eBay: “The world’s largest online marketplace”- A Case Study J.Gopalkrishnan* V.K Gupta** Abstract eBay‚ Inc. is the largest and most popular marketplace on the Internet‚ allowing members to buy and sell almost anything. Launched in 1995‚ about 147 million people now use eBay. An estimated 430‚000 people in the United States make all or most of their living by selling on eBay. eBay’s online payment service‚ called PayPal‚ enables transactions nearly anywhere in the world. eBay proclaims “trust” between
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I believe that most successful companies are those who create most revenues or most profitable. Ranking them by revenue for their respective fiscal years ended on or before March 31‚ 2013. That honor goes to oil giant Exxon Mobil‚ whose $44.9 billion profit was followed most closely by Apple‚ at $41.7 billion. While Exxon Mobil was last year’s profit king‚ it did not take in the most revenue last year. That company would be Royal Dutch Shell‚ which at $481.7 billion wins Global 500 list’s top
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Question Paper Integrated Case Studies - I (MB3J1): January 2009 Case Study∗ (100 Marks) • This section consists of questions with serial number 1 - 5. • Answer all questions. • Marks are indicated against each question. Read the case carefully and answer the following questions: 1.Till 2005‚ eBay EachNet was the leader in the Chinese e-commerce market‚ controlling more than half of it. But eBay EachNet soon lost its market leadership position to Taobao.com (Taobao). In this context‚ analyze the
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Case Analysis eBay in 2002: The Challenges of Sustained Growth Tables of Content IDENTIFICATION 3 OVERVIEW OF THE SITUATION 3 EBAY’S CURRENT STRATEGY 5 ANALYSIS AND EVALUATION 7 COMPETITION ANALYSIS 7 FINANCES 9 MARKETING 12 OPERATIONS 13 MANAGEMENT 13 COMPANY’S VALUE CHAIN 14 SWOT ANALYSIS 14 KEY ISSUES 15 ALTERNATIVE SOLUTIONS .. 16 RECOMENDATION AND ACTION PLAN . .. 17 Identification Overview of The Situation eBay
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EXECUTIVE SUMMARY eBay‚ Inc. is the largest and most popular marketplace on the Internet‚ allowing members to buy and sell almost anything. Launched in 1995‚ about 147 million people now use eBay. An estimated 430‚000 people in the United States make all or most of their living by selling on eBay. eBay’s online payment service‚ called PayPal‚ enables transactions nearly anywhere in the world. eBay proclaims “trust” between buyers and sellers as the key to the success of the marketplace. eBay is the “The
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Why eBay? It ’s not just beanie babies and Pez dispensers. There are 157 million users of eBay worldwide‚ make that 157 million and one‚ I am the internet powerhouse ’s newest recruit. With an unexpected sense of anticipation I scroll down the web page‚ I spot what I am looking for "One pair of brand new Prada heels‚ Authentic!" excitedly I click on the link and read the short novella the seller has written for my benefit. She swears she paid $580 for these on a recent trip to New York but alas
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How did eBay pursue international growth? With exceeding 3.7 billion‚ more than a half of the world’s population‚ and Internet usage in the region rapidly growth at 406 percent‚ Asia became an attractive and lucrative marketplace for eBay to expand their business. Since 1995‚ eBay enjoyed strong revenue growth and was a dominant player in online auction industry. With previous experience of extending their business in Europe‚ North America‚ Latin America and failure in China and Japan‚ eBay was once
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CASE STUDY MARKETING EXCELLENCE “EBAY” How does ebay price their service? Is it an effective method of pricing? eBay is one of the world’s largest online marketplaces‚ and allows users to buy and sell in nearly every country on earth; PayPal enables individuals and businesses to securely‚ easily and quickly send and receive digital payments; and eBay Enterprise enables omni-channel commerce‚ multichannel retailing and digital marketing for global enterprises in the U.S. and internationally. For
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unveiled a three-year revival plan. eBay has begun to move away from its origins as an online flea market‚ and instead is starting to look more like an outlet mall where retailers sell out-of-season‚ overstocked‚ refurbished‚ or discontinued merchandise‚ and like low price bulk retailer Costco‚ where the inventory is somewhat fluid but everything is a good deal. 2- What are the problems that eBay is currently facing? How is eBay trying to solve these problems? eBay is not facing any current problems
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ASSIGNMENT NO 1 EBay Inc. Strategic Management Submitted to: MR. Asim Submitted By: Faisal Javed Registration Number: L1S13MBAM0123 Summary August 2009 EBay Inc. formed a partnership with G.M Motors enabling GM Dealers in California to help consumer negotiate purchase of G.M cars on EBay online marketplace. In 2nd quarter of 2009 EBay profit fell 29% and revenue declined 4%. This loss is still better than analysts’ expectations. In same quarter EBay reported growth in both business
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