Robert Traylor and Paul Barwell are tasked with optimizing supply chain management for Cathay Pacific Airways (CX)‚ one of the most profitable and respected airlines in the world. In order to maintain its outlook on growth in this increasingly competitive industry‚ their team must reduce operating costs while improving their customers’ flight experience. Since spare components represent most of the inventory value in their supply chain‚ spare parts operations should be the key focus. From the
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MARKETING ASSIGNMENT THE CURIOUS CASE OF PLASTIC LOYALTY Loyalty programs have emerged as a 5000 crore rupee market in the county. There are numerous players who are trying to take advantage of this boom and these people are unfortunately not the retailers. They are the loyalty management companies and are having a ball. The marketers unfortunately fail to understand the basic flaw behind loyalty programs. This paper tries to address this issue. THE CURIOUS CASE OF PLASTIC LOYALTY “Quality in a
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This case deals with the dilemma faced by Erica Mills who is the founder and CEO of Warm Fuzz Cards. She is the sole decision maker of the organization and currently is facing a problem with regards to deciding her business growth strategy. Erica is married to Craig and they decided to start a family within one year. She is therefore unsure whether to grow the business quickly or at a slower rate and therefore has to decide at this point which strategy to implement. Warm Fuzz Cards sole owner
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Main Body Slick Airways was founded in January 1946 by Earl F. Slick. On March 4th‚ 1946 operations began and at that point Slick operated a fleet of ten C-46 “Curtiss” aircraft purchased from the Reconstruction Finance Corporation. During the first few years‚ the airline was the first U.S. freight carrier and was selected as one of the scheduled freight carriers in 1949. The DC-6B passenger aircraft entered service with United Air Lines on April 11th 1951‚ and Slick Airways was the first airline
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Credit Card Accountability Responsibility and Disclosure Act The Credit Card Accountability‚ Responsibility‚ and Disclosure Act was signed into law by President Obama on may 22‚ 2009 and is suppose to protect consumers and to “bring some common sense and rationality into our financial system” (Robert Gibbs‚ the White House spokesman). The act forces credit card issuers to rework their market and profit strategies while it makes the life in many ways easier for consumers who already hold a credit
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South African airways Presented by: Hadeir Shahin Khaya Ngqula‚ the CEO of South African airways is facing a big challenge‚ which is the striking of SAA ground staff and cabin crews‚ this action won’t affect only the overall performance of the company and slows down operations‚ but it will have a negative long term consequences as well‚ it may affect the company’s reputation‚ and thus affecting it’s prominence and perceived quality in the
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Case Study Analysis: State Department of Health Organizational Debacle V-504: Organizational Behavior in the Public Sector July 18‚ 2014 Introduction This case study titled‚ “ State Department of Health Organizational Debacle” shows the major problems associated in organizational management behavior between Dr. Oputa and Dr. Ajiri. The case study clearly states both leadership styles‚ and the inconsistency of director has created a downfall with employees within the State Department of
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JetBlue Airways David Slade BUS 630 Ashford University Milan Havel January 28‚ 2012 JetBlue Airways 1.) What is JetBlue’s strategy for success in the marketplace? Does the company rely primarily on a customer intimacy‚ operational excellence‚ or product leadership customer value proposition? What evidence supports your conclusion? JetBlue’s strategy for success in the marketplace can be summed up‚ as “a leading low-fare‚ low-cost passenger airline by offering customers high-quality
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Trade Company who placed trading posts at Bombay‚ Madras‚ and Calcutta. (British Imperialism in India‚ 2014). Prior to the arrival of EITC‚ the Mughal Empire was a larger and more powerful kingdom than any other country in Europe. The center of the Mughal Empire was in poorly populated northern region‚ the soil and river system in this area was perfect for farming‚ transporting and communicating. (A Case Study of British Imperialism in India‚ 2014). For some time‚ the EITC and Mughal were able
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Customer Relationship Management In AIRWAYS Introduction Customer Relationship Management (CRM) consists of the processes a company uses to track and organize its contacts with its current and prospective customers. The work of CRM involves focusing on service-automated processes‚ information gathering and processing‚ and integration and automating various customer-serving processes in a company. CRM software is used to support these processes; information about customer and customer interactions
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