IOSR Journal of Business and Management (IOSR-JBM) e-ISSN: 2278-487X‚ p-ISSN:2319-7668‚ PP 52-57 www.iosrjournals.org The Role of Advertising Appeals‚ Role of Celebrity & Expert in T.V Advertising Attitude 1 Muhammad Rizwan‚ 2Shahzaib Pirzada‚ 3Ansar Sohail‚ 4Muhammd Nadeem‚ 5 Waqas Murid Lecturer‚ Department of Management Sciences‚ The Islamia University of Bahawalpur‚ Pakistan Students of MBA‚ Department of Management Sciences‚ The Islamia University of Bahawalpur‚ Pakistan 1 2‚3‚4
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Subject: Media Question is: To what extent is the media impacted by the rise of celebrities? Media is a huge area which connects people around the world‚ informs them‚ entertains and educates them. It is impossible to imagine a contemporary world without media. Media is the Internet‚ music‚ television‚ advertising and billboards on the streets. One of the most important parts of the media are celebrities. People originally like to know about the life of famous people‚ they follow their life
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2. Roles and Responsibilities in Schools 2.1 School governors. School governors are volunteers who work only 6-8 hours a month. Their most important role is to challenge the school to get better. They are also responsible for: appointing the Head Teacher and deputy Teacher; finance in school; setting the aims and objectives of the school; support the Head Teacher’ are responsible for the buildings and landscape; look after the educational strategies; agree the budget; Senior Management Team
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Cabin Crew of role and responsibilities All cabin crew have to undergo security checks at airports before they enter the airplane. Also they has to check the passenger’s needs and check for any disabled passengers‚ so they can arrange any special needs for them. Before the passengers arrive in the aircraft‚ cabin crew always need to check that there are enough supplies and that emergency equipment is working properly. The cabin crew they has to greet the passengers as they board the aircraft
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Roles and Responsibilities of a Chief Executive Officer As the job title implies‚ the chief executive officer occupies the top rung in corporate management but the size of the organization may determine the CEO’s job duties. The specific duties of a CEO depend largely on the size and structure of the business‚ but the general responsibilities are practically similar. These are the following: 1. He must elaborate the major policies of a firm. 2. He must define the objectives of the firm. 3. He must
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The Roles and Responsibilities of a Project Manager Today’s businesses have found that project managers have become more popular and valuable to the organizations industry. A project manager is a leader who specializes project management. They have a responsibility in completing simple tasks up to the most difficult projects. A project manager can arrange the project into three simple stages; planning‚ organizing‚ and controlling that will assist them in the completion of an assignment
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The role of women in modern society is really changed in comparison with the previous centuries. The ongoing changes in social‚ political and economic spheres make the role of women bigger. Also‚ the actions of many women have influenced the changing role. Many women have gathered in groups to emphasize their rights‚ so feminism has appeared. Feminism is the belief that society is disadvantageous to women‚ depriving them of political‚ social and economical aspects within the society. In fact‚ from
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The Celebrity Effect Celebrities have become a much bigger part of our society than ever before. One of the main reasons for this is the fact that celebrities have become much more widespread‚ they can be any one or from anywhere. Celebrities can be found on “reality” TV; in the gossip or entertainment columns; in magazines; on the radio; in sports; the list can go on and on. While celebrities do have a big influence‚ especially over children‚ I would have to say that it depends on the source
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Thomas Jefferson once said in regards to society‚ “A nation as a society forms a moral person‚ and every member of it is personally responsible for his society.” I believe that this statement holds truth with respect to the question‚ “Which is more valuable‚ the needs of society or the needs of the individual?” Society consists of individuals and for it to operate properly and comfortably then there ought to be a sense of fellowship. Looking out for one another in a community leads to a functioning
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Role of Civil Society in Good Governance With the change of the century‚ globalisation and development have increased at a very rapid rate. The technological and economic aspects of this development have led to a huge increase in the development of civil services and social dependence on them. The concept of civil society can be dated back to approximately 2500 years ago to Greek and Roman societies from where it spread all over Europe and then soon became a global phenomenon (Glacius‚ Lewis and
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