*CASE ANALYSIS* A New Caterpillar Emerges Caterpillar was a low-cost manufacturer in the construction equipment industry until the beginning of 1980’s‚ but in 1982‚ competition from the Japanese biggest construction equipment manufacture i.e Komatsu‚ Kubota‚ and Hitachi‚ threatened its position. Caterpillar’s functional approach was outdated‚ and structural changes were needed to remain globally competitive. To this end Caterpillar quickly moved to change its organizational structure. The
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Poet: Amy Gerstler Title: Advice from a Caterpillar Part 1> Your visceral/gut level/emotional response to the poem after one (or two) readings. After reading the poem‚ I felt that it was very sassy. I interpreted it as a life lesson‚ and to never dwell on your past mistakes. The poem was short‚ sweet‚ and easily understood. I really enjoyed this poem; it reminded me of how I want to live my life. Part 2> Everything you can tease out about the way the poem is made: include details of
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Leslie an Ugly Caterpillar Once upon a time‚ there was a little caterpillar called Leslie. She was an ugly caterpillar. She was fat and couldn’t walk quickly. The only beautiful thing about her was she had agleam eyes. It was like two shining jewels. Leslie didn’t live alone in Neverland‚ she lived with Bufo the bee‚ Pincher the locust and Binks the bumblebee. But no one wanted to be her friend. They always derided her as an ugly and fat insect. One day as usual in the morning she started
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Caterpillar Sales and Marketing in Japan Caterpillar should concentrate more resources and efforts to expand the sales and marketing in Japan. Caterpillar has a good opportunity to expand Japan market share and to achieve more profits because that the Japanese government demand huge number of heavy construction equipments to rebuild the damaged infrastructure caused by earthquake and tsunami. Though Komatsu is a strong competitor against Caterpillar and has a bigger market share‚ Caterpillar’s
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Review of Caterpillars’ Code of Ethics Caterpillar Incorporated (Caterpillar) is the world’s top in manufacturer of construction and mining equipment‚ diesel and natural gas engines and industrial gas turbines. In 2008‚ Caterpillar reported sales revenue of $51.3 billion dollars from domestic and worldwide operations (Caterpillar‚ 2008). As reported in Caterpillar’s 2008 Annual Report‚ Caterpillar is a worldwide company with 67% of their sales from outside of the United States (Caterpillar‚ 2008)
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............................................................................ 1! Background ....................................................................................................................................................2! Caterpillar Inc. Overview ......................................................................................................................... 2! Strategic Overview .....................................................................................
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Caterpillar Inc. sustainability report Chairman and CEO of Caterpillar Douglas R. Oberhelman has never been more committed to sustainable development that he is today. He is concentrated on question what does the world need while world population is growing and modernizing. But what the world needs is very hard to find‚ because everyone wants something else. The Caterpillar Inc. is world´s leading manufacturer of construction and mining equipment‚ industrial gas turbines‚ diesel and natural gas
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II. Introduction The caterpillar was failure and lost many of money. The major competitor was Japanese company called Komatsu. The caterpillar faced global challenge‚ So it must to reinvent itself‚ or die. By George Schafer and Donald Fits between1985 – 1999‚ caterpillar improved itself. It improved all the structure for the company. In 1999 the CEO was Glen Barton. After that the company declined in sales and earnings. Caterpillar produce earthmovers‚ road building was by Benjamin Holt‚ when he
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Abstract: Long the pride of Peoria‚ Illinois‚ Caterpillar‚ Inc. has established itself as a premier global manufacturing powerhouse whose commercial construction‚ transportation and engine solutions have come to symbolize durability‚ quality‚ and economic progress. This project paper examines the operational and financial numbers resulting from the company’s global sales reach. This paper reviews the publically available corporate financial results for the last decade. This financial data review
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http://angelinajao.wordpress.com/2002/10/29/caterpillar-vs-komatsu-four-decades-of-global-competition/ http://www.doc88.com/p-844510545043.html For more than 75 years‚ Caterpillar Inc. has been building the world’s infrastructure‚ and in partnership with Caterpillar dealers‚ has allowed for positive and sustainable change on every continent. A Fortune 100 company‚ Caterpillar is the world’s leading manufacturer of construction and mining equipment‚ diesel and natural gas engines‚ and industrial
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