205 duty of care task b case study Emma Brown Sharon Bloor You are a support worker for Mrs Ahmed who is 89‚ physically frail and lives alone. She has diabetes. Mrs Ahmed wants to eat foods that are not suitable for her medical condition‚ and asks you to shop for her as she is not able to get to the shop herself. Bi Describe the difficulties for you in exercising your duty of care and upholding Mrs Ahmed’s right to choose. Firstly check the notes and guidance in mrs ahmeds care plan‚ contact the
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< New Wine in the Old Bottle> Case Analysis To Break Old Bottle Written by Helena Course name: Creativity and Business Innovation < New Wine in the Old Bottle> Case Analysis To Break Old Bottle Key Topics Covered In My Case Report Problems Microsoft are suffering Causes of Microsoft’s problems Actions Microsoft may take Conclusion The new CEO of Microsoft‚ Mr. Satya Nadella‚ is leading his big troop in a new developing adventure‚ facing
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“The New Beetle” (HBS) Case Study Analysis This case study discusses the history of Volkswagen (VW) in America and in particular the launch and relaunch of one of the most successful VW models‚ the Beetle. 1. Why would positioning the New Beetle be considered Mission Impossible? Volkswagen (VW) started their business in the US in 1949 with the very successful Type 1 or as it was know‚ Beetle. In the 80’s‚ due to several reasons from legislation to Japanese competition‚ VW had to stop its production
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launching a new product‚ it is better to pursue a brand extension strategy‚ than to develop a new brand Brand extension is a brand strategy which using the existing brand name to develop a new product or enter into a different product category market or industry. The new brand can be called as a “sub-brand”‚ and the original brand is referred as a “parent brand”. There are basically two different types of brand extensions. The first one is “line extension”‚ which means to launch a new product which
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Salience Dimension: Brand Recall Saliency happens when you are memorable. This implies that a brand needs to be registered in the minds of the consumers. In a commodity market‚ like that of the Plywood‚ which does not seem that exciting to the customers‚ CPIL has worked towards establishing brand recall quite successfully. Its association with Bollywood since 2009‚ has help it to establish its brand and set standards for its products. In 2009‚ CPIL promoted its brand through Shah Rukh Khan‚ with
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IN BELGIUM‚ 1999. Introduction The assignment given was to choose a case with an organization or person that suffered a PR crisis‚ and didn’t manage it correctly from a PR perspective‚ such as miss-communications with stakeholders‚ media etc. I chose to write about the crisis that happened in Belgium in 1999. I will analyze the steps the company took towards to solve the issue‚ explain what they did wrong‚ and give my own opinion on how they could’ve handled it better. I will end my case with
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Introduction: “A brand extension occurs when a firm uses an established brand name to introduce a new product” (Keller‚ 2008‚ pg 491). Paragraph 2 350 words Pg. 514 How relevant the extension evidence is about the attribute or benefit for the parent brand- Relevance- Any brand extension needs to enhance its parent brand. If there is no connection‚ or ‘relevance’ it potentially won’t provide feedback benefits to the parent brand. * Völckner and Sattler (2006) found that fit between
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Subject: Submitting the Case Study ’A New Kind of Structure’. Dear Sir It is our pleasure to inform you that we are submitting our case study analysis. We studied sincerely and enjoyed lot to complete this case study and doing such work always gives us the opportunity to expand our knowledge. We are confident to say that there was no room for negligence of our sincerity. We tried to do the best on our part and all of the team members equally participated to solve the case study. If you feel to have
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CASE STUDY #1: NEW BALANCE Introduction New Balance was founded by William J. Riley in 1906 in the city of Boston. Riley started by making arch supports for customers who had to spend all day on their feet. Over time the building of arch supports led to the creation of his first running shoe in 1925. As part of a local running club‚ Riley capitalized on an opportunity to improve running shoes of the time and his designs became widely popular. His new running shoes became so
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Case Study Brand Jordan: Selling a Legend Introduction March 2006 – Larry Miller‚ President of The Jordan Brand‚ finally had a few moments to relax. He sat in his office in the Jerry Rice Building at the Nike World Campus in Beaverton‚ Oregon‚ taking in the late afternoon sun. The latest advertising campaign was a success and sales were at an all-time high. But Miller knew that now was the time to plan for tomorrow’s success. He turned to the briefs on his desk‚ which contained various recommendations
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