A STUDY OF BRAND LOYALTY TOWARDS THE ORGANIZED RETAIL STORES Research Project Report Submitted to the Punjab Agricultural University in partial fulfillment of the requirements for the degree of MASTER OF BUSINESS ADMINISTRATION in MARKETING MANAGEMENT (Minor Subject: Economics) By Akhil Bhardwaj (L-2010-BS-01-MBA) Department of Business Management
Premium Brand Brand management Marketing
and fantastic cuisines for the adventurous taste buds. Sabah also has diversity of culture and ethnic compared to the peninsular Malaysia. While studying in the UMS‚ I not only get to gain more knowledge in studies‚ but also knowledge from different culture. Second reason why I choose to study in University Malaysia Sabah is because ‚ UMS provide the course which suit with my interest which is International Business. Other than that‚ UMS provides lecturer that have experience and qualified. Moreover
Premium Sabah Kota Kinabalu Malaysia
How to Write a Corporate Style Guide Abstract A corporate style guide‚ in the form of a booklet‚ is primarily used as a standard reference tool in corporate communications. Its importance is significant because it sets the quality and the tone needed by a corporation. In addition‚ it produces consistency in documents and documents generation; it creates good corporate image; and provides employees with trainings on the various standards. In developing a corporate style guide it is imperative
Premium Style guide The Chicago Manual of Style Citation
Case Study One: People management at Seaside hotel Seaside Hotel is an independently-owned‚ three-star hotel situated in Newquay in Cornwall. It has 108 rooms and permanently employs 30 full-time staff and approximately 40 part-time employees. During the period of peak demand between May to August‚ the hotel virtually doubles its labour force with casual and temporary labour. Cornwall presents a challenging environment for any business‚ particularly those that serve the tourism market. Business
Premium Employment Minimum wage Hotel
to your colleagues‚ clients or customers‚ use the Order Reprints tool at the bottom of any article or visit www.djreprints.com See a sample reprint in PDF format. Order a reprint of this article now JR: EXEC ADVISER AUG 10 The Case Against Corporate Social Responsibility The idea that companies have a duty to address social ills is not just flawed‚ argues Aneel Karnani. It also makes it more likely that we’ll ignore the real solutions to these problems. By ANEEL KARNANI August 23
Premium Public interest Welfare Corporate social responsibility
company is really more than the sum of its parts? To create viable corporate strategy you can´t act independently within the different internal factors of the company company. Even if you work well at the company core competencies‚ or even if you do a great job restructuring its corporate portfolios or building learning organizations you might not succeed. In that case you would be only focusing on individual elements of corporate strategy: resources‚ businesses‚ or organization rather than turning
Premium Management Strategic management Corporation
The current issue and full text archive of this journal is available at www.emeraldinsight.com/0309-0566.htm The effect of corporate branding dimensions on consumers’ product evaluation A cross-cultural analysis Nizar Souiden ´ Faculty of Business Administration‚ Laval University‚ Quebec‚ Canada Corporate branding dimensions 825 Received October 2004 Revised September 2005 Accepted January 2006 Norizan M. Kassim Department of Management and Marketing‚ College of Business and Economics
Premium Brand Brand management Branding
Loyalty in Relationships Loyalty is an absolute requirement in a strong relationship. If there is no trust in a relationship‚ then there is no loyalty. I decided to interview my best friend‚ Jacqueline Anderson‚ on what loyalty is in a friendship in her opinion‚ and if she has ever been disloyal. Earning loyalty is difficult because it requires vulnerability and trust‚ but it is an important aspect of a friendship. Loyalty is a commitment to a person‚ place‚ or thing. It is crucial for a relationship
Premium
Loyalty. The word itself brings to mind heroes and knights in shining armor who fight out of loyalty for others‚ like kings or commanders. However‚ in the novel‚ The Outsiders‚ by S.E. Hinton‚ loyalty comes in a different form. In a town of greasers and Socs‚ poor hoodlums and privileged rich kids‚ the loyalty of the different groups is tested in struggles between right and wrong as discriminatory attacks on greasers lead up to the murder of a popular Soc. The conflict between the groups was always
Premium S. E. Hinton The Outsiders The Outsiders
of environmental factors on international projects. The ethical dilemma about the above mentioned topic is about to motivate or force the employees and worker to work and perform their responsibilities in the inclement weather. If we look at the case study of module 6 about the Franklin Equipment‚ Ltd and its prospect project in the Abu-Zhabi‚ it is the country that is located in the dessert region; therefore‚ the unbearable extraordinary temperature will be key and utmost barrier to meet the project
Premium Project management