Group 2013 Evening/Week-end MBA Programs Management Information Systems Fall 2013 Final Exam Study Guide Question 1: DP World Takes Port Management to the Next Level with RFID (pages 377 to 378). (100 points) a. In what four (4) ways did the Identec Solutions RFID-based technology help DP World increase the efficiency and effectiveness of its customers’ supply chains? (20 points) *it reduces congestion at the port: it is timely *improving customer satisfaction. This will in-turn increase
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San Francisco used to be a city defined by sunlight and the cool ocean breeze. However‚ the sunlight in the city by the bay is now over shadowed by skyscrapers‚ and the breeze comes not from the sea‚ but the speed of people evicted from their homes. The radical transformation that San Francisco underwent in the 1990s was the result of rapid gentrification. At one point in time gentrification was equated to “urban rebirth” or “urban pioneers that pushed for “moving back into the city” (Lees 2000)
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Case Study Questions and Answer: 1. Do you agree with the argument made by Nicholas Carr to support his position that IT no longer gives companies a competitive advantage? Why or why not? Answer: I do not agree‚ IT is more expensive because of the technology that being use. Their are more training to overcome to understand the technology to those who are new to it. If all companies in a competitive industry invest in IT at the same approximate level of expenditure then IT cannot be a strategic
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HIV/AIDS on San Francisco‚ the rest of the United States‚ as well as the rest of the world. I will tell how it started small an expanded across the globe. This disease killed many and is still taking many lives today. The origin of the disease is believed to be in the Democratic Republic of the Congo where people hunted infected chimpanzees for meat and became infected themselves when they came into contact with the chimpanzee blood(Where did HIV come from?‚ 2012). Aids affected many cities all over
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taking place in San Francisco. San Francisco has such a large population because of the amount of people living there and themselves losing their jobs. According to San Francisco Nudges Homeless Away From Super Bowl Fan Village‚ “San Francisco‚ the 13th-biggest U.S. city by population‚ had an estimated 6‚775 homeless people in 2015‚ with 64 percent living outside of shelters…” This Sunday when the Super Bowl takes place‚ David Perry‚ the Super Bowl host committee’s head‚ wants San Francisco to look safe
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representing a paradigm shift Discuss (30) Relationship Marketing can be defined as a strategy that is used by business organisation to learn more about customer’s mood and behaviours so as to develop stronger relationship with them. Peter Druker stated that the purpose of the business is to create customers and keep them. To do that a company must do those things that make people or customers want to make business with it. Thus relationship marketing is not a short term tactic but a strategy
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On April 18‚ 1906‚ the citizens of San Francisco got struck with a tremendous earthquake‚ and a huge fire‚ towers fell and much of San Francisco was destroyed‚ as a result‚ it led to many people’s deaths and made people homeless. Buildings in damage and millions of dollars lost About 28‚000 buildings destroyed and more than $480‚000‚000 lost because of the fire and earthquake. “ Louise Herrick Wall observed for miles‚ his way lay among those who had just lost their homes and had burned‚ but then
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Major companies have started using social customer relationship management (SCRM) as a way to improve their marketing campaigns. One company in particular that has utilized this is Starbucks. The global coffee house chain has used Facebook and Twitter as their primary resources for SCRM. The Starbucks Facebook page has over 32 million fans and keeps growing every day. According to the article “Social CRM as a Business Strategy‚” a brand’s 1 million fans generate about $300‚000 in media value each
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Mobile customer relationship management (CRM) can make a huge difference in almost in company. Reeves has always told his sales teams that less is always more‚ so he wanted to follow his own words when he guided his entire mobile deployment (O’Brien & Marakas‚ 2011). When there are dozens of input lines that must be filled out and a plethora of extra work‚ you are asking for a major disaster. Reeves knew he needed to simplify the process and eliminate lines they did not necessarily need. They are
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evolved over the years and the focus has shifted from the product to the customer‚ customer relationship management has become one of the most important models for a salesman to follow throughout the sales process. A meaningful relationship built on trust and ethical practices sets the ground for a win-win situation‚ long-term success‚ and most importantly added value to the customer experience. Building and maintaining relationships is part of almost everyone’s daily life. It is a task that requires
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