Social media and the news go hand in hand‚ many individuals rely on Facebook and twitter to stay informed. A survey in the article‚ “The State of The News Media” concludes that 70% of Facebook users get their news from friends and family members via Facebook and 13% of users receive their news from news organizations that post their news through social media sites. This survey proves that social media sites are becoming pathways to news. The purpose of this article is to find out exactly how much
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Introduction: Social Media Upon asking what does Social Media means? One will think that Social Media is a combination of Social and Media. Therefore‚ let’s see what the definition of Social is and Media. Social refers to the Interaction or Connection with the society whereas Media refers to the means of Communication that reach or influence people widely. Hence‚ I will conclude that Social Media is a form of technology / network platform for one to communicate‚ interact and for sharing of information
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Introduction to Social Media What is social media? To many‚ social media is a tool to communicate with friends‚ or even friends of friends in a neutral environment talking about any topic‚ events or news freely (Lipscomb 2010). Social media today‚ not only serve as a tool for individual to communicate‚ it also became a platform for companies or individuals to capitalize on it to drive monetary income from it. Social media are platforms that can enable free communication and sharing of information
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INTRODUCTION The main concept of Global Communication Media is developing communication between all individuals of the same organization on the net. We can compare the Global Communication Media with the Telephonic Communication. Normally in Telephone Conference‚ there will be more than two users connected at a time and all the users will be able to hear what anyone of the users is conversing. So implementing the same concept on the Internet is nothing but Global Communication Media. This project is used
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Effectiveness of Social Media Marketing on Hotels Jennie Russell 1. Abstract Purpose; The internet has forced companies to transform themselves to be more interactive‚ innovative and efficient as the online consumer is more active‚ demanding and in control; if unhappy about a service the hotel’s reputation c an be damaged as negative information posted online is instant and public; sharing their opinion with hundreds of thousands of potential customers. However‚ savvy marketers are increasingly
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social media Disadvantages Social media has become the new frontier for businesses to implement their marketing strategies. With a low barrier to entry and multiple platforms to utilize‚ social media offers unparalleled opportunities for companies to reach customers and establish brand awareness. However‚ using these platforms to their full potential isn’t always easy and carries a unique set of risks. While social media can be a powerful marketing tool‚ it’s not entirely risk-free. Fans and
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FACULTEIT DER GEESTESWETENSCHAPPEN Mediastudies THESIS REGULATIONS MEDIA STUDIES STIPULATIONS FOR WRITING‚ SUPERVISING AND EVALUATING MA - THESES Department Media Studies 1 February 2012 THESIS REGULATIONS STIPULATIONS FOR WRITING‚ SUPERVISING AND EVALUATING MA-THESES General criteria 1. The thesis is the written report of a research project that the student has conducted largely independently but not without a supervisor. It must show‚ among other things‚ that the student is capable
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We are presently living in an age where a portion of our lives have become a part of the various social networking sites available on the vast world wide web. With the increasing penetration of these networking sites‚ a new term has also entered our vocabulary – Social Media. Yes‚ we are living in the age of the Social Media. According to Wikipedia‚ “Social Media includes web and mobile-based technologies which are used to turn communication into interactive dialogue among organizations‚ communities
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Marketer of the Year Capturing the Market Share Company overview: Established in 2009‚ BERG Global has evolved into one of the fastest growing mobile handset companies in India. BERG Global Ltd. has shown profitability and growing sales since the first year of operations. Company’s core values are Integrity‚ Adaptability and Passion for Excellence. The Brand operates to ‘Create Possibilities’. With a wide product portfolio of tablets‚ feature phones and smart phones‚ BERG Global Ltd. offers unique
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Being a customer‚ I do have a love and hate relationship with today’s marketers. It seems that in today’s market‚ in has become a must and a common culture that marketers take up various roles in the company and they are to treat their customers like goddess. They are supposed to be very customer-oriented. Customers are always right and marketers are to go all out to meet and satisfy their needs and wants. At times‚ they are supposed to take up the role to create customers’ needs by crafting out
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