Marketing Case Study II: Aqualisa Quartz Introduction and Problem Statement Aqualisa‚ a premium British shower manufacturer‚ is experiencing teething problems with its new line of electronic mixed shower products – Quartz. Despite being hailed as “a breakthrough in shower technology” (Case p. 6)‚ early sales were dismal. Plumbers‚ the main channel of Aqualisa’s products‚ have developed an ‘electronic phobia’ since the late 1980s when early electronic showers failed‚ hurting Quartz by association
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Chapter 2: Southeast Asia Questions 1. The combined effect of what 3 phenomena results in the islands of Southeast Asia being one of the wettest regions in the entire world? Equatorial location‚ pressure systems‚ tectonic activity 2. What became the most important crop in Southeast Asia due to its ability to thrive in the standing water brought by the monsoon rains? Who performs much of the work for this labor-intensive crop in this region? Rice‚ harvested mainly by women 3. Plate tectonic
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The movie East is East takes place in Salford‚ Manchester in the early seventies. The family Kahn owns a fish and chips shop on the corner. The father George Kahn‚ tries to raise his 7 children as good Muslims. But the job is not easy when he has to please both his British wife Ella and the Pakistani community. When his oldest son rejects to get married and leaves the bride at the altar‚ Georges world seems to collapse‚ but then he gets an idea. He can marry off two of his other sons and get
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effect him for the rest of his adult life. Through the characterization of Sammy‚ Updike employs a simple heroic gesture to teach us that all of our actions have consequences wand we are all responsible for our own actions. In the short story "A&P" author John Updike describes the setting and customers with great detail‚ while letting the reader make their own assumptions on Sammy’s exact motivations for quitting his job. The ending of the story leaves you to draw your own conclusions of what
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years ago when it began operations‚ Air Asia had just two planes and a host of obstacles - Sars and the Sept 11 terrorist attacks included that preventing it from taking off. Today‚ the Malaysia-based budget airline boasts a fleet of 80 aircraft that ply over 122 routes‚ with 480 flights to more than 65 destinations daily. Group CEO Tony Fernandes has been instrumental in building the Air Asia brand. Known for its strong marketing and branding culture‚ Air Asia was recognized as one of Malaysia’s 30
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Vietnam – Japan Relations The economy of Vietnam Vietnam – a country locates in South East Asia which has the area of 329‚560 sq km. With the history spans over 4000 years‚ Vietnam’s identity has been shaped by long-running conflicts with foreign forces. The Socialist People’s Republic of Vietnam was founded in 1954 and unified in 1976 after the Vietnam War. Since 1986‚ Vietnam has embarked on the course of “Đổi mới” (Renovation Policy) – the comprehensive economic renovation which aims to eliminate
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Investigating Earthquakes – Japan Gurjit & Ashwin Preliminary questions: a. Why do earthquakes happen in this location? b. Does this location fall on any fault lines? c. What are they doing to prepare themselves? d. How often earthquakes happen in this location? e. The last earthquake? f. The strongest earthquake? g. What are the hazards of earthquakes in this area? h. How are the structures built in this area Investigation: i. Japan is located in an area where several continental
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L. Sutfin‚1 and Megan Fulcher1 One of the central tasks that couples face in coparenting is the division of labor. In this study‚ we explored division of family labor among lesbian and heterosexual couples who were parenting 4 to 6 year-old children. Sixty-six families‚ half headed by lesbian couples and half headed by heterosexual couples‚ participated in the study. Measures of parental attitudes‚ resources‚ demographics‚ and division of labor were collected. As expected‚ lesbian couples
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Management Information Systems By Eliezer A. Albacea and Xavier Aurelio Q. Tabbada Copyright © 1998 by Eliezer A. Albacea and Xavier Aurelio Q. Tabbada and the UP Open University Apart from any fair use for the purpose of research or private study‚ criticism or review‚ this publication may be reproduced‚ stored or transmitted‚ in any form or by any means ONLY WITH THE PERMISSION of the authors and the UP Open University. Published in the Philippines by the UP Open University Office of Academic
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“A&P” The story “A&P” gives us a interesting‚ dynamic protagonist. We are given a short situation in which to determine his personality and his intentions. As the story progresses‚ we get a peek of Sammy’s personality‚ but his reasons are still a blur. Several other characters assist to contrast against Sammy. Though the story is short‚ we are left with a question to ask ourselves‚ why did Sammy do what he did? From the beginning of the story Updike uses Sammy’s youth and unromantic descriptive
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