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    | | | |Case Study- 1 Hewlett-Packard Discovers | |Marketing

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    Case Study Assignment 1. What is the key HR issue(s) of this case? The key HR issue of this case is not having the policy written or clear. It is important make clear to everyone what the policies are and that they are applied consistently and fairly across the organization. Bruce was not clear on the proper rules of not being able to sell the company product outside. He thought what he was doing wasn’t any different than selling to family and friends‚ which the other co-worker were doing

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    delivery‚ then the actual cost of it) 2. Develop an activity-bases cost system for Dakota Office Products (DOP) based on Year 2000 data. Calculate the activity cost-driver rate for each DOP activity in 2000. Activity cost-driver rate: Activity one; process cartons in and out of the facility rate= (90% *2‚400‚000+35‚000‚000)/80‚000=464.5 $/per carton Activity Two: the new desktop delivery service Rate=(10% of warehouse personnel expense = delivery truck expenses)/desktop deliveries Rate= (10%*2

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    difference between direct marketing and direct selling? Answer: Direct Marketing; definition‚ “The total of activities by which the seller‚ in effecting the exchange of goods and services with the buyer‚ directs efforts to a target audience using one or more media (direct selling‚ direct mail‚ telemarketing‚ direct-action advertising‚ catalogue selling‚ cable TV selling‚ etc.) for the purpose of soliciting a response by phone‚ mail or personal visit from a prospect or customer.” – by Peter Bennett

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    CASE STUDY 1: Xstrata Produced Acidic Oxide – SULFUR DIOXIDE Industrial Process – Sulfur Dioxide is an acidic oxide produced domestically and industrially in many ways. Xstrata‚ particularly Mount Isa Mines LTD‚ produces sulfur dioxide as a by-product from the extraction of copper from ores. Copper ore mined in Australia is predominantly chalcopyrite (CuFeS2)‚ a sulfide ore of copper. The extraction of copper begins with crushing the ore and subjecting the crushed ore to froth floatation. In

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    Case Study #3 “Product Development at Dell Computer Corporation” Summary Report Duong Hai Dang POM 345 I. Introduction Since the day it was founded in 1984‚ Dell Inc has grown to be a global leader in manufacturing computer and one of the largest technological corporations in the world with more than 100‚000 employees. Right from day one‚ Michael Dell was trying to develop his computer in his school dormitory till the beginning of 2001. Within less than 20 years‚ Dell Computer Corporation had

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    show you what the key elements of every relationship is and for further explanation examples will document every relationship. At the end a real life example will show an industry which is right now making a shift from transactional relationship selling to a consultative approach. 2. Main Body 2.1. Transactional relationship 2.1.1. Definition and explanation The transactional approach is mostly common where customers can quite easily switch their businesses from one supplier to another‚ just depending

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    Study Plan A Suggested Outline to Help Create Your Personal Study Plan A study plan provides direction to graduate study. Each plan is specific to the student‚ and incorporates individual goals and interests with curriculum and course work. The study plan should define an area of concentration‚ identify your learning objectives‚ and describe a process to achieve those objectives. While the study plan can change during the educational process‚ it provides a general framework and guideline for

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    The Process of a Process

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    Brittany Dunn English 101 (120) M. Leone 8 September 2013 The Process of a Process English is a subject every student is this county is required to take. What comes hand in hand with English? Essays (majority of peoples’ worst nightmare when entering the course) come hand in hand with English. Now depending on the teacher (professor) a “Process Analysis” otherwise known as a “How To” paper is just one of the necessary dissertations for the year. Have you ever wished for someone to just give

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    those strong points of a company that enables it to have a competitive edge over others in the industry (Helms & Nixon‚ 2010). Internal analysis is important as it assists the companies to identify their key strengths and hence they use them as a selling point to draw more customers to the company. A look at the Southwest Airlines internal analysis will help to identify the resources that the company can use to draw more customers to the business. These company resources are the facilities possessed

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