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    Case Study

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    Yellow Submarine Gourmet Fast-food Restaurant Time Context: Middle of March 2000 Point of View: Paulo M. Lao Central Problem: Sudden decrease in sales due to declined customer traffic during the last 3 days. Statement of Objectives Must Objectives: Completely overhaul the marketing plan of Yellow Submarine. Want Objectives: Formulate major initiatives for growth and long term survival of the business including: Introduction of new product lines Market Penetration Market Development

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    Ariba Case Intro

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    IMPLEMENTATION IN MED-X CASE SURESH NAIR‚ Ph.D. Professor‚ School of Business University of Connecticut‚ Storrs‚ USA http://users.business.uconn.edu/snair/opim5894.html ARIBA IMPLEMENTATION IN MED-X case 2 Issues Raised  Importance of Earned Value in Project Management Prof. Suresh Nair‚ University of Connecticut ARIBA IMPLEMENTATION IN MED-X case 3 Calculating Earned Value - Spreadsheet Prof. Suresh Nair‚ University of Connecticut ARIBA IMPLEMENTATION IN MED-X case 4 Control limits for

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    Timberland Case

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    MUL1010 Study Guide for Final Exam Please look up answers from Section IV of the course--the Historical Periods-- and listen to excerpts from the course for the listening questions below to be well-prepared for the Proctored Final Exam. Give yourself plenty of time to listen and to study. 1. Who was Anicius Boethius? 2. Who is the “Father of the Symphony?” 3. What musical technique replaced tonality in the 20th Century? 4. What is tonality? 5. What is secular music? 6. What is sacred music

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    Johnson & Johnson On January 26‚ 2011‚ health care conglomerate Johnson & Johnson announced that earnings had declined in the fourth quarter of the previous year‚ and lowered its estimates for its earnings for 2010. The firm claimed that the weaker results could be attributed to the depressed economy and to a string of product recalls. Sales figures do indicate that Johnson and Johnson has clearly been hurt by 17 recalls since September 2009‚ covering several over-the-counter medicines‚ a batch

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    An Analysis of Shrimp/Turtle II: The WTO Makes Room for Environmental Trade Restrictions Chris Wold‚ Associate Professor & Randi Black‚ IELP Law Clerk August 15‚ 2005 In Shrimp/Turtle I‚1 the WTO’s Appellate Body declared U.S. shrimp/turtle regulations in violation of its GATT obligations‚ because the U.S. required all foreign nations to have sea turtle conservation programs that were “essentially the same” as the U.S. regulations‚ including mandatory use of Turtle Excluder Devices (TEDs). The United

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    Case Analysis Coach

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    CASE ANALYSIS COACH – NOTES Types of cases Decision cases Problem cases Evaluation cases Most common type Similar to decision cases Sometimes called Best-practice or Worst-practice cases Describe a decision faced by the case protagonist Portray situations that are interesting or remarkable‚ usually because they are especially successful or unsuccessful Provide distinct decision alternatives Do not provide clear alternatives to choose Typically do not include an obvious single

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    Sample Case

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    critical-thinking ability to the knowledge you’ve gained. These cases will provide you an opportunity to develop your research‚ analysis‚ judgement and communication skills. You also will work with other students‚ integrate what you’ve learned‚ apply it in real world situations‚ and consider its global and ethical ramifications. This practice will broaden your knowledge and further develop your decision-making abilities. Judgement case 4-1 (earnings quality) * LO2 LO3 The financial community

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    Case Cinemex

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    Firms and Markets Mini-Case Wednesdays at Cinemex Revised: August 28‚ 2002 In April 2001‚ Matt Heyman‚ co-founder of Cinemex‚ the largest chain of movie theaters in Mexico City‚ looked out the window of his office and pondered the future of his company. In just seven years‚ Heyman and his partners had nurtured Cinemex from a student idea into the largest theater chain in Mexico City‚ but they faced new challenges every day. Many of these challenges came from competitors. For years competitors

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    Case Analysis

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    Sealed Air® Corporation Case Analysis MK810 Adrianne Wenisch Teopaco Christopher Buckwell June 21‚ 2010 Matthew Whiten Position Sealed Air should move forward with the introduction of an uncoated bubble product.  Despite AirCap’s increase in sales over the past ten years‚ AirCap’s bubble market share has been declinedrecently declining from 85% share in 1975 to 82% in 1980. A similar trend is already present in England

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    Groupon Case

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    9-511-094 REV: JUNE 13‚ 2011 SUNIL GUPTA RAY WEAVER DHARMISHTA ROOD Gro oupon n e as of On November 29‚ 2010‚ the technology industry wa buzzing with rumors o Google’s bid for Group pon‚ a two-y year-old web bsite that pro omoted daily deals offeri y ing deep dis scounts from local merch hants. Google reportedly offered at lea $3 billion‚ eclipsing a r e o ast rival $2 billion bid from Y Yahoo. And as Groupon re a esisted‚ Goog quickly rai gle ised its offer t as much as $6 billion.1 to s

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