calculated that of 200 customers who completed the questionnaire at the rock festival‚ the mean age was 23. The age distribution conformed to a curve of normal distribution with a standard deviation of 5. Calculate the number of customers aged 33 and over who featured in Sonia’s survey (33-23)÷5 = 2 2% of 200= 4 Answer= 4 2) With reference to the report on the UK smoothie market (appendix 2) analyse two limitations of using secondary sources as the basis of Sonia’s decision making
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5 Forces Model 1. Threat of New Entrants.( LOW) a. The average person can’t come along and start up a bank‚ but there are services‚ such as internet bill payment‚ on which entrepreneurs can capitalize. Banks are fearful of being squeezed out of the payments business‚ because it is a good source of fee-based revenue. b. Another trend that poses a threat is companies offering other financial services. What would it take for an insurance company to start offering mortgage and loan services? Not
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Markets‚ Marketing and Strategy Seminar 3 Week 5. Your task for next Monday’s in-class tutorial is to locate two substantive sources of information relating to the Porter’s 5 forces framework that affect the Airline industry. M.Porter’s framework Source http://www.investopedia.com/features/industryhandbook/airline.asp A -Threat of New Entrants is low (=The existence of barriers to entry (patents‚ rights‚ etc.) The airline industry is so saturated that there is hardly space for a
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Michael Porter’s Factor 1) Threat of New Entrants - The easier it is for new companies to enter the industry‚ the more cut-throat competition there will be. Factors that can limit the threat of new entrants are known as barriers to entry. Some examples include: Existing loyalty to major brands Incentives for using a particular buyer (such as frequent shopper programs) High fixed costs Scarcity of resources Government restrictions or legislation Entry protection (patents‚ rights‚ etc.)
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Bargaining Power of SUPPLIERS: Moderate/ - There are plenty of hardware component manufacturers for cellphones but BlackBerry’s operating system is complicated therefore it limits the number of software developers that will work with them. - This problem was most recently seen when BlackBerry struggled to get native applications for the launch of the Z10. - The Bargaining Power of Suppliers for Blackberry has increased‚ due to Blackberry’s eroding market share. Firms who dominate the mobile
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the organization needs to study its external environment and exploit the opportunities prevailing therein. The most influential analytical model for assessing the nature of competition in an industry is Michael Porter’s Five Forces Model‚ which is described below: Michael Porter described a concept that has become known as the "five forces model" to help understand how competition affects your business. Porter’s 5 forces analysis is a framework for industry analysis and business strategy development
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5 forces of Porter The 5 forces of Porter are named after Michael E. Porter. This model classifies and examines the competitive forces that characterize every single industry plus it helps to give a clear understanding of what the strengths and weaknesses are of each type of industry. In addition to this‚ the 5 forces of Porter were mainly designed as a response to the famous “SWOT Analysis”. These 5 forces are the following: 1. Competition in the industry 2. Potential of new entrants
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Porter’s Five Factor Model and the Hotel Industry: Review and Recommendations Management Information Systems Introduction The combined forces of an economic recession and H1N1 epidemic are causing the hotel industry to suffer in a time of great challenge. Business travel is down because of the recession and the pandemic has significantly reduced tourism. This paper considers three types of hoteliers in current market conditions in light of Porter’s theories. Now‚ more than ever‚ Porter’s
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For the external analysis I will do a Porter 5-Force analysis on the Micro environment of JYSK on the Chinese market. First I want to have a look at the Industry competitors‚ so the rivalry. If we take a look on the Chinese market‚ we can see that there is already a fierce competition going on the market. Domestic and foreign retailers like IKEA or Wal-Mart have already successful penetrated the market. The number will increase constantly‚ because everybody wants a piece of the cake. If we look
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Five Forces This model focuses on the study of the competitive influences or ‘forces’ on a business. When we discuss competitive factors on a firm‚ we usually consider other firms within the same industry selling similar products. [1] and although it is true that other firms in the same industry present competition‚ Porter challenged this over simplified view by considering other forces that will also affect the firms competitive ability . The diagram below highlights the 5 main forces.
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