78 Harvard Business School Marketing Cases Black & Decker Corp.: Household Products Group‚ Brand Transition Case © The McGraw−Hill Companies‚ 2001 Harvard Business School 9-588-015 Rev. October 6‚ 1992 The Black & Decker Corporation Household Products Group: Brand Transition In April 1984‚ Black & Decker Corp. (B&D) acquired the Housewares Division of General Electric Co. (GE)‚ combining the GE small-appliance product line with its own household product line to form the Household
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distinctive competencies‚ first discussed by (1957) and (1965)‚ was further reiterated by and (1990). In their analysis‚ key resources‚ skills and technologies are called core competencies. The following takes the Integrated Electronics (Intel) case and analyses the giant digital company’s core competencies by way of the three epochs that it has gone through since 1968. EPOCH I This first era that Intel has gone through‚ specifically between the years 1968 and 1985‚ has displayed
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intriguing movement blossomed out of the Civil Rights Movement nicknamed “Black power” until full categorized as the Black Power Movement. Stokely Carmichael‚ former leader of the SNCC (Student Nonviolent Coordinating Committee) introduced the term “black power” in a rally in Mississippi. The movement itself tied its roots from the philosophy of the UNA‚ which was developed by Marcus Garvey. One can infer the Black Power Movement‚ was a positive movement because it came out of the Civil Rights Movement
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Case 2: Nucor Corporation: Competing Against Low-cost Steel Imports The Company‚ Nucor Corporation‚ started its operation in nuclear instrument and electronics business in early 1950s to early 1960s. Facing bankruptcy‚ the board of directors opted for a new leadership and appointed Kenneth Iverson as president and CEO. He concluded that to be able to avert bankruptcy is to exit the nuclear instrument and electronics business and rebuild the company around its subsidiary‚ Vulcraft‚ which is engaged
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2013 SOFTWARE QUALITY ENGINEERING (SQE) - CE00231-7 Individual Assignment “Hi Tech Corp” Case Study NAME : TEW SHEAU WEI STUDENT ID : TP024267 INTAKE CODE : UCMF1210SE HAND-OUT DATE : 6th November 2012 HAND-IN DATE : 15th March 2013 LECTURER : MR. KESAVA PILLAI A/L RAJADORAI RAJOO ASIA PACIFIC UNIVERSITY OF TECHNOLOGY AND INNOVATION Table of Contents 1. Introduction 4 2. Company Background 4 3. Assumptions 5 4. Company Problem Statements 6 5. Objectives
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Biopure Corporation Written Case Study I. Current Situation Audit A. Issue Oxyglobin and Hemopure are two blood substitutes that Biopure Corporation was developing. Oxyglobin was recently approved by the FDA for veterinary use while Hemapure is estimated to be approved in two years for human use. If Oxyglobin is launched it will be the first blood substitute for the veterinary market a small and price sensitive market. There is a perceived risk by Ted Jacobs‚ the VP of Human Clinical Trials
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1. What are Lancaster’s concerns for the future of the Eastern Hemisphere Organization? What problems does he hope to address with ADP? In 1995 when Bill Lancaster was appointed the President of Black and Decker Eastern Hemisphere his initial impression about the organization was depressing. There were some major concerns one of them is the management style that was followed. The current managers were using the Management by Objective (MBO) type plan which is believed to be outdated system that
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customers. Here comes the role of The Lean Tools. Lean production management was applied in the early 20th century. It is a way of looking how we do things and reducing as much errors and wastes
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Northern Tool Northern Tool began as a catalog business‚ but soon grew to store locations in 19 states. Offering a wide variety of products‚ Northern Tool focuses its business on the home improvement and offers its brands to homeowners‚ builders‚ and large businesses. Whether you are a homeowner looking for a pressure washer or an industrial-sized business in need of air compressors‚ Northern Tool will have what you need to get the job done. From generators and power tools to trailers and towing
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A CASE STUDY OF LUBAGA DIVISION (KAMPALA DISTRICT) Background Lubaga division is one of the divisions that makes up the city of Kampala‚ Uganda. The division takes its name from Lubaga‚ where the division headquarters are located. Lubaga Division is in the western part of the city‚ bordering Wakiso District to the west and south of the division. The eastern boundary of the division is Kampala Central Division. Kawempe Division lies to the north of Lubaga Division. Neighborhoods in
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