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    Faculty of Business Studies Tutor Marked Assignment B203 A: Business functions in context I Second Semester 2012 – 2013 Supply chain from manufacturing to shelf Introduction 1 -The Kellogg’s Cornflake Company began in 1906 with the Kellogg brothers who originally ran a sanatorium in Michigan‚ USA. They experimented with different ways to cook cereals without losing the goodness. Their philosophy was ’improved diet leads to improved health’. 2-Between 1938 and the present day Kellogg’s opened

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    A Chromosome Study Lab An examination of the chromosomes of a cell under high magnification can give much information about an organism. Figure 1 shows the chromosomes of a somatic cell as they might appear in an organism if enlarged many times their natural size. A somatic cell is any cell making up the organism except for reproductive cells. In this investigation‚ it is expected that you: a. learn what a chromosome Karyotype is. b. prepare a Karyotype of chromosomes according to the instructions

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    ETHICS IN MARKETING MINI-CASE STUDIES Read the 4 mini-cases below. For each case answer the following questions: 1. What are the relevant Facts? 2. What are the ethical Issues? 3. Offer your opinion on what actions should be taken. Case Study 1 Incredible Shrinking Potato Chip Package Topic: Cost vs. price vs. value issues Characters: Julie‚ Brand Manager for potato chips at a regional salty snacks manufacturer Dave‚ Marketing Director for the regional salty snacks manufacturer

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    EASYCAR.COM EXECUTIVE SUMMARY Business Summary EasyCar is a low priced European car rental business founded by easyJet pioneer Stelios Haji-Ioannou. EasyCar had just reached breakeven in 2002 on sales of 27 million [pounds sterling]‚ and had as its goals to reach sales of 100 million [pounds sterling] and profits of 10 million [pounds sterling] by the end of fiscal year 2004 in order to position itself for an initial public offering. To do this would require opening new locations

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    Case Study Chapter 5 “ carter Cleaning Company “ If you were to ask jennifer and her father what the main problem was in running their firm‚ their answer would be quick and short hiring good people. Originally begun as a string of coin-operated laundromats requiring virtually no skilled help‚ the chain grew to six stores‚ each heavily dependent on skilled managers‚ cleaner-spotters and pressers. Employees generally have no more than a high school education (often less) and the market for them

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    Case Study Questions 1. What are the inputs‚ process‚ and outputs of UPS’s package tracking system? 2. What technologies are used by UPS? How are these technologies related to UPS’s business strategy? 3. What strategic business objectives do UPS’s information systems address? 4. What would happen if UPS’s information systems were not available? Answer: 1. A. Inputs * Package Information * Customer Information * Destination * Current Location of the parcels B. Process

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    Health Care Solutions Case Study Answers 1. Assess the current strategy of HCOS toward its most critical market (mid-sized physician office). The current strategy of HCOS towards mid-sized physician’s offices is to increase their market share and profits by expanding the operation to the point that HCOS is nearly everywhere that there are mid-sized physician’s offices. This “increased market share by expansion” approach has worked for the most part. They have expanded operations to cover almost

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    RAPORTUL DINTRE PARLAMENTUL EUROPEAN ŞI PARLAMENTELE NAŢIONALE Profesor : conf.dr.Chilea Dragoş Student : Babă Alexandra Specializare : M.A.P.C.P. Master anul I CUPRINS INTRODUCERE CAPITOLUL I 1. Organizarea şi funcţionarea Parlamentului European 2. Componenţa Parlamentului European CAPITOLUL II 1. Relaţiile dintre Parlamentul European şi Parlamentele Naţionale

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    Policy and practice impacts of research funded by the Economic and Social Research Council A case study of the Future of Work programme‚ approach and analysis Steven Wooding‚ Edward Nason‚ Lisa Klautzer‚ Jennifer Rubin‚ Stephen Hanney‚ Jonathan Grant Policy and practice impacts of research funded by the Economic and Social Research Council A case study of the Future of Work programme‚ approach and analysis Steven Wooding‚ Edward Nason‚ Lisa Klautzer‚ Jennifer Rubin‚ Stephen Hanney‚ Jonathan

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    Pg. 47 Case Study Answers 1. The types of transactions they are handled by baggage handling systems are as follow: * Must move the bag from check-in area to the departure gate * Move bags from gate to gate * Move bags from the arrival gate to the baggage claim 2. Some of the advanced technology used in baggage handling systems they involve a wide variety of sensors‚ actuators‚ mechanical devices‚ and computers. They include destination-coded vehicles (DCV’s) automatic bar code

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