INSTRUCTIONAL MODULE AND ITS COMPONENTS By Soledad Mina Roguel Overview This lesson discusses what an instructional module is all about‚ its parts‚ and the different formats used in writing it. Also included are pointers in writing instructional objectives and some tips for effective writing. Modules allow the learners to go through the material at their own pace. They may be used for self-instruction or to complement instruction. Knowing how to write learning material in module format
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Case 15: Allure Cruise Line: Challenges of strategic growth and organizational effectiveness (Part 4) Read the following case from your textbook: (open the other attachment for the article) Analysis: Write a case analysis in about 4 to 5 pages or more. Answer all the case questions in the text. Offer analysis and evidence to support your conclusions. Be objective in interpreting evidence. Don’t present one-sided arguments. Include and answer the points not favorable to your position. Write
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The creativity of people and sustained marketing of companies allowed the passenger liner industry to transform from a pure transport function to an almost pure tourism function into the global cruise line industry that we know today. The main goal of the supply chain‚ sometimes referred to as the value chain‚ is to create value. In an end-customers’ context‚ value is the measure of desire for a product and its related services (1) customer relationship management‚ (2) customer service management
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OVERVIEW OF A LUXURY FASHION BRAND AND WHY IT HAS BEEN AND CONTINUES TO BE SUCESSFUL Name: Tutor: Course: Date: Introduction The fashion industry is very competitive. Company that venture in fashion should therefore have a proper marketing strategies that will make it have competitive advantage over the other companies. Most companies engaging in fashion have therefore turned to luxury brands being that there is global interest in fashion. Based on the environment that the businesses
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For sake of political correctness‚ I do not believe anyone could rewrite Inferno and use celebrities in their book. Everyone is offended by everything nowadays‚ and a simple tweet can trigger a million people that have opposing opinions. Entire careers have been ruined because of an unpopular stance stated on social media‚ imagine an entire article with touchy subjects! By putting celebrities in different circles of hell‚ you’re practically damning them. Some will take offense while others would
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Leeds University Business School Celebrity street snap photos – A new form of celebrity endorsement to create fashion brand awareness and product desirability in the Asia market. Jill Yu-Lin‚ Wu Supervisor: Angela Carroll Date: August / 2013 Word count: 11‚879 This dissertation is submitted in part fulfilment of the requirements for the degree of the requirements for the degree of MA Corporate Communications and Public Relations FOR OFFICE USE ONLY SCRIPT NO
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Market Segmentation The market for Luxury watches consists of buyers‚ and Buyers differ according to their wants‚ resources‚ locations‚ buying attitudes‚ and buying practices. Because these buyers have unique needs and wants‚ each buyer is potentially a separate market. Therefore it is extremely essential for a marketer to analyze the segment in which it needs to compete. A seller might design a separate marketing program for each buyer. The luxury watches market can also be segmented in a similar
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Introduction The cruise industry has been growing between 1990 to 2005‚ recording an expansion of passenger level from 4.4 million to 13.9 million.1 The growth has led to cruise industries to build larger and diversified ships‚ and to provide more local ports‚ destinations and new on-board or on-shore activities that match demands of consumers.2 In order to cope with the global trend and become a leading regional cruise hub‚ the Kai Tak Cruise Terminal was built in May 2010 and
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The first perspective is of a carnivore’s. The taste of meat is one of many things in life that you can’t just recreate and expect it to have the same taste as the original. It has a unique taste and texture that only the mastication of flesh in between your teeth can satisfy. The tenderness‚ juiciness‚ and taste is what leaves people wanting more. Speaking from my past love for meat those were all the reasons I was head over heels in love with it. Although after I learned what these poor creatures
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As public music became common in the eighteenth century‚ the concept of musical taste began its literal development. There were new ideas that music should be universal and appeal to all tastes‚ connoisseur or untutored. These ideas represent the Enlightenment; a time when people favored a more natural take on art however‚ the idea of musical taste was not brand new in the eighteenth century. Though musical taste was said to appeal to everyone in the eighteenth century‚ educated or not‚ this does
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