TB0301 Dmitry Alenuskin Andreas Schotter BMW of North America: Dream It. Build It. Drive It. Any customer can have a car painted any color that he wants so long as it is black. Henry Ford Introduction In early January 2012‚ Joseph Wierda‚ BMW’s X3 Product Manager‚ reviewed the latest sales numbers of the popular X3 Series compact SUV. He was‚ in particular‚ interested in the effects of BMW’s customization program called “Dream It. Build It. Drive It.” on both unit sales and overall profitability
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Jones v. ABC Auto Company Dear Ms. Jones: Please be advised that the court has scheduled your case for a settlement conference to be held on Friday‚ December 27‚ 2013 at 9:30 a.m. The settlement conference will take place at the county courthouse located at 1050 Litigation Boulevard in New York. Mr. Smith has requested you contact us as soon as possible to arrange a time and date to meet prior to the day of the court conference to discuss potential settlement of your claim against ABC Auto Company.
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Marsha: 1. Discuss several interesting telemedicine projects such as the Teleburn and Telekidcare projects that offer new medical delivery models. One telemedicine project that I found interesting was the Health-e-Chair. “The system enables monitoring patients at home or in the work place to use audio-visual bi-directional communication through the home television and a wireless communication system” (Pharmaceuticals‚ n.d.). This allows patients who may be confined to his or her home the ability
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In 1994‚ the BMW Corporation made the strategic decision to establish an assembly plant in Greer‚ SC. The move made BMW only the second European carmaker to move to the US‚ the Volkswagen Corporation was the first. There were several reasons that contributed to BMW ’s decision to assemble some of their vehicles outside of Europe. The value of the German deutschemark was one of the leading reasons for this decision‚ the low deutschemark value made it difficult for the
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Yuma Project Yuma has a very dry weather and sandy sand making almost everything hard to grow. Alfalfa was one of the only things able to grow because of the dryness here in Yuma. Although Yuma Is very dry there was often flooded from the Colorado River‚ making this a huge problem because of the damages it would leave behind. The government came up with a plan called the Yuma Project. The Yuma Project would include an irrigation system this would help the soil‚ making crops easier to grow. I believe
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The case of The Vigilance Project‚ is based on a project team that is in the process of implementing a new database tracking system at their recently merged company. There are two (2) project teams‚ one from the United States and one from France. A large portion of the work that needs to be done to bring the project to fruition‚ is executed virtually. During the length of the project‚ the teams are faced with several obstacles which hinder productivity‚ increases conflict and lowers morale. 1.
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Changing the Face at the Busiest Airport in the World through Project Management Refurbishing Heathrow Airport Terminal 1‚ On Time‚ On Budget‚ With No Disruptions to Travelling Public Background: Dated and In Need of a Revamp‚ But It has to be Business as Usual... BAA Airports Ltd. was tasked with the refurbishment of Terminal 1‚ a 40-year-old building within Heathrow Airport‚ the busiest international airport in the world‚ whilst constantly keeping the terminal open to the 20 million annual travellers
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BMW Type Aktiengesellschaft Traded as FWB: BMW Industry Automotive industry Founded 1916 Founder(s) Franz Josef Popp Headquarters Munich‚ Germany Area served Worldwide Key people Norbert Reithofer (CEO)‚ Joachim Milberg (Chairman of the supervisory board) Products Automobiles‚ motorcycles‚ bicycles Revenue €60.48 billion (2010) Operating income €5.094 billion (2010) Profit €3.218 billion (2010) Total assets €108.87 billion (end 2010) Total equity €23.10 billion
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illustrate the connection‚ the first one being brand awareness and the fact that you are probably aware of what brand this coursework will be covering. The Bayerische Motoren Werke‚ also known as (BMW) is considered one of the world’s most successful automobile manufacturer‚ with three premium brands - BMW‚ MINI and Rolls-Royce. The group was established in Munich on the year of 1916 as an aero-engine manufacturing company‚ and from the very start it was setting its high standards and innovation culture
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Launching the BMW Z3 Roadster Case Write-Up Executive Summary: BMW wanted to shape a new corporate image and planned to use the introduction of a sporty new roadster‚ the Z3‚ to set this in motion. In this process‚ they wanted to position themselves as a global brand‚ appealing to broader market segments. Due to their significant financial investment in a new manufacturing plant in South Carolina‚ they were highly motivated to make the launch of their first American-made car‚ the Z3‚ as
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