Role of Ethics and Compliance in Pepsi-Cola PepsiCo has a deep commitment to bring forth sustainability in growth by the empowering of its people (PepsiCo Inc.‚ 2011). PepsiCo employees embrace a culture that promotes responsibility and provides the building blocks to trust (PepsiCo Inc.‚ 2011). The company prides itself on being both environmentally responsible and socially conscious this pride is garnered by six guiding principles (PepsiCo Inc.‚ 2011). PepsiCo set forth principles that
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TABLE OF CONTENTS 1. INTRODUCTION 3 2. CRISIS COMMUNCATION PLAN 4 2.1 OBJECTIVES OF CRISIS MANAGEMENT 5 2.2 STAGES OF A CRISIS 5 2.3 TYPES OF CRISIS 5 2.4 RISK APPETITE 6 2.5 HOW TO USE THE PLAN 8 2.6 PLAN AMENDMENTS 8 2.7 ACTIVATING THE PLAN 9 3. CRISIS COMMUNICATION TEAM 9 3.1 ROLES AND RESPONSIBILITIES 12 3.1.1 Crisis co-ordinator 12 3.1.2 Chief Executive or Corporate Management Team Duty Officer (Out of hours) ……………………………………………………………………………….12 3.1.3 Leader of the
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thesmarttechie.com 25 E-Commerce Promising companies SHOSHAA.com: Nipun Arora Show Off Now! Manoj Gupta EMPOWERING TECHNOLOGY LEADERS OF TOMORROW Vol 7 Issue 6 l June 2011 Publisher Alok Chaturvedi Editor-in-Chief Pradeep Shankar Deputy Editors Christo Jacob Hari Anil Jaya Smitha Menon Vimali Swamy NEXT ISSUE Editorial Staff Sr. Visualiser Dipin Das Circulation Manager Magendran Perumal Advertising Virupakshi Pattar Shakuntala Vikram Tel: 080 43402003 advertise@thesmarttechie
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Fundamental issues in the ethics of marketing [edit]Frameworks of analysis for marketing ethically Possible frameworks: Value-oriented framework‚ analyzing ethical problems on the basis of the values which they infringe (e.g. honesty‚ autonomy‚ privacy‚ transparency). An example of such an approach is the AMAStatement of Ethics.[1] Stakeholder-oriented framework‚ analysing ethical problems on the basis of whom they affect (e.g. consumers‚ competitors‚ society as a whole). Process-oriented
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Report on: Ethical Issues in last 6 month Submitted to: Prof. Majalkar BY: Nihali Jadvani Roll No: 18 For Subject Business Ethics & Corporate Governance 2G Spectrum Scam We have had a number of scams in India; but none bigger than the scam involving the process of allocating unified access service licenses. • It is Rs.1.76-lakh crore worth of scam. The amount is approximately 2% of national GDP or 1/3 of current tax revenue of India. It is also equals to annual income of
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Case study of There’s a Syringe in My Pepsi Can! Background Pepsi-Cola is a soft drink produced by PepsiCo. This soft drink was first introduced on August 28‚ 1898 by pharmacist Caleb Bradham. This paper is a case study of a hoax perpetrated on PepsiCo on June 9‚ 1993. It all began when an 82-year-old man‚ Earl (Tex) Triplett and his wife Mary Triplett said that they had found a syringe similar to that used by diabetics in a can of Diet Pepsi. The can was turned over to their lawyer‚ which could
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Questions for Discussion: What markets should Pepsi target for Aquafina? What recommendations would you make foradvertising objectives‚ message strategy‚ andmessage execution for Aquafina? What advertising media recommendationswould you make for Aquafina‚ and how wouldyou evaluate the effectiveness of those mediaand your advertising? What sales promotion and public relationsrecommendations would you make forAquafina? What recommendations would you make forpromoting Aquafina Sparkling
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Executive Summary The soft drink industry in India has two major players‚ Pepsi and Coke. Besides these there are some local players at different market‚ operating with different market share. But they are not a big threat to the market share of either Pepsi or Coke. However as of now the two big names in cola industry are only two top U.S. players Pepsi and Coke and the fight for acquiring the market is always going between these two players and the Cola industry has along seen a COLD WAR
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A Project report On A study to understand market acceptability of Pepsi Atom In partial fulfilment of the requirements of Master of Management Studies Conducted by University of Mumbai “A study to understand market acceptability of Pepsi Atom” under the guidance of Prof. Rajesh Vyas in partial fulfillment of the requirement of Masters of Management Studies by University of Mumbai for the academic year 2012 – 2014. _______________ Prof. Rajesh Vyas Project Guide
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Why the Oil price crisis in India? Introduction In the last week‚ our finance minister has announced that there may be no subsidy for the diesel prices for cars. It is one of the news among many news which is coming on its way about the fuel prices in India. Especially in India‚ fixing the fuel prices is one of the daunting task for the government. Indian govt. gives explanation to the common man for the reason of price hikes which can be understand only by the experts. There are numerous things
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