"Caso planeacion estrategica general motors" Essays and Research Papers

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    Caso Land Rover

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    504-S08 REV. 30 DE AGOSTO‚ 1996 SUSAN FOURNIER Land Rover North America‚ Inc. Charles Hughes‚ presidente y director general de Land Rover North America (LRNA)‚ sonreía mientras revisaba los últimos informes trimestrales de ventas. Land Rover vendió 4.503 unidades en el primer semestre de 1994‚ más del doble que el volumen de ventas del primer semestre de 1993. El Discovery‚ el primer 4x4 (vehículo con tracción en las cuatro ruedas) nuevo de la empresa en veinte años‚ había sido todo un éxito:

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    Caso 1 Dell

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    Dell pudo adaptarse y entrar con gran éxito‚ disfrutando de mejores márgenes de ganancia que en el mercado minorista‚ por lo que creemos que en esta parte pueden seguir con su estrategia de negocio‚ la cual les ha funcionado muy bien . Para este caso‚ siendo Dell una compañía de

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    Caso Della Torre

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    Caso Della Torre a. Why is corporate finance important to all managers? Corporate finance deal with financial decisions business enterprises make and the tools and analysis used to make these decisions. The primary goal of corporate finance is to maximize corporate value while managing the firm’s financial risks. b. Describe the organizational forms a company might have as it evolves from a start-up to a major corporation. List the advantages and disadvantages of each form.

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    Caso Car Sharing

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    CASO Car Sharing en 2010 Análisis de las 5 fuerzas de Porter 1. COMPETENCIA DE LOS PRODUCTOS SUSTITUTIVOS La existencia de los productos/servicios sustitutivos significa que los clientes se pasarán a éstos en respuesta al incremento del precio del producto. Observamos los siguientes: • El alquiler por días que ofrecen las empresas tradicionales de coches ( AVIS‚ HERTZ‚ EUROPCAR ) con tarifas diarias cada vez más bajas y flexibles suponen una amenaza al servicio ofrecido por Zipcar

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    Case Study: Fiat Auto and General Motors Alliance Case Study: Fiat Auto and General Motors   Introduction             The economic crisis and other factors‚ affect different companies in the global market and automotive industries are not exempted. In order to cope with economic problems within the industry‚ different companies try to find the most efficient ways to save the company and one of these is through the consideration of merging or going into alliance. In alliance‚ both companies

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    Executive summaryThis report analyzes the primary internal and external influence on the General Motors Corporation and the influence of changing political environment on policy making and response of the corporation. Then the report discusses the changing political environment in and its influence. The influences of political environment on policies and decision making to the corporation are analyzed. The corporation response to the political environment changing is critically evaluated. At last

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    December 30‚ 1936‚ conditions in Flint michigan working conditions were depressing‚ for the working people at the Flint General Motors (GM) Fisher Body plant. On december 30 they simply locked the doors and sat down‚ in reaction to the strike General Motors made a decision to transfer inspectors to other jobs because they would not leave the union. That day‚ General Motors attempted to transport dies out of Flint by rail to other plants with weaker unions so they could continue to manufacture cars

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    FX Hedging:10 Common Pitfalls A Structured Approach to Financial Risk Management Executive Summary 1 Unclear Risk Management Objectives 3 Absence of Appropriate Performance Benchmarks The design and implementation of an effective FX risk management In order to design an effective FX hedging strategy‚ it is With almost any business activity‚ performance necessary to know exactly what the strategy is intended measurement is essential to determine the effectiveness to

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    Caso P&G

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    Caso P&G Año: 2013 What principles guide promotion planning at P&G for the light duty liquid detergent category (LDL)? Before analyzing H80‚ it is important to study the broader picture. First of all‚ America’s Light-Duty Liquid Detergent (LDL) is a very mature and steady market. The market’s annual growth is forecasted at a very low 1%. The market has already grown‚ it is highly competitive and product offers are saturated. This means there’s a low maneuvering angle for an out-of-the-box

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    For General Motors Company Group #2: Roberto Paternina‚ Luvy Garcia‚ Ruperto Granthon‚ Camilla Valdez‚ George Leal‚ Eric Reeves‚ and Rafael Franjul June 16‚ 2012 Introductory description of the business‚ its goals‚ and its markets General Motors Company is an American car manufacturing company that sold 9 million vehicles‚ delivered USD 135M in revenue and USD 6.1 M profit in FY11. The company was founded in Flint‚ Michigan more than 100 years ago. Today‚ General Motors

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