Case Study #3: A Pain in the (Supply) Chain Highlights This case is about the bullwhip effect and supply chain coordination Read “A pain in the (supply) chain” in the course pack and the supply chain integration (bullwhip effect) chapter in the textbook. To meet the target of 9% sales growth‚ Exceso Corporation (the manufacturer) starts an aggressive promotion (sharp discount in the price) to its retailers‚ despite the obvious downside of doing so. Please read the case carefully and
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Q1. Consider the supply chain involved when a customer purchases a book at a bookstore. Identify the cycles in this supply chain and the location of the push/pull boundary. When a customer purchases a book from the book store‚ a complete supply chain cycle which involves procurement‚ manufacturing‚ distribution‚ replenishment and customer delivery takes place. The different supply chain cycles are quite separated in this case because each cycle occurs at the interface between two successive stages
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The nature of the supply chain Learning Points Understand what a supply chain is Gain an appreciation of the behaviour of supply chains Understand some of the issues with highly dispersed supply chains Supply Chain Management concerns… The relationships and flows between different operations Links between value-adding upstream and downstream processes All issues concerning product / service delivery from raw materials to end user Purchasing / Procurement Physical
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Test Questions Sessions 1-9 * What is a supply chain? The interconnected businesses that convert raw materials into consumer products via the transfer of materials‚ information and cash. * Draw a hypothetical milk supply chain * What is supply chain management? The management of upstream and downstream suppliers working together to create high value products for consumers as efficiently as possible to the benefit of the whole supply chain. It operates on three different levels‚ Strategic
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Supply Chain Management 1.6 EXAMPLES OF SUPPLY CHAIN Oleh : Astrid Toleransia Helida G 1106153694 UNIVERSITAS INDONESIA DEPOK 2012 Gateway : A Direct Sales Manufacturer 1. Why did Gateway have multiple production facilities in the US ? Because Gateway has a strategy that avoid carrying any finished-good inventory at the retail stores and simply use the stores for customer to try the PCs and obtain help in deciding on the right configuration to purchase.
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1 How can postponement of product differentiation be used to improve supply chain profitability? Postponement‚ also known as "delayed differentiation‚" is a supply chain strategy that delays product differentiation at a point closer to the customer. This involves designing and developing standard or generic configurable products that can be customized quickly and inexpensively once actual consumer demand is known. Postponement also entails the implementation of specific inventory strategies to deploy
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Kapur 2012PGP097 Vineet Jain 2012PGP061 IRCTC-CATERING SUPPLY CHAIN ANALYSIS AND SUGGESTIONS FINAL REPORT Table of Contents EXECUTIVE SUMMARY 3 The Mission of IRCTC 3 The Business activities of IRCTC includes 3 OBJECTIVES OF CATERING POLICY 4 DESIRED SERVICE OFFERING 4 SERVICE QUALITY DIMENSIONS 4 MAJOR QUALITY INITIATEVES BY IRCTC 5 IRCTC CATERING PROFILE 5 Food products catered by IRCTC: 6 THE SUPPLY CHAIN OF IRCTC CATERING SERVICE 7 CURRENT STATUS AND CAPACITY OF
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was destined for a U.S. company. Technology has been a major force in the change of the marketplace. Social media has become an increasing role in business organizations and eventually will influence supply chains because they have a strong impact on the customers demand. The new CEO of SAB‚ Susan Weber‚ will have to embrace the new technology and keep up with it because it will be key to success. A good technique to organizational consolidation is collaborating. Companies can make easy changes without
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ndex 1. What has caused the so-called Inventory/Service "Crisis"? 1 2. What are the important "drivers" of safety stock? 2 3. Recommend quantitative target inventory levels for the six European options‚ assuming a weekly periodic review replenishment. 4 4. Assuming a 20% gross margin for each printer‚ sea transportation costs of $1 per printer and air transportation costs of $10 per printer (air shipment lead-time is three days)‚ evaluate the various alternatives available to Brent Cartier
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Supply Chain Management in Hospital: A Case Study Samuel Toba • Mary Tomasini • Y. Helio Yang San Diego State University‚ San Diego‚ CA It is a common misunderstanding that hospital purchasing is just a functional part of operations rather than a strategic means to achieve financial cost savings. The supply chain process is the essential link for all programs and services offered by a hospital‚ and hence any improvement in managing the supply chain can positively impact bottom line profitability
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