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    A09-04-0012 Wal-Mart Stores Inc.: Dominating Global Retailing Mr. Lee Scott could afford the look of confidence. He had just spoken to investment analysts about the phenomenal results from the second quarter of 2003. Despite the general weakness in the world economy and the uncertain environment that prevailed‚ Wal-Mart had reported sales growth of 11%‚ amounting to $6.4 billion. The company’s associates were indeed doing the Wal-Mart cheer in faraway places like Germany‚ South Korea‚ China

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    Intel Case

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    PC and into the minds of consumers. Intel used an innovative cooperative scheme to extend the reach of its campaign. It would help computer makers who used Intel processors to advertise their PCs if the makers also included the Intel logo in their ads. Intel also gave computer manufacturers a rebate on Intel processors if they agreed to place an “Intel Inside” sticker on the outside of their PCs and laptops. Simultaneously with the cooperative ads‚ Intel began its own ad program

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    case

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    EM505 METU 2013 Capacity Building for a Supply Chain in Process Industry Due January 13‚ 2014 The honor system is an important part of education. This case assignment is to be done in teams of two students and working in collaboration with other teams is not allowed. Students can discuss about the problem with their partners only. An industrial company is considering the enlargement of its production capacity due to increases in demand in the last decade. The company has three main plants

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    Case

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    A Delima Mustapa Kamal Mohd Razali AiniAman AzbirAbu Bakar Yasmiza Long It was July‚ 2006 when Encik Zayed engaged the extemal Auditor Aziz & Co (Chartered Accountant)‚ introduced by his friend to perform the statutory audit for the period 2003 to 2006.That was the first audit experience for Encik Zayed and Puan Hashimah and it was a difficult leaming experience. The Auditors expressed their intention to qualiff the Financial Statements due to several unresolved issues. However‚ Encik Zayed

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    Case

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    S w 9B08M070 THE REGAL CARNATION HOTEL‚ GUAM Jim Kayalar wrote this case solely to provide material for class discussion. The author does not intend to illustrate either effective or ineffective handling of a managerial situation. The author may have disguised certain names and other identifying information to protect confidentiality. Ivey Management Services prohibits any form of reproduction‚ storage or transmittal without its written perm ission. Reproduction of this material is

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    Trilogy Case

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    retreats in Las Vegas and Hawaii and nights out at a dance club. Aside from discussing these elements during the interview process‚ while the employees and their spouses are there for the 3 days top management takes them out. They do fun things like laser tag‚ rollerblading‚ and mountain biking. 3) Trilogy sounds amazing company and too good to be true! I mean who would not want to work for a company like that. Trilogy would definitely be an appealing employer for me. The removal of restrictions such

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    Bmw Case

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    Executive Summary BMW has embarked on a mission to cut its notoriously long product development time in half utilizing a newly developed system code named "Digital Car". Senior management has decided to utilize the new process on the 7-series platform. In order to accomplish this goal‚ BMW is preparing to take advantage of the latest computer technology in car development. At the forefront of the new plan is a debate over the use of computer-aided-styling (CAS). We recommend that BMW implement

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    Case

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    MODEL CASE STUDY WITH SUGGESTED ANSWERS SUBJECT: MANAGEMENT PRINCIPLES FOR LOGISTICIANS The Marketing manager of AMK Enterprises‚ Roopali Deshmukh (Deshmukh) stepped out of the conference hall in a pensive mood after an important meeting called by the CEO. The meeting was attended by the heads of various departments in the company and was convened to discuss the targets for the coming assessment year. Deshmukh had a formidable sales target to achieve and wondered how she would be able to meet those

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    Case

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    Case: Zimbra Zooms ahead With One View 2. List And Describe Zimbra S Requirements For A New Market Software. If you are preparing the RFP for Zimbra’s new system‚ what questions would you ask? ANS: Zimbra needed a marketing software package which was highly effective and costefficient. Their new software had to be more streamlined than the old one from Eloqua. Itneeded to focus on lead generation‚ e-mail marketing‚ and Web analytics. Providing acomprehensive sales and marketing automation solution

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    Gillette Case

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    Gillette Case Study 1. Background Synopsis Gillette is a razor and blade company started in 1901 by King Camp Gillette and was at the time the only shaving company available to men and women. According to the book‚ “Gillette has long been known for innovation in both product development and marketing strategy” (Ferrell). The company was the first to invent the disposal razor and the first 5-bladed razor. The company has lasted through many trying times and has invented many of the products

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