IBM: The Corporate Service Corps Group 3: Flora‚ Mark‚ Tom‚ Larry‚ Peter July 2012 Content 1. Case Introduction 2. Questions and Answers 3. Summary 4. Take away 1. Case Introduction 1.1Background: International Business Machines‚ abbreviated IBM‚ is a multinational computer technology and IT consulting corporation headquartered in Armonk‚ New York‚ United States. The company is one of the few information technology companies with a continuous history dating back to
Premium Corporate social responsibility Globalization Computer
Few companies have had such a long history of ups and downs as IBM. What were some of the keys to its recent success? Can its plan to solve some of the world’s most challenging problems succeed? Why or why not? International Business Machines‚ abbreviated IBM and nicknamed "Big Blue"‚ is a multinational computer technology and IT consulting corporation. IBM manufactures and sells computer hardware and software and offers infrastructure services‚ hosting services‚ and consulting services in areas
Premium IBM
IBM Case Study 1. What factors led to IBM’s success during the 1960s and 1970s and its problems during the late 1980s and early 1990s? Watson Jr. hit a home run when he invested $5 billion to develop the System/360 computer family‚ which utilized an integrated semiconductor chip and modular components. Taking full advantage of this innovative momentum‚ IBM debuted other products during that time which enabled the company to rise to the top of the IT industry. These products included hard and floppy
Premium IBM Business Management
products. IBM was incorporated in the State of New York on June 16‚ 1911 as the Computing-Tabulating-Recording Co. (C-T-R). In 1924‚ C-T-R adopted the name International Business Machines Corporation. [ibm.com: 2011]. In 2010‚ IBM was ranked the 20th biggest firm in the US by Fortune Magazine. It currently employs 400‚000 people‚ working in different fields providing various IT services like outsourcing‚ Middleware‚ Server‚ Security‚ Storage and Data‚ Business continuity and Integrated Communications
Premium Inflation Financial ratios Profit
the slicker and responsive rivals such as Microsoft‚ Dell and Oracle‚ IBM had to push the awake call alert to reposition itself as one of the significant player in the industry. This all been done through the ingenious and new paradigm of advertising series on which could reinstate the big blue stigma. The transformation process that could penetrate the existing market with the new products (refer to tangible and intangible of IBM outcome) known as the product penetration strategy can be best served
Premium Marketing Brand Advertising
Introduction This report is a case study on IBM from 1993 to the present. The reporters’ objectives were to define the problems within IBM in 1993; management tools used to remedy these problems; if these solutions will lead to a sustainable competitive advantage; and what kind of innovators IBM is and what streams of innovation IBM is involved with today. This report is from a managerial science perspective‚ with a focus on innovation. Executive Summary This case involves IBM‚ an international computer
Premium IBM
Impact of Career Dynamics in the 21st Century As envisaged right from the beginning‚ Career Dynamics in the 21st Century was meant to help readers to either avoid scarcity mentality or embrace the desirable abundance mentality. Once a critical mass of individuals is driven by the latter‚ it is possible to synergize and create great teams‚ great organizations‚ a great country and eventually great rewards for all. Accordingly‚ is Career Dynamics in the 21st Century performing as desired? Actually
Premium 21st century 21st century Academic degree
industry at that period and was extremely successful in the market. 2. From 1970s to 1980s‚ IBM kept on introducing a series of IT innovations including hard disk‚ floppy disk and the IBM PC in the early 1980s. These products fit the customer needs perfectly at that period and soon dominated the market. The factors led to IBM’s problems during the late 1980s including: 1. The wrong strategies made by IBM against changes in the needs of the customer. At that time‚ the customers increased the need
Premium Management Computer Personal computer
SUBMITTED BY: SWATI AGARWAL ROLL NO-01 PGDB-IB STRATEGY CASE STUDY: IBM Q1. Outline the relevant trends in IBM"s external environment which could have prompted its then CEO to consider long term changes in IBM’s business portfolio. Ans.) IBM’s CEO Samuel J. Palmisano‚ was considering a change in long term change in business portfolio in terms that instead of just using in-house resources for merely selling and servicing technology‚ they could help big conglomerates
Premium Strategic management Management
THE ADVANTAGES AND DISADVANTAGES OF LIVING IN THE 21ST CENTURY Living in the 21st century offers certain formal gowns dresses advantages‚ such as a higher standard of living‚ but it also has some disadvantages‚ such as a polluted environment. To begin with‚ most people now have more money for less hard work. They earn higher salaries than before and enjoy better social security‚ such as social welfare for laid-off workers and disability insurance. Secondly‚ because of the advance in medical technology which
Premium 21st century Environmentalism