JIE ZHANG‚ MICHEL WEDEL‚ and RIK PIETERS* There is much evidence that the presence of a feature advertisement can increase the sales and market share of the featured product. However‚ little is known about how feature ad characteristics (e.g.‚ size‚ color‚ and location of the advertisement) affect the sales outcomes and how the effects take place. Prior research has predicted that feature advertisements lead to behavioral outcomes through their effect on consumers’ attention. Building on this idea
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EXECUTIVE SUMMARY: There has been a long standing controversy among the economist about the validity of PPP (Purchasing Power Parity) in the long run. The parity reveals that prices in two different economies should be identical to each other when they expressed in terms of the same currency. It is a central building block in the monetary models of exchange rate determination. One of the most common practices‚ to test the validity of PPP is through unit root test of real exchange rate. In this paper
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Women have fought to be where we stand today! Standing as equals “ All men and women are created equal”. These women stood tall as they endured harsh brutality to fight for a greater cause. Women like Susan B. Anthony‚ Elizabeth Cady Stanton‚ Lucy Stone‚ Henry Blackwell and more all play a big role in the fight for equal rights among men and women. Those women have forever changed our society and their story is what shaped America to what it is today. America where everyone is free and everyone
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Essay Topic Four Varying Perspectives on Pornography PHSE337: Body‚ Culture and Society Chelsea Holdom Student ID #2700120 Word Count: 2448 In modern society‚ pornography is readily available in a wide variety of forms‚ from adult films to erotic novels‚ and can now be accessed at the click of a button thanks to the Internet. It has even begun to infiltrate our daily lives‚ with sexually explicit material appearing in our television shows and magazines. Due to the varied nature of pornography
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A plea bargain is a negotiation between the defendant and their attorney on one side‚ and the crown prosecutor on the other side. A plea bargain may give the defendant a lightened sentence‚ in exchange for either confessing to some crimes‚ or giving information that is related to the offence‚ for example‚ the location of stolen goods or the names and locations of other participants‚ as well as their part in the offence. There are many advantages to plea negotiations/bargains. For instance‚ if
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and overall controlling dominance is overbearing for anyone. “In other words‚ the power of men over women in society is expressed and acted out not only in sexual violence but also in male control of the very definition and meaning of sexuality (MacKinnon‚ 1994). Chapter 13 of the text Women and Gender explains the intimidation‚ criticism‚ threats‚ and humiliation of partner abuse. Radical feminism does not just speak of physical abuse‚ for mental abuse can be just as damning to a woman or man for
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According to the department of Children and Youth Affairs youth work is defined as follows under the Youth Work Act 2001: “A planned programme of education designed for the purpose of aiding and enhancing the personal and social development of young persons through their voluntary participation‚ and which is complementary to their formal‚ academic or vocational education and training; and provided primarily by voluntary youth work organisations.” (Youth Work Act‚ 2001) Youth Reach has a mission statement
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Religion in Britain Religious life in Britain in the past 30 years is characterized by an increasingly diverse pattern of religious beliefs and affiliations. Although the UK is predominantly Christian‚ most of the world’s religions are represented in the country. There are large Hindu‚ Jewish‚ Muslim and Sikh communities‚ and also smaller communities of Baha’is‚ Buddhists‚ Zoroastrians that are common in the areas with large ethnic communities. Britain today may be characterized by considerable
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According to Porter (2001) the internet is an enabling technology that can be used within the context of a good business strategy in any industry. Although the Internet alters industry structures and levels the competitive ground often dampening profitability in the industry‚ it can be used to encourage and promote greater profitability if properly implemented. The five forces that impact competitiveness which are outlined in Porter’s 1980 work are: barriers to entry‚ threat of substitutes‚ bargaining
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Women Writers: Restoration and 18th Century Ballaster‚ Ros‚ Seductive Forms: Women’s Amatory Fiction from 1684–1740‚ Oxford: Clarendon Press‚ 1992‚; New York: Oxford University Press‚ 1992‚ Landry‚ Donna‚ The Muses of Resistance: Laboring-Class Women’s Poetry in Britain 1739–1796‚ Cambridge and New York: Cambridge University Press‚ 1990 Myers‚ Sylvia Harcstark‚ The Bluestocking Circle: Friendship and the Life of the Mind in Eighteenth-Century England‚ Oxford: Clarendon Press‚ 1990; New York: Oxford
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