EXPERIMENT 1: THE EFFECTS OF PACKAGING MATEIAL ON SHELF LIFE OF CRACKERS Introduction The type of food‚ chemical composition‚ size‚ storage conditions‚ expected shelf life‚ moisture content‚ aroma and appearance are just a few of the characteristics that must be taken into consideration when selecting the right material for a food product. A continuing trend in food packaging is the design of packages to extend the shelf life of foods while maintaining fresh-like quality. This places a high demand
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MARKETING MANAGEMENT 5. Branding‚ Labeling‚ Packaging & Pricing Brand What is a Brand? A Brand is a name‚ term‚ symbol or design to identify the goods or services and to differentiate them from those of the competitors. Effect – A Brand identifies the product for the buyer. A seller can earn the goodwill and have the patronage repeated. Brand – A name‚ term‚ sign‚ symbol or design or a combination of them which is intended to identify the goods or services of one seller or group
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Case study: supply and demand The aim of this case study is to examine how the ideas and techniques for self-management you read about can be used and adapted to fit personal circumstances. In this case – the story of Asma‚ a mother of two young children returning to paid employment – you will be asked to think how the ideas might be useful to her in managing her return. You may be asking why a decision to go back to paid work is being discussed in the context of a course about management. You may
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Problem will always require some sort of decision or action step 1. Who – what is the name of the company‚ what is the type of business for the company‚ which individuals are involved? 2. What – describe the situation that has led the decision-makers to this point‚ what must they decide? 3. Why – what are the main reasons that this decision must be made 4. How Much – what is the significance of the decision for the company; this should involve decisions of importance in both Size and Scale Key
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PROJECT REPORT ON “A STUDY ON PORTFOLIO MANAGEMENT AND INVESTMENT DECISION” AT HYDERABAD STOCK EXCHANGE SUBMITTED BY C.Shilpa M.B.A 2nd YEAR H.T.NO:1245-09-672-013 VIVEKANANDA SCHOOL OF P.G STUDIES [pic] Project submitted in partial fulfillment for the award of the Degree of MASTER OF BUSINESS ADMINISTRATION To Osmania University‚ Hyderabad -500007 2009-2011 DECLARATION I‚
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How to choose a case for teaching What is a case How to analyze a case How to discuss a case 3 To draw up case studies‚ it is first important to understand its various aspects. For an effective case study‚ one must first understand the principles of a case. It is important to understand what a case is‚ the types of cases there are and their purposes. Following this understanding‚ the methods of analyzing and discussing cases must be explored. After mastering these skills‚ The
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I. CURRENT SITUATION A. Past Corporate Performance Indexes The Coca-Cola Company Heritage Timeline 1886-1892 – Atlanta Beginnings “COCA-COLA IS ENJOYED IN THE UNITED STATES.” Coca-Cola made its debut in Atlanta‚ at the Jacob’s Pharmacy soda fountain‚ where it sold for 5 cents in a glass. In the first year‚ the Company sold about 9 glasses of Coca-Cola a day. The first advertisement for Coca-Cola appears in the “Atlanta Journal.” Frank Robinson suggests the name Coca-Cola and pens the now-famous
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University of Applied Sciences Würzburg – Schweinfurt Consumer Behavior Case Study – Tide SuperMumGabriela Tridico Bacariça‚ Manuel Pfrenzinger Date: 20.10.2014 Course: Consumer Behavior Professor: Prof. Dr. Kamala Summary of the case study The case of study is about the company Tide that is a famous brand of laundry detergent. For more than six decades‚ this company has dominance in many markets in the world and successfully beating competing brands in the detergent segment. However
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ANALYZING A CASE STUDY STAGE 1: QUICKLY GO THROUGH THE GENERAL SCENARIO PRESENTED TO GAIN A GENERAL UNDERSTANDING OF THE SITUATION. Underline/highlight information which may indicate problems exist STAGE 2: EXAMINE THE QUESTIONS CAREFULLY Read the questions several times-work out what is asking of you STAGE 3: READ THE CASE AGAIN VERY THOROUGHLY Look for evidence STAGE 4: PLAN YOUR ANSWER-SOME GUIDELINES You must be able to cite evidence (s) to support your arguments Apply
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BUSINESS CASES Management for Filipinos by Conrado E. Inigo Scientific Analysis of Business Cases Case Study – is a very effective method in improving individual’s ability to analyze a situation‚ establish premises‚ arrive at valid conclusions‚ decide on courses of action and visualize consequences and results • A case usually narrates the development of a situation over an extended period of time • The analyst projects himself into the situation and visualizes it as though he is personally
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