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    Analogy Life is a box of chocolate. A box of chocolate contains pieces of identical chocolates. But they all have different types of flavor‚ smell and texture. Some taste like sweet heaven‚ some taste like vicious inferno. Nonetheless‚ every time when you reach within to snatch a piece‚ the outcome is unexpected and unpredictable. Similar to what life is all about- It is full of surprises; you never know what you will get. One second you can be in heaven on earth‚ and then a second later be in

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    1920's Study Guide

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    1920’s Study GuideName:_____________________________ Date:______________________________ Period:____________________________ U.S. History Study Guide: 1920s 1. Explain the largest impact of Lindbergh’s solo flight across the Atlantic. 2. A researcher uses census data from 1900‚ 1910‚ and 1920 to identify foreign-born heads of working-class households in Pittsburgh‚ Pennsylvania. He discovers a high percentage of the same foreign names in all three censuses. Using this information‚ he can propose

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    The Dark Side Of Chocolate When I heard the name of the documentary I must say I expected something different to what it really was. The things that I saw presented in this documentary never even crossed my mind before. When purchasing chocolate products‚ who really stops to wonder about the background of the product. I will never look at chocolate the same again. What truly shocked me was the names of the companies that were ignoring what was going on. I could not believe that they would

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    Case Study

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    SELECTA I. Summary Selecta was unknown and a dying brand when RFM Corporation bought it in a bid to contest Magnolia¡¦s monopoly of the Philippine ice cream market.   And when RFM Corporation bought Selecta in 1990‚ the company through its winning formula of high-quality‚ marketing innovation‚ modern production technology and strong distribution network was able to capture 39% of the ice cream market from 1% Nationwide after more than 2 years from taking over the ownership.   With the increasingly

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    Like Water for Chocolate

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    “Like Water for Chocolate” The movie Like water for Chocolate is about a girl named Tita who is trying to rebel with all of the traditions that has been placed in front of her. She is in love with a guy named Pedro but her mother‚ Mama Elena realizes that they love each other and told tita that it is part of the tradition not to marry until and unless Mama Elena dies. So‚ Mama Elena may be seen as a heart-less mother who made Tita’s life a living hell and made Rosaura‚ Tita’s sister get married

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    Chocolate Cake Recipe

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    cups boiling water  1 cup (2 sticks) butter‚ softened  2-1/2 cups sugar  4 eggs‚ at room temperature  2-3/4 cups all-purpose flour  2 teaspoons baking soda  1/2 teaspoon baking powder  1/2 teaspoon salt  1-1/2 teaspoons vanilla extract Chocolate Cake Directions: 1. Preheat oven to 350 degrees F. Grease and flour three 9-inch cake pans. 2. In a medium bowl‚ stir the boiling water into the cocoa until smooth‚ and set aside. 3. In a separate bowl‚ combine the flour‚ baking soda‚ baking powder

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    Rogers' Chocolates in 2007

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    Problem Statement Rogers’ Chocolates is not using its core competency of strong retail sales ability and its distinctive competency of producing a wide variety of high-quality‚ hand-wrapped chocolates to attract a sufficient market niche of worldwide tourists and high-income‚ middle-aged couples that are mainly empty nested or child-free‚ so that they can maximize their market share and profit volumes in a rapidly growing market in which globalization‚ product innovation toward a more health-conscious

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    Chocolate and Child Slavery: Unfulfilled Promises of the Cocoa Industry International Labor Rights Fund June 30‚ 2004 It is estimated that America spends $13 billion a year on chocolate. However‚ in the past few years‚ it has become increasingly clear that this favorite American product is tainted with the labor of innocent young children. The fact that child slaves are used in the harvesting of cocoa beans in Cote D’Ivoire‚ the world’s major supplier of cocoa‚ is undisputed. The US State

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    Campbell S Soup Case

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    pupil dilation etc. Using these measurements‚ they looked to see which parts of Campbell’s television commercials were eliciting responses from the consumer. The second marketing research company they hired was Merchant Mechanics Inc. who conducted studies in the field (rather than a lab) to determine what it was about products that attracted customers. Merchant Mechanics believed that changing the retail environment was the best way to increase sales. Finally‚ they hired Olson Zaltman Associates who

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    Case Study

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    Company Case Pegasus Airlines: Delighting A New Type of Traveling Customer Questions for Discussion 1. Give examples of needs‚ wants‚ and demands that Pegasus customers demonstrate‚ differentiating these three concepts. What are the implications of each for Pegasus’ practices? Needs: On-time flight and arrival Low price ticket Food in the airplane Wants: No delays Affordable tickets with good services from staff Good-tasting food in the airplane Demands: Refunds for delays Good

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