Ceres Gardening Company: Funding Growth in Organic Products Jonathan Wydown‚ CEO of the Ceres Gardening Company‚ scrutinized the figures presented by Annette O’Connell‚ vice-president of Marketing. It was December 2006‚ and the two were finalizing the firm’s marketing strategy and objectives for 2007. Having just received the latest industry report on growth and trends‚ they discussed the implications for Ceres (see Exhibit 1). O’Connell observed: This report confirms what we believed—growth
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Ceres Gardening Ceres Gardening Company Case Study 1. How has the company grown? What is its basic strategy + how has it evolved? What have been the key factors in the company’s growth? The growth of the company has been fueled by the market demand growth in organic products. Ceres increased their revenues by over 75% in just five years‚ while growing profits by over 25% (based on Exhibits 2‚ 3 & 4). Ceres’s basic strategy started with its founder‚ Jonathan Wydown‚ to promote sustainable
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Making a killing: Hong Kong photo exhibition tells African big-game hunters to hold fire PUBLISHED : Thursday‚ 07 August‚ 2014‚ 10:43am UPDATED : Thursday‚ 07 August‚ 2014‚ 12:15pm Photographer David Chancellor offers a unique and often visceral insight into South Africa’s hunting safaris in his exhibition “The Game is Killing the Game”. Hosted by The Salt Yard‚ an arts space in Kwun Tong‚ the photo series calls for a reflection on hunting for sport when many species are in decline. Animal
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activities in different fruit juices Aim: To investigate the protease activities in different fruit juices Background info: Fruit such as pineapple‚ kiwi fruit‚ papaya and guava contain proteases (in different amounts)‚ which can speed up the breakdown of proteins. As milk-agar plate is a milk protein‚ so when it is incubated with fruit juices containing proteases‚ the milk protein will be broken down and clear zones will appear around the wells containing different fruit juices. Thus‚ the higher the
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Aim This experiment is to determine the vitamin C content in different brands of processed fruit juices. Hence‚ compare the vitamin C content in the experimental results with the manufacturer’s claim and to find out the best buy. Principle Vitamin C (ascorbic acid) is a reducing agent‚ the vitamin C content of processed fruit juices can be determined by oxidizing ascorbic acid‚ C6H8O6 to dehydro-L-ascorbic acid‚ C6H6O6. A reagent that is particularly good for the oxidation is an aqueous solution
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Ill. – Tropicana is the leading producer and marketer of branded fruit juices. – Tropicana is the largest single buyer of Florida oranges. – More than 400 Florida groves are monitored through a proprietary system that ensures the fruit is harvested at peak of goodness and flavor. – Once the fruit is picked‚ it is quickly delivered to one of Tropicana’s juice‐making plants. The fresh oranges are hand‐graded and any fruit that does not meet our stringent standards is removed. – Tropicana
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Fuman Agric Agricultural Products Fruit Juice Manufacturer Fuman Agricultural Products is a medium-scale fruit juice manufacturer who started in 1995 by taking over the old Lafia Canning Factory established in 1954. The major raw materials of the company are fresh fruits such as orange‚ guava‚ pineapple‚ mango‚ and passion fruit. Main production lines are natural fruit juices i.e.‚ orange‚ pineapple‚ guava‚ in 1l and 250ml tetrapak packages; others are canned fruits. Installed capacity is 5t/h but
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Laboratory exercise 3 : Quantitative analysis of vitamin C contained in a fruit juice Aim: To investigate the amount of vitamin C found in all kinds of fruit juice Introduction : Vitamin C is an antioxidant‚ along with vitamin E‚ beta-carotene‚ and many other plant-based nutrients. Antioxidants block some of the damage caused by free radicals‚ substances that damage DNA. The build-up of free radicals over time may contribute to the aging process and the development of health conditions such as
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The goddess of agriculture Ceres was one of the greatest and the most important goddess. Ceres was the goddess of agriculture‚ and she was Roman. She was one of the greatest and the most important goddess because all of the other gods and goddess relied on her. They relied on her because she was the goddess of agriculture‚ so she had to feed them. Ceres was the daughter of Saturn and Ops‚ and she was the sister of Jupiter‚ Pluto‚ Neptune‚ Vesta‚ and Juno. Ceres was the mother of Proserpine‚ and
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Kantipur Fresh Fruits and Juice (KFFJ) is a private organization where customers are the main priority and it focuses on employees and the profit. Its aim is profit and profit maximization‚ survival and growth. KFFJ was started in 2001 in Kathmandu and now has become a market Leader in Nepal and is on the rise for providing high-quality fruits and juice to its customer. They have many branches in many locations in Kathmandu and other major cities and are planning to establish partnership with international
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