The classic definition of “media audience” is people who consume the media‚ in the past‚ they are readers who reading newspapers or magazines‚ and listeners who listening to the radio. Nowadays‚ media audience can be viewers who watching television program of users who surfing on the internet. And there are two views of “media audience”‚ on the one hand‚ some discourses note that audience is passive‚ which means media dominant audience reactions and feelings. On the other hand‚ more researchers believe
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The International Asian Research Journal 01(01): 59-65‚ 2013 ISSN: 2310-337X ©TIARJ Publications‚ 2013 www.tiarj.com ROLE OF ELECTRONIC MEDIA IN CHANGING VALUE SYSTEM IN PAKISTAN 1 1 Zafar Ali‚ 2Mirza Jan and 3Syed Qamar Bukhari PhD Scholar‚ Department of Mass Communication‚ Gomal University‚ D. I. Khan‚ Pakistan. Email: zafaralizfr@yahoo.com 2 3 Associate professor‚ Department of Mass Communication‚ Gomal University‚ D. I. Khan‚ Pakistan. PRO/Registrar‚ Department of Public
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ROLE OF THE MEDIA IN DEEPENING DEMOCRACY SHEILA S. CORONEL EXECUTIVE SUMMARY Since the 17th century‚ the role of the press as Fourth Estate and as a forum for public discussion and debate has been recognized. Today‚ despite the mass media’s propensity for sleaze‚ sensationalism and superficiality‚ the notion of the media as watchdog‚ as guardian of the public interest‚ and as a conduit between governors and the governed remains deeply ingrained. The reality‚ however‚ is that the media in new and
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social media usage: Issues‚ challenges‚ and recommendations Rastegar‚ Amin. 911163024. Industrial Ingineering ‚ MehrAlborz University‚ Iran‚ 2014 a.rastegar@mehralborz.ac.ir 1. Introduction Government use of technology and the Internet must and will continue to increase in the wake of their citizens’ technological adoption‚ yet there are still many questions and concerns about the progress and future of e-government. [2] The advent of social media has opened
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------------------------------------------------- CRITICAL ANALYSIS of using of SOCIAL MEDIA in recruitment ------------------------------------------------- CRITICAL ANALYSIS of using of SOCIAL MEDIA in recruitment ------------------------------------------------- Executive Summary In this report I have critically analysed Biocon’s recruitment policy keeping in mind its usage of social media. This report helps to identify the lacunas of using social media in the recruitment process. In the age of the
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Task 3 Executive summary Business description Eywa is an Australian-owned company which produces natural chemical-free skin and body care products containing only organic ingredients‚ selected for their miraculous skin rejuvenating properties. These ingredients are derived from over 70 different plant and flower species including a few rare plants found in the Amazon rainforest. Eywa is about to launch its new Earthsprite skin care range. All of the Earthsprite products contain tamanu oil‚ a
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I. Title Managing “Daddy Stress” at Baxter Healthcare II. Background Daddy stress means is a man who works long hours in an unrelenting job-he is expected to spend–and maybe really wants to spend–more time with his kids‚ engage in more family activities and take care of household chores. III. Main Problem Problem how to manage the stress of balancing work and family IV. Answer the Question 1. How do the pressure of the family/work balance differ for men and women? Work/life
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Social Psychology: The influence of media on body image‚ thematic analysis Word count: 2‚100 The influence of Media on body image A Thematical analysis Abstract: Media is a powerful communicative tool‚ which can be said‚ is very easy to influence in many different ways. Although some aspects of media are important to bring to our attention‚ some other aspects‚ however‚ create an incredible amount of negative impact one of these which is body image. In order to identify this issue a
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Apathy and the Media A person laying on the street homeless begging for money and nobody gives him a nickel; a couple fighting just a little too much while others watch not wanting to get involved; and a parent hitting their child profusely in a store as other customers keep moving their shopping carts forward not wanting to intervene. These are all examples of apathy that happen among our world every single day. Apathy is a problem that has been happening for years. As a result of this we see increased
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Lecture 8: Media Selection Knowledge of media options The Media Process The Media Selection process Against clear objectives and the specific parameters (Budget‚ timing ‚ regionality‚ seasonality etc) we need to go to our “armory of weapons” to determine those most appropriate. Seven Guidelines of Media Selection 1) objectives and goals will have the most influence on media selection 2) budget plays a major role often precluding first choice media 3) deploying all your
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