Affecting Consumer Choice of Mobile Phones: Two Studies from Finland. Journal of Euromarketing‚ 14(3)‚ 59–82. 3. Liu‚ CM (2002). The effects of promotional activities on brand decision in the cellular telephone industry‚ The Journal of Product & Brand Management‚ vol. 11‚ no. 1‚ pp. 42-51. 4. Dorsch‚ MJ‚ Grove‚ SJ and Darden‚ WR (2000). Consumer intentions to use service category‚ Journal of Services Marketing‚ vol. 14‚ no. 2‚ pp. 92-118. 5. Riquelme‚ H. (2001). Do consumers know what they want? Journal
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Assertiveness in ELT: A Review of Literature Nur’ain Balqis Binti Haladin Faculty of Education Universiti Teknologi Malaysia nurainbalqis@utm.my Noor Aireen Binti Ibrahim Language Academy Universiti Teknologi Malaysia naireen@utm.my According to Sigler‚ Burnett and Child (2008)‚ in 1940s research on assertiveness started to gain the scholarly interest. In its early popularity‚ assertiveness was mainly focused on the differences in assertiveness based on gender and race of the communicator
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Literature Review What is E-learning? “E-learning” is a broader term used to represent the electronic or technological way through which education is delivered. It may encompass all aspects of machine-based learning and technology-enhanced education‚ such as online learning‚ web-based learning‚ computer-aided learning‚ and electronic books and course materials. In addition‚ those more conventional methods of at-distance education delivery can also be included in the category of E-learning‚ such
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Disposition Effect Research Project Management Skills February 2011 By Emmanouil Kaldis‚ Student: Emmanouil Kaldis 090043443 Subject: THE DISPOSITION EFFECT Behavioral finance and stock trading: what does the empirical evidence tell us about the disposition effect? INTRODUCTION. One will think that when a stock is considered a winner the investor will be willing to hold this stock and try to get rid of the loser stocks. In contrast‚ studies have indicated that there is an anomaly
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attributable to low FV consumption. Inadequate FV intake in Australia is thought to be responsible for 2.1% of the overall burden of disease.10 Increasing individual FV intake could reduce the burden of cardiovascular disease by 31%.11 In particular reviews of studies have indicated that FVs reduce the risk of developing cancer12; cardiovascular disease13 and obesity.14‚15 A meta-analysis of studies investigating FV intake and the incidence of type 2 diabetes indicated no significant benefits for increasing
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prosecuted and/or convicted. Most of the sample were drawn from the minority group. The study shows that sexual deviancy and anti-social orientation contribute to sex offending. The second portion of the study was comparing the sex offending treatment literature. The
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http://www.scribd.com/doc/61747664/7/LITERATURE-REVIEW-RECRUITMENT-AND-SELECTION http://www.cipd.co.uk/NR/rdonlyres/01F95685-76C9-4C96-B291-3D5CD4DE1BE5/0/9781843982579_sc.pdf http://en.allexperts.com/q/Human-Resources-2866/2010/9/Recruitment-selection.htm http://www.my3q.com/research/rashmigupta15/65998.phtml http://www.wip.ddiworld.com/pdf/recruitmentandselectionpractices_fullreport_ddi.pdf http://www.thestudentroom.co.uk/wiki/Recruitment_at_Sainsburys __________________________________________________________________________________
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Literature Review Numerous studies confirm the benefits of using graphic organizers in the classroom in terms of helping students develop and process information. The mere fact this is a method that has been backed by such a strong body of evidence has imbued me with confidence that this intervention will yield positive results. Graphic organizers are a way to help students "grapple with core ideas of the content and develop sophisticated relational understandings of it" (Ellis 2004). They
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Literature Review The Literature Review represents relevant literature and theories which this research focuses on. Social media is defined as “the use of technology combined with social interaction to create or co-create value” (Jantsch‚ 2008). It is an emerging channel for marketing around the globe. In the modern days where social media is widely used‚ what needs to be communicated to the customers is‚ in a way‚ determined by them (Kietzmann‚ Hermkens‚ McCarthy‚ & Silvestre‚ 2011‚ p. 242)
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Literature Review on Marketing Strategies Posted on December 22‚ 2011 by bernard Leave a comment Research conducted by Cuthbertson & Bridson (2006) highlights the specific marketing strategies employed by retailers to increase customer loyalty. The research presents the internet as a potential medium of driving loyalty in the consumers. Fiorito & Laforge (1984) on the other hand have conducted a research on smaller retailers and what kind of marketing strategies they have employed to stay
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