PGDM (Retail) INDUSTRY MENTOR: FACULTY MENTOR: MR. NIKHIL BHASIN Prof. Kapil Garg RETAIL OPERATION MANAGER Bimtech‚ Greater Noida SHOPPERS STOP‚ ROHINI TABLE OF CONTENTS 1. LIST OF TABLES 3 2. LIST OF CHARTS AND GRAPHS 4 3. LIST OF EXHIBITS 5 4. INDUSTRY MENTOR
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Deepak Agarwal TABLE OF CONTENTS • Objectives………………………………………………………………………………….. 3 • Executive Summary……………………………………………………………………. 4 • Introduction of the Retail Industry……………………………………………… 5 • Overview of Shoppers Stop………………………………………………………… 7 • Major Players and competitor………………………….………………………… 8 • Customer Expectations………………………………………………………………. 9 • Performance……………………………………………………………………………….10 • Marketing Channels……………………………………………………………………
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Project Report On ERP Implementation in Shoppers Stop (SD-Retail) Submitted By:13PGDM127 Abhay Agrawal 13PGDM128 Abhishek Bansal 13PGDM135 Ashish Jain 13PGDM138 Astha Garg 1 Table of Contents History .......................................................................................................................................................... 3 Retail – Process Flow......................................................................................................................
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Answer Paper Marketing Management Section A: Objective Type Part one: Multiple choices: 1.It is a concept where goods are produced without taking into consideration the choices or tastes of customers Ans) Production concept 2. It involves individuals who buys products or services for personal use and not for manufacture or resale Ans) Consumer 3. It is the groups of people who interact formally or informally influencing each other’s attitudes& behavior Ans) Reference groups 4
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Mini Case 1—Mystery Shopper Situation: It was a chilly night with showery rain at September 15th‚ 2011‚ Thursday. I went to Lush‚ which located in the second floor of Cherry Creek shopping center‚with two of my friends‚ Jelly and Sammie. We entered Lush at about 8:20 pm(Cherry Creek shopping center close at 9pm on Thursday). We wanted nothing particular‚ a Beauty Assistant recommended us several products and showed us how those products work. In the end‚ Jelly bought a jar of facial mask‚ a jar
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Markham Dr. Byrd 13 April 2015 FASH 200 Comparison Shopper Comparison shoppers are individuals who work for retail‚ boutique‚ and variety stores. As a comparison shopper you visit other competitors stores and their online shops to compare the different prices and quality of the products. They go in and look at all of the products so that they can come back to the store that they work for and compare it to their own merchandise. After the comparison shopper has completed their job they give either an oral
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Type of Shoppers I like to think of the shoppers as rats in a lab experiment‚ and the aisles are like a maze designed by psychologists. Most of the customers follow a dependable route‚ walking up and down the aisles‚ checking through my counter‚ and then escaping through the exit door. But not everybody is so dependable. Working at Hannaford Supermarket has given me a chance to observed three types of shoppers. The first type of unusual shopper is one I called the amnesiac. He always
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qualitative research using webcams‚ Flip video cameras‚ and shop-alongs as shoppers utilized their phones in the shopping experience. Two key findings cast a light on who is mobile shopping and how‚ and what it means for the future. Lights shall inherit the future -Mobile shoppers fall into two groups. Heavy mobile shoppers comprise about 20% of all mobile shoppers and drive 80% of the activity volume. Light mobile shoppers comprise the rest. Heavies love their phones‚ using them to share photos
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Johnny Bullock English 104 Bowman December 5‚ 2012 Annoying Shoppers Grocery shopping can be a very interesting experience. It seems like nothing more than a quick and easy chore at first. You go in‚ throw whatever you want into your cart‚ pay and then get out. Its almost relaxing‚ that is if the grocery store is completely empty. Unfortunately‚ there are always those other shoppers. The ones who think they own the place or something. They’re in just about every grocery store in America
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International Business & Economics Research Journal Volume 3‚ Number 4 Activities‚ Interests‚ And Opinions Of Online Shoppers And Non-Shoppers William R. Swinyard‚ (E-mail: swinyard@byu.edu)‚ Brigham Young University Scott M. Smith‚ (E-mail: smsmith@byu.edu)‚ Brigham Young University Abstract Internet shopping represents the launch of a new industry with corresponding levels of praise and concern. It is both the “golden child” for innovative net users‚ and the “evil empire” for anxious
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