Summary The ultimate goal of any company regardless of what industry or size is to maximize profit and expansion. In order for this to be achieved a good company must project a favorable image‚ personality and atmosphere. The following report is the study about concepts of store image and store personality and will concentrate on comparing and contrasting the store image and store personality of two specific grocery shops; Woolworths and ALDI. Store image and store personality of Woolworths will be
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Understaffing in Retail Stores: Drivers and Consequences Vidya Mani Smeal College of Business‚ Pennsylvania State University‚ State College‚ PA 16802 vmani@psu.edu Saravanan Kesavan Kenan-Flagler Business School‚ University of North Carolina at Chapel Hill‚ Chapel Hill‚ NC 27599 skesavan@unc.edu Jayashankar M. Swaminathan Kenan-Flagler Business School‚ University of North Carolina at Chapel Hill‚ Chapel Hill‚ NC 27599 msj@unc.edu September 22‚ 2011 Abstract In this paper we study the drivers
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of the summit “Retailing in Emerging Markets”‚ the speech was focused on the evolution that the Indian retail market witnessed in the last 10 years. business expansion. Some retailers have used the slowdown of 2010-2013 to rectify the mistakes. More importantly‚ there are now thousands of companies and sub-segments of industry who have joined the retail “Entrepreneurs in retail should build businesses because they see value‚ not valuation” – B S Nagesh‚ Chairman RAI‚ Founder‚ TRRAIN
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at the intersection of Mavoor Road and Rajaji Road‚ two of the most important roads in Calicut city. Also‚ the building in which it is located is the Focus Mall‚ which is one of the two biggest malls in the city. The presence of a number of other retail outlets can be both an advantage and a disadvantage to the Focus Hypermarket‚ but we believe that because it’s the only one of its kind (hypermarket) inside the mall‚ it is an advantage to be in the presence of other retailers and restaurants because
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that will be focused on throughout this essay is a ladies fashion boutique. The main argument will focus on discourses of management throughout the concepts of what is considered as work in the retail sector‚ how the working environment is managed throughout the fashion industry‚ commitment in the workplace and relationship of teamwork. All these aspects of work will be tied in together to form a research based argument in relation to the fashion boutique. In order to produce a contextual framework of
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The International Review of Retail‚ Distribution and Consumer Research Vol. 20‚ No. 1‚ February 2010‚ 165–173 Fast fashion: response to changes in the fashion industry Vertica Bhardwaj* and Ann Fairhurst Retail and Consumer Sciences‚ The University of Tennessee‚ Knoxville‚ USA (Received June 2009; final version received October 2009) The fashion apparel industry has significantly evolved‚ particularly over the last 20 years. The changing dynamics of the fashion industry have forced retailers to
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growing clothing retailer that designs‚ produces and sells apparel and fashion accessories through 1‚284 stores around the world under many brand names. Zara is an apparel chain owned at operated by the Inditex. It specializes in fast fashion and offers women ’s‚ men ’s and children ’s fashions at affordable prices. This report analyzes the case Zara: Fast Fashion and the problems associated. The report covers the detailed study of Zara ’s:•Situational Analysis‚ which includes factors such as the
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FINANCIAL MANAGEMENT STRATEGIES FOR CORPORATE RETAIL INDUSTRY IN INDIA-A CASE STUDY OF RETAIL SCENARIO IN HYDERABAD AND SECUNDERABAD SYNOPSIS I INTRODUCTION: (1) Retail Industry in India The Indian retail industry is the largest among all the industries‚ accounting for over 10 per cent of the country’s GDP and around 8 per cent of the employment. The retail industry in India has come forth as one of the most dynamic and fast paced industries with several players entering the market. But all
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1 SUMMER INTERNSHIP REPORT 2010 SUMMER TRAINING REPORT ON KAZO FASHION LTD. Analyzing Brand Perception And Accordingly Suggesting Various Feasible & Effective Marketing Activities To Boost Sales. Submitted in partial fulfillment of the requirements of the two year Post Graduate Programme (PGP). Submitted by ABHISHEK KUMAR Roll No. PG20095410 Batch: 2009-2011 IILM INSTITUTE FOR HIGHER EDUCATION ANALYZING BRAND PERCEPTION AND ACCORDINGLY
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INDUSTRY INSIGHTS PRESENTS: Shaping Retail: The Use of Virtual Store Simulations in Marketing Research and Beyond A supplement to Shopper Marketing TABLE OF CONTENTS Executive Summary .............................................................................................................................................................3 Introduction ..................................................................................................................................
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