” (Las Casas‚ 1992‚ p. 39). Las Casas has great
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Most people would define a great female protagonist as intelligent‚ strong minded and willing to fight for what she believes in. Both Bernarda Alba from Federico Garcia Lorca’s The House of Bernarda Alba and Medea by Euripides fit this description. One is a tyrannical mother who imposes her choices on her five daughters‚ the other is arguably the strongest non-Olympian woman in all of Greek mythology. If we take a closer look‚ we notice that these two characters have many things in common. From their
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Bartolomé de las Casas was born in 1474 in Seville‚ Spain and departed on July 17‚ 1566. In his lifetime he created a legacy that has been admired‚ analyzed‚ criticized‚ rationalized‚ despised‚ and idolized. Las Casas’ life shows us the extreme evilness and the extreme goodness of mankind. Bartolomé de Las Casas was of humble origin. He belonged to a rich family but have a soft heart having feelings for the ones who suffers from the Spanish conquest. During the Holy week‚ he had seen his first Indians
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Bartolome de las Casas came to the Indies for the same reason as all the other conquistadors: money‚ fame‚ and gold. It is what he did and who he chose to become after the arrival that made him different from the others. He went through a great transformation and devoted his life fighting for equality of the natives. For this reason‚ I do not agree with the idea that Bartolome de las Casas was just as negative of an impact on the Natives’ lives as the worst conquistadors. When Las Casas first came
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Bartolomé de las Casas‚ a former encomendero turned Dominican friar‚ was known as “one of the great abolitionists of Caribbean history”1. He dedicated a huge portion of his life trying to better the conditions of the people in the Indies. He devised a “radical plan”2 which would prove to be more contradictory than anything. Although Bartolomé de las Casas’ plans for the Indies seemed radical‚ they were actually made out to serve the crown’s desires while taking away the power of the conquistadors
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Bartolomé de las Casas was born on August 1474 or November 1484 and died on July 17‚ 1566. He was a Spanish historian and Dominican friar‚ who advocated in favor of the native people‚ eventually he became known as the Protector of the Indians. De las Casas condemned the Europeans brutal treatment of the natives in the Americas‚ in addition to fighting for the abolition of slavery. According to Encyclopedia Britannica Online‚ “In 1502 he left [Seville] for Hispaniola‚ in the West Indies‚ with the
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